--- title: "Aotea Electric Nelson vs Tasman Sparkies: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Aotea Electric Nelson or Tasman Sparkies? Compare estimated monthly branded-search demand and Share of Search inside the Nelson electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/aotea-electric-nelson-vs-tasman-sparkies" publisher: "Brandwave" --- # Aotea Electric Nelson vs Tasman Sparkies: Which is more popular by branded search in New Zealand? Which is more popular in search, Aotea Electric Nelson or Tasman Sparkies? Compare estimated monthly branded-search demand and Share of Search inside the Nelson electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Aotea Electric Nelson and Tasman Sparkies - **Competitive set**: Nelson electrical contractors - **Market**: New Zealand - **Month measured**: Aug 2026 - **Aotea Electric Nelson Share of Search**: 28.2% - **Tasman Sparkies Share of Search**: 7.7% ## Which is more popular in search, Aotea Electric Nelson or Tasman Sparkies? - In August 2026, Aotea Electric Nelson had more branded searches than Tasman Sparkies among nelson electrical contractors in New Zealand. Aotea Electric Nelson was estimated to have 110 branded searches compared to Tasman Sparkies’ 30, and held a 28.2% Share of Search versus Tasman Sparkies’ 7.7%. - Aotea Electric Nelson was ahead of Tasman Sparkies in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Aotea Electric Nelson’s estimated Share of Search among nelson electrical contractors in New Zealand moved from 33.3% to 28.2%, and its estimated monthly branded searches moved from 140 to 110. - Across the 11 months ending August 2026, Tasman Sparkies’ estimated Share of Search among nelson electrical contractors in New Zealand moved from 11.9% to 7.7%, and its estimated monthly branded searches moved from 50 to 30. ## How did search popularity change for New Zealand nelson electrical contractors in August 2026? - In August 2026, Tasman Sparkies lost estimated Share of Search among nelson electrical contractors in New Zealand, from 10.3% to 7.7%. - Estimated monthly branded searches for Aotea Electric Nelson in New Zealand fell 21.4% over 11 measured months, from 140 to 110 in August 2026. ## Month by month | Month | Aotea Electric Nelson estimated searches | Aotea Electric Nelson Share of Search | Aotea Electric Nelson rank | Tasman Sparkies estimated searches | Tasman Sparkies Share of Search | Tasman Sparkies rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 140 | 33.3% | 2 | 50 | 11.9% | 4 | | Nov 2025 | 140 | 36.8% | 1 | 40 | 10.5% | 4 | | Dec 2025 | 90 | 33.3% | 1 | 30 | 11.1% | 4 | | Jan 2026 | 110 | 30.6% | 1 | 40 | 11.1% | 4 | | Feb 2026 | 140 | 35.9% | 1 | 30 | 7.7% | 4 | | Mar 2026 | 90 | 21.4% | 3 | 40 | 9.5% | 4 | | Apr 2026 | 110 | 28.2% | 2 | 50 | 12.8% | 4 | | May 2026 | 170 | 34.7% | 1 | 50 | 10.2% | 4 | | Jun 2026 | 170 | 34.7% | 1 | 50 | 10.2% | 4 | | Jul 2026 | 110 | 28.2% | 3 | 40 | 10.3% | 4 | | Aug 2026 | 110 | 28.2% | 3 | 30 | 7.7% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Aotea Electric Nelson’s and Tasman Sparkies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Aotea Electric Nelson**: Measured on the search term “aotea electric nelson”. - **Tasman Sparkies**: Measured on the search term “tasman sparkies”. - [Aotea Electric Nelson profile](/demand/nz/brands/aotea-electric-nelson) - [Tasman Sparkies profile](/demand/nz/brands/tasman-sparkies) - [All nelson electrical contractors in New Zealand](/demand/nz/categories/nz-nelson-electrical-contractors): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Aotea Electric Nelson or Tasman Sparkies? In August 2026, Aotea Electric Nelson had more branded searches than Tasman Sparkies among nelson electrical contractors in New Zealand. Aotea Electric Nelson was estimated to have 110 branded searches compared to Tasman Sparkies’ 30, and held a 28.2% Share of Search versus Tasman Sparkies’ 7.7%. ## Cite this page Brandwave. "Aotea Electric Nelson vs Tasman Sparkies: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/aotea-electric-nelson-vs-tasman-sparkies This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aotea-electric-nelson-vs-tasman-sparkies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.