--- title: "ADT Care vs VitalCALL: Which is more popular in New Zealand?" description: "Is ADT Care or VitalCALL more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Monitored medical alarm providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/adt-care-vs-vitalcall" publisher: "Brandwave" --- # ADT Care vs VitalCALL: Which is more popular in New Zealand? Is ADT Care or VitalCALL more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Monitored medical alarm providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ADT Care and VitalCALL - **Competitive set**: Monitored medical alarm providers - **Market**: New Zealand - **Month measured**: Oct 2026 - **ADT Care Share of Search**: 8.1% - **VitalCALL Share of Search**: 2% ## Is ADT Care or VitalCALL more popular in search? - In October 2026, ADT Care had more branded searches than VitalCALL among monitored medical alarm providers in New Zealand. ADT Care had about 330 branded searches, while VitalCALL had 80. ADT Care made up 8.1% of all monitored medical alarm provider searches we track, and VitalCALL accounted for 2%. - ADT Care was ahead of VitalCALL in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, ADT Care’s share of searches among monitored medical alarm providers in New Zealand moved from 10% to 8.1%, and its estimated monthly branded searches moved from 360 to 330. - Across the 12 months ending October 2026, VitalCALL’s share of searches among monitored medical alarm providers in New Zealand moved from 2.5% to 2%, and its estimated monthly branded searches moved from 90 to 80. ## Top monitored medical alarm providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, VitalCALL was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. ADT Care was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. VitalCALL was listed before ADT Care in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | St John Medical Alarms | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Freedom Medical Alarms | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | VitalCALL | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | ADT Care | 4th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about monitored medical alarm providers - Asked ChatGPT "Which monitored medical alarm provider should I use in New Zealand?": 1. St John Medical Alarms, 2. Freedom Medical Alarms, 3. VitalCALL - Asked ChatGPT "What are the best monitored medical alarm providers in New Zealand?": 1. St John Medical Alarms, 2. Freedom Medical Alarms, 3. VitalCALL - Asked ChatGPT "What's the best monitored medical alarm provider in New Zealand for an elderly parent?": 1. St John Medical Alarms, 2. Freedom Medical Alarms - Searched Google, AI Overview "personal alarm nz": 1. ADT Care, 2. Freedom Medical Alarms - Searched Google, AI Overview "medical alarm providers": 1. VitalCALL, 2. Freedom Medical Alarms, 3. St John Medical Alarms Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand monitored medical alarm providers in October 2026? - In October 2026, ADT Care rose from 3rd to 2nd among monitored medical alarm providers in New Zealand. - Estimated monthly branded searches for VitalCALL in New Zealand fell 11.1% over 12 measured months, from 90 to 80 in October 2026. ## How has branded search for ADT Care and VitalCALL changed in New Zealand over the last 12 months? | Month | ADT Care estimated searches | ADT Care Share of Search | ADT Care rank | VitalCALL estimated searches | VitalCALL Share of Search | VitalCALL rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 360 | 10% | 2 | 90 | 2.5% | 4 | | Dec 2025 | 300 | 9.9% | 3 | 90 | 3% | 4 | | Jan 2026 | 290 | 8.2% | 3 | 80 | 2.3% | 4 | | Feb 2026 | 330 | 9.5% | 2 | 80 | 2.3% | 4 | | Mar 2026 | 420 | 10.2% | 2 | 90 | 2.2% | 4 | | Apr 2026 | 310 | 9.3% | 2 | 70 | 2.1% | 4 | | May 2026 | 340 | 8.7% | 2 | 70 | 1.8% | 4 | | Jun 2026 | 270 | 7% | 3 | 80 | 2.1% | 4 | | Jul 2026 | 460 | 11% | 2 | 90 | 2.1% | 4 | | Aug 2026 | 390 | 9.4% | 2 | 100 | 2.4% | 4 | | Sep 2026 | 320 | 7.8% | 3 | 90 | 2.2% | 4 | | Oct 2026 | 330 | 8.1% | 2 | 80 | 2% | 4 | ## How are ADT Care’s and VitalCALL’s branded searches counted? Brandwave collects information about searches that people make online using ADT Care’s and VitalCALL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ADT Care**: Measured on the search terms “adt care”, “adt elderly monitoring”, “adt fall alert”, “adt fall detection”, “adt find u”, “adt health alert”, “adt medical”, “adt medical alarm”, “adt medical alarms”, “adt medical alert”, “adt medical pendant”, “adt personal alarm”, “adt security medical alert”, “medical alert adt”, “neva alone”, “nevaalone” and “nevalone”, summed into one figure. - **VitalCALL**: Measured on the search terms “chubb medical alarm”, “chubb medical alarms”, “chubb personal alarm”, “chubb vital call”, “vital call”, “vital call chubb”, “vital call medical alarms”, “vital call personal alarm”, “vital calls”, “vitalcall”, “vitalcall medical alarm” and “vitalcall personal alarm”, summed into one figure. - [ADT Care profile](/demand/nz/brands/adt-care) - [VitalCALL profile](/demand/nz/brands/vitalcall) - [All monitored medical alarm providers in New Zealand](/demand/nz/categories/nz-monitored-medical-alarm-providers): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ADT Care or VitalCALL more popular in search? In October 2026, ADT Care had more branded searches than VitalCALL among monitored medical alarm providers in New Zealand. ADT Care had about 330 branded searches, while VitalCALL had 80. ADT Care made up 8.1% of all monitored medical alarm provider searches we track, and VitalCALL accounted for 2%. ## Cite this page Brandwave. "ADT Care vs VitalCALL: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/adt-care-vs-vitalcall This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/adt-care-vs-vitalcall. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.