---
title: "Anker vs NOCO: Which is searched more in New Zealand?"
description: "Is Anker or NOCO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jump starter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/anker-vs-noco"
publisher: "Brandwave"
---

# Anker vs NOCO: Which is searched more in New Zealand?

Is Anker or NOCO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jump starter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Anker and NOCO
- **Competitive set**: Jump starter brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Anker Share of Search**: 53.5%
- **NOCO Share of Search**: 29.8%

## Is Anker or NOCO more popular in search?

- In September 2026, Anker had more branded searches than NOCO among jump starter brands in New Zealand. Anker had about 1,760 branded searches, while NOCO had 980. Anker made up 53.5% of all jump starter brand searches we track, and NOCO accounted for 29.8%.
- Anker was ahead of NOCO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Anker’s share of searches among jump starter brands in New Zealand moved from 44.2% to 53.5%, and its estimated monthly branded searches moved from 1.1K to 1.8K.
- Across the 12 months ending September 2026, NOCO’s share of searches among jump starter brands in New Zealand moved from 32.1% to 29.8%, and its estimated monthly branded searches moved from 800 to 980.

## Top jump starter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, NOCO was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Anker did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| NOCO | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Projecta | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| GOOLOO | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Anker | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Stanley | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about jump starter brands

- Asked ChatGPT "Which jump starter brand should I buy in New Zealand?": 1. NOCO, 2. Projecta, 3. GOOLOO
- Asked ChatGPT "What are the best jump starter brands in New Zealand?": 1. NOCO, 2. Projecta, 3. GOOLOO
- Asked ChatGPT "What's the best jump starter brand in New Zealand for a flat battery?": 1. NOCO, 2. Projecta, 3. GOOLOO
- Searched Google, AI Overview "jump starter nz": named none of the brands we track

Not named in any answer: Anker and Stanley.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand jump starter brands in September 2026?

- In September 2026, Anker gained share of searches among jump starter brands in New Zealand, from 45.6% to 53.5%.
- In September 2026, NOCO lost share of searches among jump starter brands in New Zealand, from 33.4% to 29.8%.

## Month by month

| Month | Anker estimated searches | Anker Share of Search | Anker rank | NOCO estimated searches | NOCO Share of Search | NOCO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.1K | 44.2% | 1 | 800 | 32.1% | 2 |
| Nov 2025 | 1.2K | 45.6% | 1 | 910 | 34.6% | 2 |
| Dec 2025 | 1.2K | 46.4% | 1 | 870 | 33.1% | 2 |
| Jan 2026 | 1.2K | 45.3% | 1 | 870 | 32.6% | 2 |
| Feb 2026 | 990 | 43.2% | 1 | 800 | 34.9% | 2 |
| Mar 2026 | 1.2K | 46.3% | 1 | 800 | 31.4% | 2 |
| Apr 2026 | 1.2K | 43.8% | 1 | 960 | 36.2% | 2 |
| May 2026 | 1.1K | 44% | 1 | 960 | 37.1% | 2 |
| Jun 2026 | 1.1K | 41.5% | 1 | 1.1K | 38.9% | 2 |
| Jul 2026 | 1.2K | 41.3% | 1 | 1.1K | 37.2% | 2 |
| Aug 2026 | 1.5K | 45.6% | 1 | 1.1K | 33.4% | 2 |
| Sep 2026 | 1.8K | 53.5% | 1 | 980 | 29.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Anker’s and NOCO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Anker**: Measured on the search terms “anker”, “anker nano” and “anker nebula”, summed into one figure.
- **NOCO**: Measured on the search terms “noco” and “noco jump starter”, summed into one figure.

- [Anker profile](/demand/nz/brands/anker)
- [NOCO profile](/demand/nz/brands/noco)
- [All jump starter brands in New Zealand](/demand/nz/categories/nz-jump-starter-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Anker or NOCO more popular in search?

In September 2026, Anker had more branded searches than NOCO among jump starter brands in New Zealand. Anker had about 1,760 branded searches, while NOCO had 980. Anker made up 53.5% of all jump starter brand searches we track, and NOCO accounted for 29.8%.

## Cite this page

Brandwave. "Anker vs NOCO: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/anker-vs-noco

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/anker-vs-noco. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
