--- title: "Animal and Bird Hospital vs McMaster & Heap Veterinary Practice: Which is more popular in New Zealand?" description: "Is Animal and Bird Hospital or McMaster & Heap Veterinary Practice more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch veterinary clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/animal-and-bird-hospital-vs-mcmaster-heap-veterinary-practice" publisher: "Brandwave" --- # Animal and Bird Hospital vs McMaster & Heap Veterinary Practice: Which is more popular in New Zealand? Is Animal and Bird Hospital or McMaster & Heap Veterinary Practice more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch veterinary clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Animal and Bird Hospital and McMaster & Heap Veterinary Practice - **Competitive set**: Christchurch veterinary clinics - **Market**: New Zealand - **Month measured**: Oct 2026 - **Animal and Bird Hospital Share of Search**: 11.1% - **McMaster & Heap Veterinary Practice Share of Search**: 25.6% ## Is Animal and Bird Hospital or McMaster & Heap Veterinary Practice more popular in search? - In October 2026, McMaster & Heap Veterinary Practice had more branded searches than Animal and Bird Hospital among Christchurch veterinary clinics in New Zealand. McMaster & Heap Veterinary Practice had about 2,990 branded searches, while Animal and Bird Hospital had 1,300. McMaster & Heap Veterinary Practice made up 25.6% of all Christchurch veterinary clinic searches we track, and Animal and Bird Hospital accounted for 11.1%. - McMaster & Heap Veterinary Practice was ahead of Animal and Bird Hospital in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Animal and Bird Hospital’s share of searches among Christchurch veterinary clinics in New Zealand moved from 14.6% to 11.1%, and its estimated monthly branded searches moved from 1.6K to 1.3K. - Across the 12 months ending October 2026, McMaster & Heap Veterinary Practice’s share of searches among Christchurch veterinary clinics in New Zealand moved from 25% to 25.6%, and its estimated monthly branded searches moved from 2.7K to 3K. ## Top Christchurch veterinary clinics in ChatGPT and Google AI Overviews In three ChatGPT questions, Animal and Bird Hospital appeared in all three answers. McMaster & Heap Veterinary Practice did not appear in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Takurua Vets | 1st | 3 of 3 | 3 of 3 | | Shirley Veterinary Clinic | 2nd | 2 of 3 | 2 of 3 | | Animal and Bird Hospital | 2nd | 3 of 3 | 3 of 3 | | Cashmere Veterinary Clinic | 4th | 1 of 3 | 1 of 3 | | McMaster & Heap Veterinary Practice | Not ranked | 0 of 3 | 0 of 3 | | At The Vets | Not ranked | 0 of 3 | 0 of 3 | | Aldwins Road Vet Clinic | Not ranked | 0 of 3 | 0 of 3 | | Avonhead Veterinary Clinic | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Christchurch veterinary clinics - Asked ChatGPT "Which veterinary clinic should I go to in Christchurch, New Zealand?": 1. Takurua Vets, 2. Shirley Veterinary Clinic, 3. Animal and Bird Hospital - Asked ChatGPT "What are the best veterinary clinics in Christchurch, New Zealand?": 1. Takurua Vets, 2. Shirley Veterinary Clinic, 3. Animal and Bird Hospital - Asked ChatGPT "What's the best veterinary clinic in Christchurch, New Zealand for a sick pet?": 1. Takurua Vets, 2. Animal and Bird Hospital, 3. Cashmere Veterinary Clinic Not named in any answer: McMaster & Heap Veterinary Practice, At The Vets, Aldwins Road Vet Clinic and Avonhead Veterinary Clinic. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Christchurch veterinary clinics in October 2026? - In October 2026, Animal and Bird Hospital gained share of searches among Christchurch veterinary clinics in New Zealand, from 8.3% to 11.1%. - In October 2026, McMaster & Heap Veterinary Practice gained share of searches among Christchurch veterinary clinics in New Zealand, from 22.8% to 25.6%. ## How has branded search for Animal and Bird Hospital and McMaster & Heap Veterinary Practice changed in New Zealand over the last 12 months? | Month | Animal and Bird Hospital estimated searches | Animal and Bird Hospital Share of Search | Animal and Bird Hospital rank | McMaster & Heap Veterinary Practice estimated searches | McMaster & Heap Veterinary Practice Share of Search | McMaster & Heap Veterinary Practice rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 1.6K | 14.6% | 4 | 2.7K | 25% | 1 | | Dec 2025 | 1.6K | 14.7% | 4 | 2.7K | 24.7% | 1 | | Jan 2026 | 1.6K | 13.1% | 4 | 2.7K | 22% | 1 | | Feb 2026 | 1.3K | 12.1% | 4 | 2.5K | 23.7% | 1 | | Mar 2026 | 1.6K | 12.4% | 4 | 3K | 23.1% | 1 | | Apr 2026 | 1.3K | 10.7% | 5 | 2.8K | 22.9% | 1 | | May 2026 | 1.3K | 11.5% | 4 | 2.7K | 23.9% | 1 | | Jun 2026 | 1.3K | 10.8% | 5 | 2.7K | 22.5% | 1 | | Jul 2026 | 1.3K | 10.7% | 5 | 3K | 24.6% | 1 | | Aug 2026 | 1.3K | 10.7% | 5 | 3K | 24.6% | 1 | | Sep 2026 | 1K | 8.3% | 5 | 2.7K | 22.8% | 1 | | Oct 2026 | 1.3K | 11.1% | 5 | 3K | 25.6% | 1 | ## How are Animal and Bird Hospital’s and McMaster & Heap Veterinary Practice’s branded searches counted? Brandwave collects information about searches that people make online using Animal and Bird Hospital’s and McMaster & Heap Veterinary Practice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Animal and Bird Hospital**: Measured on the search term “animal and bird hospital”. - **McMaster & Heap Veterinary Practice**: Measured on the search terms “mcmaster & heap veterinary practice”, “mcmaster and heap”, “mcmaster and heap cattery”, “mcmaster and heap vet”, “mcmaster and heap veterinary practice” and “mcmaster heap”, summed into one figure. - [Animal and Bird Hospital profile](/demand/nz/brands/animal-and-bird-hospital) - [McMaster & Heap Veterinary Practice profile](/demand/nz/brands/mcmaster-heap-veterinary-practice) - [All Christchurch veterinary clinics in New Zealand](/demand/nz/locations/christchurch/veterinary-clinics): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Animal and Bird Hospital or McMaster & Heap Veterinary Practice more popular in search? In October 2026, McMaster & Heap Veterinary Practice had more branded searches than Animal and Bird Hospital among Christchurch veterinary clinics in New Zealand. McMaster & Heap Veterinary Practice had about 2,990 branded searches, while Animal and Bird Hospital had 1,300. McMaster & Heap Veterinary Practice made up 25.6% of all Christchurch veterinary clinic searches we track, and Animal and Bird Hospital accounted for 11.1%. ## Cite this page Brandwave. "Animal and Bird Hospital vs McMaster & Heap Veterinary Practice: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/animal-and-bird-hospital-vs-mcmaster-heap-veterinary-practice This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/animal-and-bird-hospital-vs-mcmaster-heap-veterinary-practice. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.