--- title: "Adobe Express vs Wix: Which is searched more in New Zealand?" description: "Is Adobe Express or Wix more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/adobe-express-vs-wix" publisher: "Brandwave" --- # Adobe Express vs Wix: Which is searched more in New Zealand? Is Adobe Express or Wix more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Adobe Express and Wix - **Competitive set**: AI logo design tools - **Market**: New Zealand - **Month measured**: Sep 2026 - **Adobe Express Share of Search**: 0.94% - **Wix Share of Search**: 1.9% ## Is Adobe Express or Wix more popular in search? - In September 2026, Wix had more branded searches than Adobe Express among AI logo design tools in New Zealand. Wix had about 20 branded searches, while Adobe Express had 10. Wix made up 1.9% of all AI logo design tool searches we track, and Adobe Express accounted for 0.94%. - The lead changed hands 3 times in the 12 months ending September 2026: Wix took it in December 2025, Adobe Express took it in April 2026, Wix took it in September 2026. - Across the 12 months ending September 2026, Adobe Express’ share of searches among AI logo design tools in New Zealand moved from 4.1% to 0.94%, and its estimated monthly branded searches moved from 90 to 10. - Across the 12 months ending September 2026, Wix’s share of searches among AI logo design tools in New Zealand moved from 3.2% to 1.9%, and its estimated monthly branded searches moved from 70 to 20. ## Top AI logo design tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Adobe Express was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Wix was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Adobe Express was listed before Wix in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Canva | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Looka | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Adobe Express | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Wix | 4th | 0 of 3 | 2 of 2 | 2 of 5 | | Brandmark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | LogoAI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Designs.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tailor Brands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Logomaster.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI logo design tools - Asked ChatGPT "Which AI logo design tool should I use in New Zealand?": 1. Canva, 2. Looka, 3. Adobe Express - Asked ChatGPT "What are the best AI logo design tools in New Zealand?": 1. Looka, 2. Canva, 3. Adobe Express - Asked ChatGPT "What's the best AI logo design tool in New Zealand for a simple logo?": 1. Canva, 2. Looka, 3. Adobe Express - Searched Google, AI Overview "logo maker nz": 1. Wix - Searched Google, AI Overview "ai logo generator": 1. Looka, 2. Canva, 3. Wix, 4. Adobe Express Not named in any answer: Brandmark, LogoAI, Designs.ai, Tailor Brands and Logomaster.ai. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand AI logo design tools in September 2026? - In September 2026, Tailor Brands overtook Adobe Express and Wix to rank 6th among AI logo design tools in New Zealand, with 1.9% of the searches. - In September 2026, Wix gained share of searches among AI logo design tools in New Zealand, from 0.87% to 1.9%. - In September 2026, Adobe Express lost share of searches among AI logo design tools in New Zealand, from 1.4% to 0.94%. ## Month by month | Month | Adobe Express estimated searches | Adobe Express Share of Search | Adobe Express rank | Wix estimated searches | Wix Share of Search | Wix rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90 | 4.1% | 4 | 70 | 3.2% | 6 | | Nov 2025 | 390 | 16.5% | 3 | 50 | 2.1% | 7 | | Dec 2025 | 20 | 2% | 8 | 50 | 4.9% | 6 | | Jan 2026 | 20 | 1.6% | 8 | 40 | 3.1% | 6 | | Feb 2026 | 30 | 1.6% | 7 | 50 | 2.7% | 6 | | Mar 2026 | 50 | 1.5% | 6 | 480 | 14.6% | 2 | | Apr 2026 | 590 | 18.3% | 2 | 40 | 1.2% | 7 | | May 2026 | 110 | 2.2% | 4 | 40 | 0.8% | 7 | | Jun 2026 | 140 | 2.6% | 3 | 40 | 0.73% | 7 | | Jul 2026 | 50 | 1.1% | 5 | 40 | 0.89% | 6 | | Aug 2026 | 50 | 1.4% | 6 | 30 | 0.87% | 7 | | Sep 2026 | 10 | 0.94% | 8 | 20 | 1.9% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Adobe Express’ and Wix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Adobe Express**: Measured on the search term “adobe express logo maker”. - **Wix**: Measured on the search term “wix logo maker”. - [Adobe Express profile](/demand/nz/brands/adobe-express) - [Wix profile](/demand/nz/brands/wix) - [All AI logo design tools in New Zealand](/demand/nz/categories/nz-ai-logo-design-tools): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Adobe Express or Wix more popular in search? In September 2026, Wix had more branded searches than Adobe Express among AI logo design tools in New Zealand. Wix had about 20 branded searches, while Adobe Express had 10. Wix made up 1.9% of all AI logo design tool searches we track, and Adobe Express accounted for 0.94%. ## Cite this page Brandwave. "Adobe Express vs Wix: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/adobe-express-vs-wix This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/adobe-express-vs-wix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.