---
title: "Aboki Hairdressers vs The Cutting Bar: Which is searched more in New Zealand?"
description: "Is Aboki Hairdressers or The Cutting Bar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Nelson hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/aboki-hairdressers-vs-the-cutting-bar"
publisher: "Brandwave"
---

# Aboki Hairdressers vs The Cutting Bar: Which is searched more in New Zealand?

Is Aboki Hairdressers or The Cutting Bar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Nelson hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Aboki Hairdressers and The Cutting Bar
- **Competitive set**: Nelson hair salons
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Aboki Hairdressers Share of Search**: 37.4%
- **The Cutting Bar Share of Search**: 24.3%

## Is Aboki Hairdressers or The Cutting Bar more popular in search?

- In September 2026, Aboki Hairdressers had more branded searches than The Cutting Bar among Nelson hair salons in New Zealand. Aboki Hairdressers had about 400 branded searches, while The Cutting Bar had 260. Aboki Hairdressers made up 37.4% of all Nelson hair salon searches we track, and The Cutting Bar accounted for 24.3%.
- Aboki Hairdressers was ahead of The Cutting Bar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aboki Hairdressers’ share of searches among Nelson hair salons in New Zealand moved from 41.9% to 37.4%, and its estimated monthly branded searches moved from 490 to 400.
- Across the 12 months ending September 2026, The Cutting Bar’s share of searches among Nelson hair salons in New Zealand moved from 27.4% to 24.3%, and its estimated monthly branded searches moved from 320 to 260.

## Top Nelson hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Cutting Bar appeared in all three answers. Aboki Hairdressers did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| The Cutting Bar | 1st | 3 of 3 | 3 of 3 |
| Mane Hair Studio | 2nd | 2 of 3 | 2 of 3 |
| Renaissance Organic Hair | 2nd | 3 of 3 | 3 of 3 |
| Zinc Hairdressing | 4th | 3 of 3 | 3 of 3 |
| The Vibe Hair & Beauty | 5th | 1 of 3 | 1 of 3 |
| Aboki Hairdressers | Not ranked | 0 of 3 | 0 of 3 |
| Vivo Hair | Not ranked | 0 of 3 | 0 of 3 |
| Capelli Hair Nelson | Not ranked | 0 of 3 | 0 of 3 |
| Head Rush Hair Salon | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Nelson hair salons

- Asked ChatGPT "Which hair salon should I go to in Nelson, New Zealand?": 1. The Cutting Bar, 2. Mane Hair Studio, 3. Renaissance Organic Hair, 4. Zinc Hairdressing
- Asked ChatGPT "What are the best hair salons in Nelson, New Zealand?": 1. The Cutting Bar, 2. Renaissance Organic Hair, 3. Zinc Hairdressing, 4. The Vibe Hair & Beauty
- Asked ChatGPT "What's the best hair salon in Nelson, New Zealand for a haircut?": 1. The Cutting Bar, 2. Mane Hair Studio, 3. Zinc Hairdressing, 4. Renaissance Organic Hair

Not named in any answer: Aboki Hairdressers, Vivo Hair, Capelli Hair Nelson and Head Rush Hair Salon.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Nelson hair salons in September 2026?

- In September 2026, The Cutting Bar gained share of searches among Nelson hair salons in New Zealand, from 21.7% to 24.3%.
- In September 2026, Aboki Hairdressers lost share of searches among Nelson hair salons in New Zealand, from 40.8% to 37.4%.

## Month by month

| Month | Aboki Hairdressers estimated searches | Aboki Hairdressers Share of Search | Aboki Hairdressers rank | The Cutting Bar estimated searches | The Cutting Bar Share of Search | The Cutting Bar rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 490 | 41.9% | 1 | 320 | 27.4% | 2 |
| Nov 2025 | 490 | 37.7% | 1 | 390 | 30% | 2 |
| Dec 2025 | 600 | 39.7% | 1 | 390 | 25.8% | 2 |
| Jan 2026 | 730 | 44.2% | 1 | 390 | 23.6% | 2 |
| Feb 2026 | 490 | 34% | 1 | 480 | 33.3% | 2 |
| Mar 2026 | 600 | 40% | 1 | 390 | 26% | 2 |
| Apr 2026 | 490 | 36.6% | 1 | 260 | 19.4% | 2 |
| May 2026 | 490 | 41.2% | 1 | 260 | 21.8% | 2 |
| Jun 2026 | 490 | 39.5% | 1 | 260 | 21% | 2 |
| Jul 2026 | 490 | 41.9% | 1 | 210 | 17.9% | 2 |
| Aug 2026 | 490 | 40.8% | 1 | 260 | 21.7% | 2 |
| Sep 2026 | 400 | 37.4% | 1 | 260 | 24.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Aboki Hairdressers’ and The Cutting Bar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Aboki Hairdressers**: Measured on the search terms “aboki hair” and “aboki hair salon”, summed into one figure.
- **The Cutting Bar**: Measured on the search term “the cutting bar”.

- [Aboki Hairdressers profile](/demand/nz/brands/aboki-hairdressers)
- [The Cutting Bar profile](/demand/nz/brands/the-cutting-bar)
- [All Nelson hair salons in New Zealand](/demand/nz/locations/nelson/hair-salons): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Aboki Hairdressers or The Cutting Bar more popular in search?

In September 2026, Aboki Hairdressers had more branded searches than The Cutting Bar among Nelson hair salons in New Zealand. Aboki Hairdressers had about 400 branded searches, while The Cutting Bar had 260. Aboki Hairdressers made up 37.4% of all Nelson hair salon searches we track, and The Cutting Bar accounted for 24.3%.

## Cite this page

Brandwave. "Aboki Hairdressers vs The Cutting Bar: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/aboki-hairdressers-vs-the-cutting-bar

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aboki-hairdressers-vs-the-cutting-bar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
