---
title: "Amayjen vs Brew Union: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Amayjen or Brew Union? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/amayjen-vs-brew-union"
publisher: "Brandwave"
---

# Amayjen vs Brew Union: Which is more popular by branded search in New Zealand?

Which is more popular in search, Amayjen or Brew Union? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Amayjen and Brew Union
- **Competitive set**: Palmerston North restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Amayjen Share of Search**: 1.9%
- **Brew Union Share of Search**: 26.5%

## Which is more popular in search, Amayjen or Brew Union?

- In August 2026, Brew Union had more branded searches than Amayjen among palmerston north restaurants in New Zealand. Brew Union was estimated to have 3.1K branded searches compared to Amayjen’s 220, and held a 26.5% Share of Search versus Amayjen’s 1.9%.
- Brew Union was ahead of Amayjen in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Amayjen’s estimated Share of Search among palmerston north restaurants in New Zealand moved from 11.7% to 1.9%, and its estimated monthly branded searches moved from 1.4K to 220.
- Across the 11 months ending August 2026, Brew Union’s estimated Share of Search among palmerston north restaurants in New Zealand moved from 26% to 26.5%, and its estimated monthly branded searches moved from 3K to 3.1K.

## How did search popularity change for New Zealand palmerston north restaurants in August 2026?

- Brew Union’s estimated Share of Search among palmerston north restaurants in New Zealand has gained ground for 3 months in a row, from 20.1% to 26.5% in August 2026.
- Amayjen’s estimated Share of Search among palmerston north restaurants in New Zealand has lost ground for 3 months in a row, from 15.4% to 1.9% in August 2026.

## Month by month

| Month | Amayjen estimated searches | Amayjen Share of Search | Amayjen rank | Brew Union estimated searches | Brew Union Share of Search | Brew Union rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4K | 11.7% | 3 | 3K | 26% | 2 |
| Nov 2025 | 1.5K | 12.4% | 3 | 3K | 24.9% | 2 |
| Dec 2025 | 1.5K | 12.4% | 3 | 3K | 25% | 2 |
| Jan 2026 | 1.1K | 8.6% | 3 | 3K | 22.9% | 2 |
| Feb 2026 | 1.1K | 9% | 3 | 2.4K | 19.4% | 2 |
| Mar 2026 | 1.2K | 10.2% | 3 | 2.9K | 24.9% | 2 |
| Apr 2026 | 1.2K | 9.9% | 3 | 3K | 25.8% | 2 |
| May 2026 | 2.3K | 15.4% | 3 | 3K | 20.1% | 2 |
| Jun 2026 | 690 | 5.1% | 4 | 3K | 22.5% | 2 |
| Jul 2026 | 280 | 2.4% | 4 | 3.1K | 26.4% | 2 |
| Aug 2026 | 220 | 1.9% | 4 | 3.1K | 26.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Amayjen’s and Brew Union’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Amayjen**: Measured on the search terms “amayjen”, “amayjen menu”, “amayjen palmerston north” and “amayjen restaurant”, summed into one figure.
- **Brew Union**: Measured on the search terms “brew union”, “brew union menu” and “brew union palmerston north”, summed into one figure.

- [Amayjen profile](/demand/nz/brands/amayjen)
- [Brew Union profile](/demand/nz/brands/brew-union)
- [All palmerston north restaurants in New Zealand](/demand/nz/categories/nz-palmerston-north-restaurants): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Amayjen or Brew Union?

In August 2026, Brew Union had more branded searches than Amayjen among palmerston north restaurants in New Zealand. Brew Union was estimated to have 3.1K branded searches compared to Amayjen’s 220, and held a 26.5% Share of Search versus Amayjen’s 1.9%.

## Cite this page

Brandwave. "Amayjen vs Brew Union: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/amayjen-vs-brew-union

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/amayjen-vs-brew-union. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.