---
title: "Abodo vs GIB: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Abodo or GIB? Compare estimated monthly branded-search demand and Share of Search inside the Building product brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/abodo-vs-gib"
publisher: "Brandwave"
---

# Abodo vs GIB: Which is more popular by branded search in New Zealand?

Which is more popular in search, Abodo or GIB? Compare estimated monthly branded-search demand and Share of Search inside the Building product brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Abodo and GIB
- **Competitive set**: Building product brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Abodo Share of Search**: 7.8%
- **GIB Share of Search**: 20.7%

## Which is more popular in search, Abodo or GIB?

- In August 2026, GIB had more branded searches than Abodo among building product brands in New Zealand. GIB was estimated to have 3.9K branded searches compared to Abodo’s 1.5K, and held a 20.7% Share of Search versus Abodo’s 7.8%.
- GIB was ahead of Abodo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Abodo’s estimated Share of Search among building product brands in New Zealand moved from 7.5% to 7.8%, and its estimated monthly branded searches moved from 1.4K to 1.5K.
- Across the 11 months ending August 2026, GIB’s estimated Share of Search among building product brands in New Zealand moved from 20.3% to 20.7%, and its estimated monthly branded searches moved from 3.8K to 3.9K.

## How did search popularity change for New Zealand building product brands in August 2026?

- In August 2026, GIB lost estimated Share of Search among building product brands in New Zealand, from 22.5% to 20.7%.

## Month by month

| Month | Abodo estimated searches | Abodo Share of Search | Abodo rank | GIB estimated searches | GIB Share of Search | GIB rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4K | 7.5% | 4 | 3.8K | 20.3% | 3 |
| Nov 2025 | 1.4K | 8.5% | 4 | 3.5K | 20.7% | 3 |
| Dec 2025 | 1.1K | 9.1% | 4 | 3.2K | 25.3% | 2 |
| Jan 2026 | 1.2K | 8.2% | 4 | 3.9K | 25.6% | 2 |
| Feb 2026 | 1.4K | 8.2% | 4 | 3.7K | 22.3% | 3 |
| Mar 2026 | 1.8K | 9.2% | 4 | 4K | 20.4% | 3 |
| Apr 2026 | 1.3K | 7.6% | 4 | 4K | 23.4% | 3 |
| May 2026 | 1.5K | 7.9% | 4 | 4.6K | 23.6% | 3 |
| Jun 2026 | 1.5K | 7.5% | 4 | 4.8K | 24.5% | 2 |
| Jul 2026 | 1.5K | 8.3% | 4 | 4K | 22.5% | 3 |
| Aug 2026 | 1.5K | 7.8% | 4 | 3.9K | 20.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Abodo’s and GIB’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Abodo**: Measured on the search terms “abodo cladding”, “abodo timber”, “abodo timber cladding”, “abodo vertical cladding” and “abodo vulcan cladding”, summed into one figure.
- **GIB**: Measured on the search terms “10mm gib board”, “aqualine gib board”, “bathroom gib board”, “ceiling gib board”, “gib board”, “gib board plaster”, “gib board price”, “gib fixing”, “gib nz”, “gib patch board”, “gib plasterboard” and “gib standard plasterboard”, summed into one figure.

- [Abodo profile](/demand/nz/brands/abodo)
- [GIB profile](/demand/nz/brands/gib)
- [All building product brands in New Zealand](/demand/nz/categories/nz-building-product-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Abodo or GIB?

In August 2026, GIB had more branded searches than Abodo among building product brands in New Zealand. GIB was estimated to have 3.9K branded searches compared to Abodo’s 1.5K, and held a 20.7% Share of Search versus Abodo’s 7.8%.

## Cite this page

Brandwave. "Abodo vs GIB: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/abodo-vs-gib

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/abodo-vs-gib. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.