---
title: "A Graceful Undertaking vs Newberrys: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, A Graceful Undertaking or Newberrys? Compare estimated monthly branded-search demand and Share of Search inside the Whangarei funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/a-graceful-undertaking-vs-newberrys"
publisher: "Brandwave"
---

# A Graceful Undertaking vs Newberrys: Which is more popular by branded search in New Zealand?

Which is more popular in search, A Graceful Undertaking or Newberrys? Compare estimated monthly branded-search demand and Share of Search inside the Whangarei funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: A Graceful Undertaking and Newberrys
- **Competitive set**: Whangarei funeral directors
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **A Graceful Undertaking Share of Search**: 2.5%
- **Newberrys Share of Search**: 11.2%

## Which is more popular in search, A Graceful Undertaking or Newberrys?

- In August 2026, Newberrys had more branded searches than A Graceful Undertaking among whangarei funeral directors in New Zealand. Newberrys was estimated to have 570 branded searches compared to A Graceful Undertaking’s 130, and held an 11.2% Share of Search versus A Graceful Undertaking’s 2.5%.
- Newberrys was ahead of A Graceful Undertaking in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, A Graceful Undertaking’s estimated Share of Search among whangarei funeral directors in New Zealand moved from 3.2% to 2.5%, and its estimated monthly branded searches moved from 140 to 130.
- Across the 11 months ending August 2026, Newberrys’ estimated Share of Search among whangarei funeral directors in New Zealand moved from 12.7% to 11.2%, and its estimated monthly branded searches moved from 560 to 570.

## How did search popularity change for New Zealand whangarei funeral directors in August 2026?

- In August 2026, Newberrys gained estimated Share of Search among whangarei funeral directors in New Zealand, from 9.3% to 11.2%.
- In August 2026, A Graceful Undertaking gained estimated Share of Search among whangarei funeral directors in New Zealand, from 1.9% to 2.5%.

## Month by month

| Month | A Graceful Undertaking estimated searches | A Graceful Undertaking Share of Search | A Graceful Undertaking rank | Newberrys estimated searches | Newberrys Share of Search | Newberrys rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 140 | 3.2% | 6 | 560 | 12.7% | 3 |
| Nov 2025 | 90 | 2.2% | 6 | 530 | 12.8% | 4 |
| Dec 2025 | 40 | 1.1% | 6 | 180 | 5% | 4 |
| Jan 2026 | 140 | 3.3% | 6 | 360 | 8.6% | 4 |
| Feb 2026 | 130 | 3% | 6 | 300 | 6.8% | 4 |
| Mar 2026 | 120 | 2.8% | 6 | 520 | 12.1% | 4 |
| Apr 2026 | 90 | 1.8% | 6 | 320 | 6.4% | 4 |
| May 2026 | 110 | 2.8% | 6 | 330 | 8.3% | 4 |
| Jun 2026 | 100 | 2.3% | 6 | 650 | 14.9% | 3 |
| Jul 2026 | 90 | 1.9% | 6 | 440 | 9.3% | 4 |
| Aug 2026 | 130 | 2.5% | 6 | 570 | 11.2% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using A Graceful Undertaking’s and Newberrys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **A Graceful Undertaking**: Measured on the search terms “a graceful undertaking” and “a graceful undertaking whangarei”, summed into one figure.
- **Newberrys**: Measured on the search terms “newberry's funeral home”, “newberrys”, “newberrys funeral home” and “newberrys whangarei”, summed into one figure.

- [A Graceful Undertaking profile](/demand/nz/brands/a-graceful-undertaking)
- [Newberrys profile](/demand/nz/brands/newberrys)
- [All whangarei funeral directors in New Zealand](/demand/nz/categories/nz-whangarei-funeral-directors): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, A Graceful Undertaking or Newberrys?

In August 2026, Newberrys had more branded searches than A Graceful Undertaking among whangarei funeral directors in New Zealand. Newberrys was estimated to have 570 branded searches compared to A Graceful Undertaking’s 130, and held an 11.2% Share of Search versus A Graceful Undertaking’s 2.5%.

## Cite this page

Brandwave. "A Graceful Undertaking vs Newberrys: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/a-graceful-undertaking-vs-newberrys

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/a-graceful-undertaking-vs-newberrys. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
