--- title: "Agrodome vs International Antarctic Centre: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Agrodome or International Antarctic Centre? Compare estimated monthly branded-search demand and Share of Search inside the Visitor attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/agrodome-vs-international-antarctic-centre" publisher: "Brandwave" --- # Agrodome vs International Antarctic Centre: Which is more popular by branded search in New Zealand? Which is more popular in search, Agrodome or International Antarctic Centre? Compare estimated monthly branded-search demand and Share of Search inside the Visitor attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Agrodome and International Antarctic Centre - **Competitive set**: Visitor attractions - **Market**: New Zealand - **Month measured**: Aug 2026 - **Agrodome Share of Search**: 1.8% - **International Antarctic Centre Share of Search**: 4.9% ## Which is more popular in search, Agrodome or International Antarctic Centre? - In August 2026, International Antarctic Centre had more branded searches than Agrodome among visitor attractions in New Zealand. International Antarctic Centre was estimated to have 23.4K branded searches compared to Agrodome’s 8.5K, and held a 4.9% Share of Search versus Agrodome’s 1.8%. - International Antarctic Centre was ahead of Agrodome in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Agrodome’s estimated Share of Search among visitor attractions in New Zealand moved from 2.1% to 1.8%, and its estimated monthly branded searches moved from 12.5K to 8.5K. - Across the 11 months ending August 2026, International Antarctic Centre’s estimated Share of Search among visitor attractions in New Zealand moved from 4.8% to 4.9%, and its estimated monthly branded searches moved from 28.6K to 23.4K. ## How did search popularity change for New Zealand visitor attractions in August 2026? - In August 2026, Larnach Castle overtook Agrodome to rank 11th among visitor attractions in New Zealand, at 2.9%. - In August 2026, International Antarctic Centre lost estimated Share of Search among visitor attractions in New Zealand, from 6% to 4.9%. - Estimated monthly branded searches for Agrodome in New Zealand fell 32% over 11 measured months, from 12.5K to 8.5K in August 2026. ## Month by month | Month | Agrodome estimated searches | Agrodome Share of Search | Agrodome rank | International Antarctic Centre estimated searches | International Antarctic Centre Share of Search | International Antarctic Centre rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.5K | 2.1% | 13 | 28.6K | 4.8% | 9 | | Nov 2025 | 15.3K | 2.3% | 13 | 28.4K | 4.3% | 9 | | Dec 2025 | 18.8K | 2.2% | 14 | 42.4K | 4.9% | 9 | | Jan 2026 | 18.8K | 2% | 14 | 42.5K | 4.6% | 9 | | Feb 2026 | 12.6K | 1.8% | 14 | 34.4K | 4.8% | 9 | | Mar 2026 | 12.7K | 1.9% | 14 | 34.6K | 5.2% | 9 | | Apr 2026 | 12.7K | 2% | 13 | 34.7K | 5.4% | 9 | | May 2026 | 10.5K | 2.1% | 13 | 28.5K | 5.8% | 7 | | Jun 2026 | 8.7K | 2% | 13 | 23.4K | 5.3% | 8 | | Jul 2026 | 12.8K | 2.2% | 12 | 34.9K | 6% | 8 | | Aug 2026 | 8.5K | 1.8% | 13 | 23.4K | 4.9% | 9 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Agrodome’s and International Antarctic Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Agrodome**: Measured on the search terms “agrodome”, “agrodome co nz”, “agrodome farm tour”, “agrodome prices”, “agrodome sheep show”, “agrodome show”, “agrodome tickets” and “the agrodome”, summed into one figure. - **International Antarctic Centre**: Measured on the search terms “antarctic centre christchurch”, “iceberg co nz”, “international antarctic centre discount”, “international antarctic centre opening hours”, “international antarctic centre prices”, “international antarctic centre review”, “international antarctic centre tickets”, “internationalantarcticcentre” and “the international antarctic centre”, summed into one figure. - [Agrodome profile](/demand/nz/brands/agrodome) - [International Antarctic Centre profile](/demand/nz/brands/international-antarctic-centre) - [All visitor attractions in New Zealand](/demand/nz/categories/nz-visitor-attractions): The set both shares are measured inside, 15 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Agrodome or International Antarctic Centre? In August 2026, International Antarctic Centre had more branded searches than Agrodome among visitor attractions in New Zealand. International Antarctic Centre was estimated to have 23.4K branded searches compared to Agrodome’s 8.5K, and held a 4.9% Share of Search versus Agrodome’s 1.8%. ## Cite this page Brandwave. "Agrodome vs International Antarctic Centre: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/agrodome-vs-international-antarctic-centre This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/agrodome-vs-international-antarctic-centre. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.