--- title: "Advanced Feed vs J Swap: Which is more popular in New Zealand?" description: "Is Advanced Feed or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/advanced-feed-vs-j-swap" publisher: "Brandwave" --- # Advanced Feed vs J Swap: Which is more popular in New Zealand? Is Advanced Feed or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Advanced Feed and J Swap - **Competitive set**: Stockfeed suppliers - **Market**: New Zealand - **Month measured**: Oct 2026 - **Advanced Feed Share of Search**: 1.7% - **J Swap Share of Search**: 50.2% ## Is Advanced Feed or J Swap more popular in search? - In October 2026, J Swap had more branded searches than Advanced Feed among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while Advanced Feed had 40. J Swap made up 50.2% of all stockfeed supplier searches we track, and Advanced Feed accounted for 1.7%. - J Swap was ahead of Advanced Feed in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Advanced Feed’s share of searches among stockfeed suppliers in New Zealand moved from 2.1% to 1.7%, and its estimated monthly branded searches moved from 50 to 40. - Across the 12 months ending October 2026, J Swap’s share of searches among stockfeed suppliers in New Zealand moved from 49% to 50.2%, and its estimated monthly branded searches held steady at 1.2K. ## Top stockfeed suppliers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Advanced Feed was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. J Swap did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Swap Stockfoods | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Sharpes Stock Feeds | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | OSP Stock Feeds | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | AgVision | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Advanced Feed | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Seales Winslow | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | GrainHub | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | J Swap | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fiber Fresh | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about stockfeed suppliers - Asked ChatGPT "Which stockfeed supplier should I buy in New Zealand?": 1. Seales Winslow, 2. OSP Stock Feeds - Asked ChatGPT "What are the best stockfeed suppliers in New Zealand?": 1. Swap Stockfoods, 2. OSP Stock Feeds, 3. Advanced Feed, 4. AgVision, 5. GrainHub, 6. Sharpes Stock Feeds, 7. Seales Winslow - Asked ChatGPT "What's the best stockfeed supplier in New Zealand for farm livestock feed?": 1. Swap Stockfoods, 2. AgVision, 3. GrainHub, 4. Sharpes Stock Feeds - Searched Google, AI Overview "farm feed nz": 1. Sharpes Stock Feeds, 2. Advanced Feed - Searched Google, AI Overview "livestock feed supplier": 1. Seales Winslow Not named in any answer: J Swap and Fiber Fresh. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand stockfeed suppliers in October 2026? - In October 2026, Advanced Feed overtook OSP Stock Feeds and Swap Stockfoods to rank 6th among stockfeed suppliers in New Zealand, with 1.7% of the searches. - In October 2026, J Swap gained share of searches among stockfeed suppliers in New Zealand, from 45.8% to 50.2%. ## How has branded search for Advanced Feed and J Swap changed in New Zealand over the last 12 months? | Month | Advanced Feed estimated searches | Advanced Feed Share of Search | Advanced Feed rank | J Swap estimated searches | J Swap Share of Search | J Swap rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 50 | 2.1% | 6 | 1.2K | 49% | 1 | | Dec 2025 | 10 | 0.6% | 8 | 890 | 53% | 1 | | Jan 2026 | 20 | 1% | 7 | 930 | 47.7% | 1 | | Feb 2026 | 10 | 0.55% | 9 | 980 | 53.6% | 1 | | Mar 2026 | 30 | 1.2% | 7 | 1.3K | 51.2% | 1 | | Apr 2026 | 30 | 1.4% | 6 | 1.1K | 50% | 1 | | May 2026 | 20 | 0.87% | 8 | 1.2K | 52.4% | 1 | | Jun 2026 | 40 | 1.5% | 7 | 1.2K | 44.8% | 1 | | Jul 2026 | 30 | 1.2% | 7 | 1.1K | 45% | 1 | | Aug 2026 | 30 | 1.1% | 6 | 1.1K | 42.1% | 1 | | Sep 2026 | 20 | 0.8% | 8 | 1.1K | 45.8% | 1 | | Oct 2026 | 40 | 1.7% | 6 | 1.2K | 50.2% | 1 | ## How are Advanced Feed’s and J Swap’s branded searches counted? Brandwave collects information about searches that people make online using Advanced Feed’s and J Swap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Advanced Feed**: Measured on the search term “advanced feed”. - **J Swap**: Measured on the search terms “j swap” and “j swap matamata”, summed into one figure. - [Advanced Feed profile](/demand/nz/brands/advanced-feed) - [J Swap profile](/demand/nz/brands/j-swap) - [All stockfeed suppliers in New Zealand](/demand/nz/categories/nz-stockfeed-suppliers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Advanced Feed or J Swap more popular in search? In October 2026, J Swap had more branded searches than Advanced Feed among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while Advanced Feed had 40. J Swap made up 50.2% of all stockfeed supplier searches we track, and Advanced Feed accounted for 1.7%. ## Cite this page Brandwave. "Advanced Feed vs J Swap: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/advanced-feed-vs-j-swap This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/advanced-feed-vs-j-swap. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.