--- title: "Adobe Firefly vs InVideo: Which is searched more in New Zealand?" description: "Is Adobe Firefly or InVideo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI video generators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/adobe-firefly-vs-invideo" publisher: "Brandwave" --- # Adobe Firefly vs InVideo: Which is searched more in New Zealand? Is Adobe Firefly or InVideo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI video generators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adobe Firefly and InVideo - **Competitive set**: AI video generators - **Market**: New Zealand - **Month measured**: Sep 2026 - **Adobe Firefly Share of Search**: 21.4% - **InVideo Share of Search**: 2.8% ## Is Adobe Firefly or InVideo more popular in search? - In September 2026, Adobe Firefly had more branded searches than InVideo among AI video generators in New Zealand. Adobe Firefly had about 2,950 branded searches, while InVideo had 390. Adobe Firefly made up 21.4% of all AI video generator searches we track, and InVideo accounted for 2.8%. - Adobe Firefly was ahead of InVideo in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Adobe Firefly’s share of searches among AI video generators in New Zealand moved from 4.5% to 21.4%, and its estimated monthly branded searches moved from 1.9K to 3K. - Across the 12 months ending September 2026, InVideo’s share of searches among AI video generators in New Zealand moved from 2.1% to 2.8%, and its estimated monthly branded searches moved from 880 to 390. ## Top AI video generators in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Adobe Firefly was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. InVideo was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Adobe Firefly was listed before InVideo in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Runway | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Kling AI | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Google Veo | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Adobe Firefly | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | InVideo | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | HeyGen | 6th | 3 of 3 | 0 of 2 | 3 of 5 | | Synthesia | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Sora | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Pika | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI video generators - Asked ChatGPT "Which AI video generator should I use in New Zealand?": 1. Runway, 2. Google Veo, 3. Kling AI, 4. HeyGen, 5. Sora - Asked ChatGPT "What are the best AI video generators in New Zealand?": 1. Runway, 2. Google Veo, 3. Kling AI, 4. Adobe Firefly, 5. HeyGen - Asked ChatGPT "What's the best AI video generator in New Zealand for social videos?": 1. Runway, 2. Adobe Firefly, 3. Kling AI, 4. HeyGen - Searched Google, AI Overview "best ai video generator": 1. Google Veo, 2. Kling AI, 3. Runway, 4. Adobe Firefly, 5. InVideo - Searched Google, AI Overview "ai video maker": 1. InVideo, 2. Kling AI, 3. Adobe Firefly, 4. Synthesia, 5. Google Veo Not named in any answer: Pika. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand AI video generators in September 2026? - In September 2026, Adobe Firefly gained share of searches among AI video generators in New Zealand, from 19.6% to 21.4%. - Estimated monthly branded searches for InVideo in New Zealand fell 55.7% over 12 measured months, from 880 to 390 in September 2026. ## Month by month | Month | Adobe Firefly estimated searches | Adobe Firefly Share of Search | Adobe Firefly rank | InVideo estimated searches | InVideo Share of Search | InVideo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 4.5% | 3 | 880 | 2.1% | 7 | | Nov 2025 | 1.9K | 7.6% | 3 | 880 | 3.5% | 7 | | Dec 2025 | 1.6K | 9% | 4 | 590 | 3.3% | 7 | | Jan 2026 | 1.6K | 8.5% | 4 | 590 | 3.1% | 8 | | Feb 2026 | 1.9K | 11.7% | 4 | 480 | 2.9% | 8 | | Mar 2026 | 3K | 13.9% | 3 | 590 | 2.8% | 9 | | Apr 2026 | 2.9K | 16.4% | 3 | 390 | 2.2% | 9 | | May 2026 | 3K | 17.3% | 3 | 390 | 2.3% | 9 | | Jun 2026 | 3K | 18.8% | 2 | 390 | 2.5% | 9 | | Jul 2026 | 3K | 19.9% | 3 | 320 | 2.1% | 9 | | Aug 2026 | 3K | 19.6% | 2 | 390 | 2.6% | 8 | | Sep 2026 | 3K | 21.4% | 2 | 390 | 2.8% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Adobe Firefly’s and InVideo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adobe Firefly**: Measured on the search terms “adobe firefly” and “adobefirefly”, summed into one figure. - **InVideo**: Measured on the search term “invideo”. - [Adobe Firefly profile](/demand/nz/brands/adobe-firefly) - [InVideo profile](/demand/nz/brands/invideo) - [All AI video generators in New Zealand](/demand/nz/categories/nz-ai-video-generators): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Adobe Firefly or InVideo more popular in search? In September 2026, Adobe Firefly had more branded searches than InVideo among AI video generators in New Zealand. Adobe Firefly had about 2,950 branded searches, while InVideo had 390. Adobe Firefly made up 21.4% of all AI video generator searches we track, and InVideo accounted for 2.8%. ## Cite this page Brandwave. "Adobe Firefly vs InVideo: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/adobe-firefly-vs-invideo This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/adobe-firefly-vs-invideo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.