---
title: "Alpha Recruitment vs Beyond Recruitment: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Alpha Recruitment or Beyond Recruitment? Compare estimated monthly branded-search demand and Share of Search inside the Wellington recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/alpha-recruitment-vs-beyond-recruitment"
publisher: "Brandwave"
---

# Alpha Recruitment vs Beyond Recruitment: Which is more popular by branded search in New Zealand?

Which is more popular in search, Alpha Recruitment or Beyond Recruitment? Compare estimated monthly branded-search demand and Share of Search inside the Wellington recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Alpha Recruitment and Beyond Recruitment
- **Competitive set**: Wellington recruitment agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Alpha Recruitment Share of Search**: 16.1%
- **Beyond Recruitment Share of Search**: 18.6%

## Which is more popular in search, Alpha Recruitment or Beyond Recruitment?

- In August 2026, Beyond Recruitment had more branded searches than Alpha Recruitment among wellington recruitment agencies in New Zealand. Beyond Recruitment was estimated to have 1.9K branded searches compared to Alpha Recruitment’s 1.7K, and held an 18.6% Share of Search versus Alpha Recruitment’s 16.1%.
- The lead changed hands 4 times in the 11 months ending August 2026: Alpha Recruitment took it in November 2025, Beyond Recruitment took it in January 2026, Alpha Recruitment took it in March 2026, Beyond Recruitment took it in July 2026.
- Across the 11 months ending August 2026, Alpha Recruitment’s estimated Share of Search among wellington recruitment agencies in New Zealand moved from 14.8% to 16.1%, and its estimated monthly branded searches moved from 1.5K to 1.7K.
- Across the 11 months ending August 2026, Beyond Recruitment’s estimated Share of Search among wellington recruitment agencies in New Zealand moved from 16.3% to 18.6%, and its estimated monthly branded searches moved from 1.7K to 1.9K.

## How did search popularity change for New Zealand wellington recruitment agencies in August 2026?

- In August 2026, Alpha Recruitment lost estimated Share of Search among wellington recruitment agencies in New Zealand, from 16.9% to 16.1%.
- Beyond Recruitment’s estimated Share of Search among wellington recruitment agencies in New Zealand has gained ground for 3 months in a row, from 16.8% to 18.6% in August 2026.

## Month by month

| Month | Alpha Recruitment estimated searches | Alpha Recruitment Share of Search | Alpha Recruitment rank | Beyond Recruitment estimated searches | Beyond Recruitment Share of Search | Beyond Recruitment rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.5K | 14.8% | 4 | 1.7K | 16.3% | 3 |
| Nov 2025 | 1.7K | 16.1% | 3 | 1.6K | 15.5% | 4 |
| Dec 2025 | 1.2K | 15.5% | 3 | 1.1K | 13.9% | 4 |
| Jan 2026 | 1.4K | 12.3% | 4 | 1.6K | 14.1% | 3 |
| Feb 2026 | 1.4K | 12.6% | 4 | 1.6K | 14.9% | 3 |
| Mar 2026 | 2K | 15.4% | 3 | 1.9K | 15.3% | 4 |
| Apr 2026 | 1.9K | 16.7% | 3 | 1.9K | 16.6% | 4 |
| May 2026 | 1.9K | 16.8% | 3 | 1.9K | 16.8% | 4 |
| Jun 2026 | 1.9K | 17.6% | 3 | 1.9K | 17.1% | 4 |
| Jul 2026 | 1.8K | 16.9% | 4 | 1.9K | 18.4% | 3 |
| Aug 2026 | 1.7K | 16.1% | 4 | 1.9K | 18.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Alpha Recruitment’s and Beyond Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Alpha Recruitment**: Measured on the search terms “alpha jobs”, “alpha recruitment”, “alpha recruitment agency”, “alpha recruitment alphajobs”, “alpha recruitment auckland”, “alpha recruitment jobs”, “alpha recruitment nz”, “alpha recruitment services”, “alpha recruitment wellington”, “alphajobs”, “alphajobs.co.nz” and “alpharecruitment”, summed into one figure.
- **Beyond Recruitment**: Measured on the search terms “Beyond Recruitment”, “beyond recruitment jobs”, “beyond recruitment nz”, “beyond recruitment wellington” and “beyondrecruitment”, summed into one figure.

- [Alpha Recruitment profile](/demand/nz/brands/alpha-recruitment)
- [Beyond Recruitment profile](/demand/nz/brands/beyond-recruitment)
- [All wellington recruitment agencies in New Zealand](/demand/nz/categories/nz-wellington-recruitment-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Alpha Recruitment or Beyond Recruitment?

In August 2026, Beyond Recruitment had more branded searches than Alpha Recruitment among wellington recruitment agencies in New Zealand. Beyond Recruitment was estimated to have 1.9K branded searches compared to Alpha Recruitment’s 1.7K, and held an 18.6% Share of Search versus Alpha Recruitment’s 16.1%.

## Cite this page

Brandwave. "Alpha Recruitment vs Beyond Recruitment: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/alpha-recruitment-vs-beyond-recruitment

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/alpha-recruitment-vs-beyond-recruitment. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
