--- title: "Akaroa Salmon vs Ōra King: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Akaroa Salmon or Ōra King? Compare estimated monthly branded-search demand and Share of Search inside the Salmon brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/akaroa-salmon-vs-ora-king" publisher: "Brandwave" --- # Akaroa Salmon vs Ōra King: Which is more popular by branded search in New Zealand? Which is more popular in search, Akaroa Salmon or Ōra King? Compare estimated monthly branded-search demand and Share of Search inside the Salmon brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Akaroa Salmon and Ōra King - **Competitive set**: Salmon brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Akaroa Salmon Share of Search**: 30.5% - **Ōra King Share of Search**: 1.3% ## Which is more popular in search, Akaroa Salmon or Ōra King? - In August 2026, Akaroa Salmon had more branded searches than Ōra King among salmon brands in New Zealand. Akaroa Salmon was estimated to have 6.8K branded searches compared to Ōra King’s 280, and held a 30.5% Share of Search versus Ōra King’s 1.3%. - Akaroa Salmon was ahead of Ōra King in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Akaroa Salmon’s estimated Share of Search among salmon brands in New Zealand moved from 27% to 30.5%, and its estimated monthly branded searches moved from 6.7K to 6.8K. - Across the 11 months ending August 2026, Ōra King’s estimated Share of Search among salmon brands in New Zealand moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 380 to 280. ## How did search popularity change for New Zealand salmon brands in August 2026? - In August 2026, Akaroa Salmon lost estimated Share of Search among salmon brands in New Zealand, from 34.7% to 30.5%. - Estimated monthly branded searches for Ōra King in New Zealand fell 26.3% over 11 measured months, from 380 to 280 in August 2026. ## Month by month | Month | Akaroa Salmon estimated searches | Akaroa Salmon Share of Search | Akaroa Salmon rank | Ōra King estimated searches | Ōra King Share of Search | Ōra King rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.7K | 27% | 2 | 380 | 1.5% | 3 | | Nov 2025 | 8.2K | 27.4% | 2 | 380 | 1.3% | 3 | | Dec 2025 | 15K | 35.9% | 2 | 450 | 1.1% | 3 | | Jan 2026 | 6.7K | 23.5% | 2 | 310 | 1.1% | 4 | | Feb 2026 | 6.7K | 17.9% | 2 | 320 | 0.85% | 3 | | Mar 2026 | 6.7K | 23.8% | 2 | 390 | 1.4% | 3 | | Apr 2026 | 6.7K | 20.7% | 2 | 310 | 0.96% | 3 | | May 2026 | 6.7K | 26.8% | 2 | 320 | 1.3% | 3 | | Jun 2026 | 6.7K | 34% | 2 | 270 | 1.4% | 4 | | Jul 2026 | 6.8K | 34.7% | 2 | 280 | 1.4% | 4 | | Aug 2026 | 6.8K | 30.5% | 2 | 280 | 1.3% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Akaroa Salmon’s and Ōra King’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Akaroa Salmon**: Measured on the search terms “akaroa salmon”, “akaroa salmon near me”, “akaroa salmon new zealand”, “akaroa salmon nz”, “akaroa salmon online”, “akaroasalmon” and “akaroasalmon co nz”, summed into one figure. - **Ōra King**: Measured on the search terms “ora king”, “ora king salmon”, “ora king smoked salmon”, “oraking” and “oraking salmon”, summed into one figure. - [Akaroa Salmon profile](/demand/nz/brands/akaroa-salmon) - [Ōra King profile](/demand/nz/brands/ora-king) - [All salmon brands in New Zealand](/demand/nz/categories/nz-salmon-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Akaroa Salmon or Ōra King? In August 2026, Akaroa Salmon had more branded searches than Ōra King among salmon brands in New Zealand. Akaroa Salmon was estimated to have 6.8K branded searches compared to Ōra King’s 280, and held a 30.5% Share of Search versus Ōra King’s 1.3%. ## Cite this page Brandwave. "Akaroa Salmon vs Ōra King: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/akaroa-salmon-vs-ora-king This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/akaroa-salmon-vs-ora-king. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.