---
title: "Annex Group vs Pacesetter Print: Which is more popular in New Zealand?"
description: "Is Annex Group or Pacesetter Print more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton printing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/annex-group-vs-pacesetter-print"
publisher: "Brandwave"
---

# Annex Group vs Pacesetter Print: Which is more popular in New Zealand?

Is Annex Group or Pacesetter Print more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton printing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Annex Group and Pacesetter Print
- **Competitive set**: Hamilton printing companies
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Annex Group Share of Search**: 11.4%
- **Pacesetter Print Share of Search**: 9.1%

## Is Annex Group or Pacesetter Print more popular in search?

- In October 2026, Annex Group had more branded searches than Pacesetter Print among Hamilton printing companies in New Zealand. Annex Group had about 50 branded searches, while Pacesetter Print had 40. Annex Group made up 11.4% of all Hamilton printing company searches we track, and Pacesetter Print accounted for 9.1%.
- Annex Group was ahead of Pacesetter Print in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Annex Group’s share of searches among Hamilton printing companies in New Zealand held steady at 11.4%, and its estimated monthly branded searches held steady at 50.
- Across the 12 months ending October 2026, Pacesetter Print’s share of searches among Hamilton printing companies in New Zealand moved from 4.5% to 9.1%, and its estimated monthly branded searches moved from 20 to 40.

## Top Hamilton printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Annex Group was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Pacesetter Print did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Virtual Print | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Hamilton Print & Graphics | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Annex Group | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Vivid Images | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Pacesetter Print | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about Hamilton printing companies

- Asked ChatGPT "Which printing company should I hire in Hamilton, New Zealand?": 1. Virtual Print, 2. Annex Group, 3. Vivid Images
- Asked ChatGPT "What are the best printing companies in Hamilton, New Zealand?": 1. Virtual Print, 2. Annex Group, 3. Hamilton Print & Graphics, 4. Vivid Images
- Asked ChatGPT "What's the best printing company in Hamilton, New Zealand for business cards?": 1. Hamilton Print & Graphics, 2. Virtual Print
- Searched Google, AI Overview "print shop hamilton": 1. Hamilton Print & Graphics

Not named in any answer: Pacesetter Print.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Hamilton printing companies in October 2026?

- In October 2026, Annex Group gained share of searches among Hamilton printing companies in New Zealand, from 8.7% to 11.4%.
- Estimated monthly branded searches for Pacesetter Print in New Zealand rose 100% over 12 measured months, from 20 to 40 in October 2026.

## How has branded search for Annex Group and Pacesetter Print changed in New Zealand over the last 12 months?

| Month | Annex Group estimated searches | Annex Group Share of Search | Annex Group rank | Pacesetter Print estimated searches | Pacesetter Print Share of Search | Pacesetter Print rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 50 | 11.4% | 3 | 20 | 4.5% | 5 |
| Dec 2025 | 30 | 10.7% | 3 | 30 | 10.7% | 4 |
| Jan 2026 | 30 | 8.1% | 4 | 20 | 5.4% | 5 |
| Feb 2026 | 70 | 14.6% | 3 | 40 | 8.3% | 4 |
| Mar 2026 | 70 | 14% | 3 | 40 | 8% | 5 |
| Apr 2026 | 50 | 13.9% | 3 | 30 | 8.3% | 4 |
| May 2026 | 50 | 10.2% | 3 | 50 | 10.2% | 4 |
| Jun 2026 | 50 | 11.9% | 3 | 20 | 4.8% | 4 |
| Jul 2026 | 40 | 9.5% | 3 | 40 | 9.5% | 4 |
| Aug 2026 | 70 | 15.6% | 3 | 30 | 6.7% | 4 |
| Sep 2026 | 40 | 8.7% | 3 | 40 | 8.7% | 4 |
| Oct 2026 | 50 | 11.4% | 3 | 40 | 9.1% | 4 |

## How are Annex Group’s and Pacesetter Print’s branded searches counted?

Brandwave collects information about searches that people make online using Annex Group’s and Pacesetter Print’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Annex Group**: Measured on the search term “annex group”.
- **Pacesetter Print**: Measured on the search terms “pacesetter print” and “pacesetter print hamilton”, summed into one figure.

- [Annex Group profile](/demand/nz/brands/annex-group)
- [Pacesetter Print profile](/demand/nz/brands/pacesetter-print)
- [All Hamilton printing companies in New Zealand](/demand/nz/locations/hamilton/printing-companies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Annex Group or Pacesetter Print more popular in search?

In October 2026, Annex Group had more branded searches than Pacesetter Print among Hamilton printing companies in New Zealand. Annex Group had about 50 branded searches, while Pacesetter Print had 40. Annex Group made up 11.4% of all Hamilton printing company searches we track, and Pacesetter Print accounted for 9.1%.

## Cite this page

Brandwave. "Annex Group vs Pacesetter Print: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/annex-group-vs-pacesetter-print

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/annex-group-vs-pacesetter-print. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
