---
title: "APM New Zealand vs TBI Health: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, APM New Zealand or TBI Health? Compare estimated monthly branded-search demand and Share of Search inside the Nelson physiotherapy clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/apm-new-zealand-vs-tbi-health"
publisher: "Brandwave"
---

# APM New Zealand vs TBI Health: Which is more popular by branded search in New Zealand?

Which is more popular in search, APM New Zealand or TBI Health? Compare estimated monthly branded-search demand and Share of Search inside the Nelson physiotherapy clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: APM New Zealand and TBI Health
- **Competitive set**: Nelson physiotherapy clinics
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **APM New Zealand Share of Search**: 8.8%
- **TBI Health Share of Search**: 72.2%

## Which is more popular in search, APM New Zealand or TBI Health?

- In August 2026, TBI Health had more branded searches than APM New Zealand among nelson physiotherapy clinics in New Zealand. TBI Health was estimated to have 3K branded searches compared to APM New Zealand’s 360, and held a 72.2% Share of Search versus APM New Zealand’s 8.8%.
- TBI Health was ahead of APM New Zealand in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, APM New Zealand’s estimated Share of Search among nelson physiotherapy clinics in New Zealand held steady at 8.8%, and its estimated monthly branded searches moved from 350 to 360.
- Across the 11 months ending August 2026, TBI Health’s estimated Share of Search among nelson physiotherapy clinics in New Zealand moved from 74.9% to 72.2%, and its estimated monthly branded searches held steady at 3K.

## How did search popularity change for New Zealand nelson physiotherapy clinics in August 2026?

- In August 2026, APM New Zealand gained estimated Share of Search among nelson physiotherapy clinics in New Zealand, from 7.3% to 8.8%.
- In August 2026, TBI Health lost estimated Share of Search among nelson physiotherapy clinics in New Zealand, from 75.9% to 72.2%.

## Month by month

| Month | APM New Zealand estimated searches | APM New Zealand Share of Search | APM New Zealand rank | TBI Health estimated searches | TBI Health Share of Search | TBI Health rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 350 | 8.8% | 3 | 3K | 74.9% | 1 |
| Nov 2025 | 430 | 9.2% | 3 | 3.4K | 73.8% | 1 |
| Dec 2025 | 360 | 10.5% | 3 | 2.4K | 70.6% | 1 |
| Jan 2026 | 350 | 8.2% | 3 | 2.9K | 69% | 1 |
| Feb 2026 | 360 | 8.9% | 3 | 2.9K | 71.5% | 1 |
| Mar 2026 | 350 | 7% | 3 | 3.7K | 74% | 1 |
| Apr 2026 | 350 | 8.8% | 3 | 2.9K | 71.8% | 1 |
| May 2026 | 420 | 8.8% | 3 | 3.4K | 70.7% | 1 |
| Jun 2026 | 290 | 7% | 3 | 2.9K | 69.5% | 1 |
| Jul 2026 | 280 | 7.3% | 3 | 2.9K | 75.9% | 1 |
| Aug 2026 | 360 | 8.8% | 3 | 3K | 72.2% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using APM New Zealand’s and TBI Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **APM New Zealand**: Measured on the search terms “apm new zealand”, “apm nz”, “apm rehab” and “apm-nz”, summed into one figure.
- **TBI Health**: Measured on the search terms “tbi health”, “tbi health cost”, “tbi health dunedin”, “tbi health group”, “tbi health near me”, “tbi health nelson”, “tbi health new zealand”, “tbi health nz”, “tbi health palmerston north”, “tbi health physio”, “tbi health wellington”, “tbi health wellington cbd”, “tbihealth”, “tbihealth co nz” and “tbihealth.co.nz”, summed into one figure.

- [APM New Zealand profile](/demand/nz/brands/apm-new-zealand)
- [TBI Health profile](/demand/nz/brands/tbi-health)
- [All nelson physiotherapy clinics in New Zealand](/demand/nz/categories/nz-nelson-physiotherapy-clinics): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, APM New Zealand or TBI Health?

In August 2026, TBI Health had more branded searches than APM New Zealand among nelson physiotherapy clinics in New Zealand. TBI Health was estimated to have 3K branded searches compared to APM New Zealand’s 360, and held a 72.2% Share of Search versus APM New Zealand’s 8.8%.

## Cite this page

Brandwave. "APM New Zealand vs TBI Health: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/apm-new-zealand-vs-tbi-health

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/apm-new-zealand-vs-tbi-health. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
