---
title: "Amano vs Sidart: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Amano or Sidart? Compare estimated monthly branded-search demand and Share of Search inside the Auckland destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/amano-vs-sidart"
publisher: "Brandwave"
---

# Amano vs Sidart: Which is more popular by branded search in New Zealand?

Which is more popular in search, Amano or Sidart? Compare estimated monthly branded-search demand and Share of Search inside the Auckland destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Amano and Sidart
- **Competitive set**: Auckland destination restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Amano Share of Search**: 76.1%
- **Sidart Share of Search**: 0.47%

## Which is more popular in search, Amano or Sidart?

- In August 2026, Amano had more branded searches than Sidart among auckland destination restaurants in New Zealand. Amano was estimated to have 71.1K branded searches compared to Sidart’s 440, and held a 76.1% Share of Search versus Sidart’s 0.47%.
- Amano was ahead of Sidart in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland destination restaurants in New Zealand moved from 66.3% to 76.1%, and its estimated monthly branded searches moved from 70K to 71.1K.
- Across the 11 months ending August 2026, Sidart’s estimated Share of Search among auckland destination restaurants in New Zealand moved from 16% to 0.47%, and its estimated monthly branded searches moved from 16.9K to 440.

## How did search popularity change for New Zealand auckland destination restaurants in August 2026?

- In August 2026, Amano lost estimated Share of Search among auckland destination restaurants in New Zealand, from 76.7% to 76.1%.
- Sidart’s estimated Share of Search among auckland destination restaurants in New Zealand has lost ground for 3 months in a row, from 1.3% to 0.47% in August 2026.

## Month by month

| Month | Amano estimated searches | Amano Share of Search | Amano rank | Sidart estimated searches | Sidart Share of Search | Sidart rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 70K | 66.3% | 1 | 16.9K | 16% | 2 |
| Nov 2025 | 70.5K | 75% | 1 | 1.2K | 1.3% | 5 |
| Dec 2025 | 84.1K | 76.5% | 1 | 2.6K | 2.4% | 4 |
| Jan 2026 | 83.8K | 79.3% | 1 | 1.1K | 1.1% | 5 |
| Feb 2026 | 84.6K | 79% | 1 | 990 | 0.92% | 5 |
| Mar 2026 | 83.3K | 82.2% | 1 | 810 | 0.8% | 5 |
| Apr 2026 | 71.8K | 82.1% | 1 | 730 | 0.83% | 5 |
| May 2026 | 71.8K | 80.4% | 1 | 1.1K | 1.3% | 5 |
| Jun 2026 | 68.2K | 74.5% | 1 | 610 | 0.67% | 5 |
| Jul 2026 | 70.9K | 76.7% | 1 | 450 | 0.49% | 5 |
| Aug 2026 | 71.1K | 76.1% | 1 | 440 | 0.47% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Amano’s and Sidart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Amano**: Measured on the search terms “amano”, “amano auckland”, “amano auckland booking”, “amano auckland menu”, “amano auckland nz”, “amano auckland restaurant”, “amano bakery”, “amano bakery delivery”, “amano bakery menu”, “amano booking”, “amano britomart”, “amano britomart menu”, “amano britomart place auckland cbd auckland”, “amano cafe”, “amano cafe auckland”, “amano menu”, “amano private dining”, “amano restaurant”, “amano restaurant month”, “amano restaurant reservations”, “amano restaurant reviews” and “restaurant amano”, summed into one figure.
- **Sidart**: Measured on the search terms “sidart”, “sidart booking”, “sidart fine dining”, “sidart menu” and “sidart nz”, summed into one figure.

- [Amano profile](/demand/nz/brands/amano)
- [Sidart profile](/demand/nz/brands/sidart)
- [All auckland destination restaurants in New Zealand](/demand/nz/categories/nz-auckland-restaurants): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Amano or Sidart?

In August 2026, Amano had more branded searches than Sidart among auckland destination restaurants in New Zealand. Amano was estimated to have 71.1K branded searches compared to Sidart’s 440, and held a 76.1% Share of Search versus Sidart’s 0.47%.

## Cite this page

Brandwave. "Amano vs Sidart: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/amano-vs-sidart

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/amano-vs-sidart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
