---
title: "Adecco vs ALH: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Adecco or ALH? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/adecco-vs-alh"
publisher: "Brandwave"
---

# Adecco vs ALH: Which is more popular by branded search in New Zealand?

Which is more popular in search, Adecco or ALH? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adecco and ALH
- **Competitive set**: Palmerston North recruitment agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Adecco Share of Search**: 22.1%
- **ALH Share of Search**: 15.1%

## Which is more popular in search, Adecco or ALH?

- In August 2026, Adecco had more branded searches than ALH among palmerston north recruitment agencies in New Zealand. Adecco was estimated to have 6.6K branded searches compared to ALH’s 4.5K, and held a 22.1% Share of Search versus ALH’s 15.1%.
- Adecco was ahead of ALH in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adecco’s estimated Share of Search among palmerston north recruitment agencies in New Zealand moved from 22% to 22.1%, and its estimated monthly branded searches moved from 6.4K to 6.6K.
- Across the 11 months ending August 2026, ALH’s estimated Share of Search among palmerston north recruitment agencies in New Zealand moved from 9.8% to 15.1%, and its estimated monthly branded searches moved from 2.8K to 4.5K.

## How did search popularity change for New Zealand palmerston north recruitment agencies in August 2026?

- In August 2026, Coverstaff overtook ALH to rank 3rd among palmerston north recruitment agencies in New Zealand, at 18.8%.
- In August 2026, ALH lost estimated Share of Search among palmerston north recruitment agencies in New Zealand, from 19.2% to 15.1%.
- In August 2026, Adecco lost estimated Share of Search among palmerston north recruitment agencies in New Zealand, from 22.8% to 22.1%.

## Month by month

| Month | Adecco estimated searches | Adecco Share of Search | Adecco rank | ALH estimated searches | ALH Share of Search | ALH rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.4K | 22% | 2 | 2.8K | 9.8% | 4 |
| Nov 2025 | 6.4K | 22.4% | 2 | 2.4K | 8.3% | 4 |
| Dec 2025 | 5.4K | 24.4% | 2 | 1.8K | 8.1% | 4 |
| Jan 2026 | 7K | 23.3% | 2 | 2.8K | 9.5% | 4 |
| Feb 2026 | 6.5K | 22.2% | 2 | 2.8K | 9.5% | 4 |
| Mar 2026 | 7.8K | 24.7% | 2 | 3.2K | 10.2% | 4 |
| Apr 2026 | 6.4K | 24.2% | 2 | 2.6K | 9.7% | 4 |
| May 2026 | 7K | 23.7% | 2 | 2.9K | 10% | 4 |
| Jun 2026 | 7K | 24% | 2 | 2.6K | 8.8% | 4 |
| Jul 2026 | 7K | 22.8% | 2 | 5.9K | 19.2% | 3 |
| Aug 2026 | 6.6K | 22.1% | 2 | 4.5K | 15.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Adecco’s and ALH’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adecco**: Measured on the search terms “adecco”, “adecco accounting”, “adecco accounting jobs”, “adecco co nz”, “adecco dunedin”, “adecco employment”, “adecco employment agency”, “adecco employment services”, “adecco hastings”, “adecco jobs”, “adecco labour hire”, “adecco marketing”, “adecco marketing jobs”, “adecco near me”, “adecco near me jobs”, “adecco nelson”, “adecco new plymouth”, “adecco new zealand”, “adecco nz”, “adecco nz jobs”, “adecco online”, “adecco online jobs”, “adecco palmerston north”, “adecco personnel ltd”, “adecco positions”, “adecco property management”, “adecco recruitment”, “adecco recruitment agency”, “adecco recruitment nz”, “adecco temp agency”, “adecco wanganui”, “adecco whangarei”, “adecco work agency”, “staffing adecco” and “the adecco”, summed into one figure.
- **ALH**: Measured on the search terms “alh”, “alh jobs”, “alh labour hire”, “alh nelson”, “alh new zealand”, “alh nz”, “alh palmerston north”, “alh queenstown”, “alh recruitment”, “alh rotorua” and “alh.nz”, summed into one figure.

- [Adecco profile](/demand/nz/brands/adecco)
- [ALH profile](/demand/nz/brands/alh)
- [All palmerston north recruitment agencies in New Zealand](/demand/nz/categories/nz-palmerston-north-recruitment-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Adecco or ALH?

In August 2026, Adecco had more branded searches than ALH among palmerston north recruitment agencies in New Zealand. Adecco was estimated to have 6.6K branded searches compared to ALH’s 4.5K, and held a 22.1% Share of Search versus ALH’s 15.1%.

## Cite this page

Brandwave. "Adecco vs ALH: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/adecco-vs-alh

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/adecco-vs-alh. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
