---
title: "Antipodes Water vs Kiwi Blue: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Antipodes Water or Kiwi Blue? Compare estimated monthly branded-search demand and Share of Search inside the Bottled water brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/antipodes-water-vs-kiwi-blue"
publisher: "Brandwave"
---

# Antipodes Water vs Kiwi Blue: Which is more popular by branded search in New Zealand?

Which is more popular in search, Antipodes Water or Kiwi Blue? Compare estimated monthly branded-search demand and Share of Search inside the Bottled water brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Antipodes Water and Kiwi Blue
- **Competitive set**: Bottled water brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Antipodes Water Share of Search**: 13.2%
- **Kiwi Blue Share of Search**: 17%

## Which is more popular in search, Antipodes Water or Kiwi Blue?

- In August 2026, Kiwi Blue had more branded searches than Antipodes Water among bottled water brands in New Zealand. Kiwi Blue was estimated to have 930 branded searches compared to Antipodes Water’s 720, and held a 17% Share of Search versus Antipodes Water’s 13.2%.
- The lead changed hands 4 times in the 11 months ending August 2026: Antipodes Water took it in January 2026, Kiwi Blue took it in February 2026, Antipodes Water took it in May 2026, Kiwi Blue took it in June 2026.
- Across the 11 months ending August 2026, Antipodes Water’s estimated Share of Search among bottled water brands in New Zealand moved from 13.9% to 13.2%, and its estimated monthly branded searches held steady at 720.
- Across the 11 months ending August 2026, Kiwi Blue’s estimated Share of Search among bottled water brands in New Zealand moved from 14.1% to 17%, and its estimated monthly branded searches moved from 730 to 930.

## How did search popularity change for New Zealand bottled water brands in August 2026?

- In August 2026, Kiwi Blue gained estimated Share of Search among bottled water brands in New Zealand, from 15.4% to 17%.
- In August 2026, Antipodes Water lost estimated Share of Search among bottled water brands in New Zealand, from 14.1% to 13.2%.

## Month by month

| Month | Antipodes Water estimated searches | Antipodes Water Share of Search | Antipodes Water rank | Kiwi Blue estimated searches | Kiwi Blue Share of Search | Kiwi Blue rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 720 | 13.9% | 5 | 730 | 14.1% | 4 |
| Nov 2025 | 720 | 13.7% | 5 | 780 | 14.9% | 4 |
| Dec 2025 | 720 | 13.6% | 5 | 780 | 14.8% | 4 |
| Jan 2026 | 880 | 17.3% | 4 | 790 | 15.6% | 5 |
| Feb 2026 | 720 | 14.4% | 5 | 790 | 15.8% | 4 |
| Mar 2026 | 720 | 13.9% | 5 | 740 | 14.3% | 4 |
| Apr 2026 | 720 | 15.7% | 5 | 770 | 16.8% | 4 |
| May 2026 | 880 | 16.4% | 4 | 770 | 14.3% | 5 |
| Jun 2026 | 590 | 12.1% | 5 | 710 | 14.6% | 4 |
| Jul 2026 | 720 | 14.1% | 5 | 790 | 15.4% | 4 |
| Aug 2026 | 720 | 13.2% | 5 | 930 | 17% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Antipodes Water’s and Kiwi Blue’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Antipodes Water**: Measured on the search term “antipodes water”.
- **Kiwi Blue**: Measured on the search terms “kiwi blue”, “kiwi blue bottled water”, “kiwi blue sparkling water”, “kiwi blue water”, “kiwiblue” and “kiwiblue water”, summed into one figure.

- [Antipodes Water profile](/demand/nz/brands/antipodes-water)
- [Kiwi Blue profile](/demand/nz/brands/kiwi-blue)
- [All bottled water brands in New Zealand](/demand/nz/categories/nz-bottled-water-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Antipodes Water or Kiwi Blue?

In August 2026, Kiwi Blue had more branded searches than Antipodes Water among bottled water brands in New Zealand. Kiwi Blue was estimated to have 930 branded searches compared to Antipodes Water’s 720, and held a 17% Share of Search versus Antipodes Water’s 13.2%.

## Cite this page

Brandwave. "Antipodes Water vs Kiwi Blue: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/antipodes-water-vs-kiwi-blue

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/antipodes-water-vs-kiwi-blue. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.