--- title: "5th Street vs Tussock Hill: Which is searched more in New Zealand?" description: "Is 5th Street or Tussock Hill more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/5th-street-vs-tussock-hill" publisher: "Brandwave" --- # 5th Street vs Tussock Hill: Which is searched more in New Zealand? Is 5th Street or Tussock Hill more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: 5th Street and Tussock Hill - **Competitive set**: Christchurch destination restaurants - **Market**: New Zealand - **Month measured**: Sep 2026 - **5th Street Share of Search**: 16.1% - **Tussock Hill Share of Search**: 6.9% ## Is 5th Street or Tussock Hill more popular in search? - In September 2026, 5th Street had more branded searches than Tussock Hill among Christchurch destination restaurants in New Zealand. 5th Street had about 8,450 branded searches, while Tussock Hill had 3,600. 5th Street made up 16.1% of all Christchurch destination restaurant searches we track, and Tussock Hill accounted for 6.9%. - The lead changed hands 2 times in the 12 months ending September 2026: Tussock Hill took it in June 2026, 5th Street took it in July 2026. - Across the 12 months ending September 2026, 5th Street’s share of searches among Christchurch destination restaurants in New Zealand moved from 20.1% to 16.1%, and its estimated monthly branded searches moved from 10.3K to 8.4K. - Across the 12 months ending September 2026, Tussock Hill’s share of searches among Christchurch destination restaurants in New Zealand moved from 3.7% to 6.9%, and its estimated monthly branded searches moved from 1.9K to 3.6K. ## Top Christchurch destination restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions, Tussock Hill appeared in all three answers. 5th Street did not appear in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Inati | 1st | 3 of 3 | 3 of 3 | | Tussock Hill | 2nd | 3 of 3 | 3 of 3 | | Londo | 3rd | 2 of 3 | 2 of 3 | | Gatherings | 4th | 1 of 3 | 1 of 3 | | Twenty Seven Steps | 5th | 1 of 3 | 1 of 3 | | King of Snake | Not ranked | 0 of 3 | 0 of 3 | | 5th Street | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Christchurch destination restaurants - Asked ChatGPT "Which destination restaurant should I go to in Christchurch, New Zealand?": 1. Inati, 2. Tussock Hill, 3. Londo - Asked ChatGPT "What are the best destination restaurants in Christchurch, New Zealand?": 1. Tussock Hill, 2. Inati, 3. Gatherings, 4. Londo, 5. Twenty Seven Steps - Asked ChatGPT "What's the best destination restaurant in Christchurch, New Zealand for a special meal?": 1. Inati, 2. Tussock Hill Not named in any answer: King of Snake and 5th Street. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand Christchurch destination restaurants in September 2026? - In September 2026, 5th Street overtook Inati to rank 2nd among Christchurch destination restaurants in New Zealand, with 16.1% of the searches. - Estimated monthly branded searches for Tussock Hill in New Zealand rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026. ## Month by month | Month | 5th Street estimated searches | 5th Street Share of Search | 5th Street rank | Tussock Hill estimated searches | Tussock Hill Share of Search | Tussock Hill rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10.3K | 20.1% | 2 | 1.9K | 3.7% | 5 | | Nov 2025 | 10.3K | 18.3% | 3 | 2.4K | 4.3% | 5 | | Dec 2025 | 10.3K | 16.1% | 3 | 2.4K | 3.8% | 6 | | Jan 2026 | 12.5K | 19.3% | 3 | 2.4K | 3.7% | 6 | | Feb 2026 | 10.3K | 16.2% | 3 | 1.9K | 3% | 6 | | Mar 2026 | 10.3K | 16.6% | 3 | 1.9K | 3.1% | 6 | | Apr 2026 | 10.6K | 18.6% | 2 | 1.6K | 2.8% | 6 | | May 2026 | 8.5K | 17% | 3 | 1.6K | 3.2% | 5 | | Jun 2026 | 8.4K | 10.2% | 4 | 14.8K | 18.1% | 3 | | Jul 2026 | 8.4K | 13.5% | 3 | 8.1K | 12.9% | 4 | | Aug 2026 | 8.5K | 15.6% | 3 | 3.6K | 6.6% | 5 | | Sep 2026 | 8.4K | 16.1% | 2 | 3.6K | 6.9% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using 5th Street’s and Tussock Hill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **5th Street**: Measured on the search terms “5th street”, “5th street menu”, “5th street restaurant” and “restaurant 5th street”, summed into one figure. - **Tussock Hill**: Measured on the search term “tussock hill”. - [5th Street profile](/demand/nz/brands/5th-street) - [Tussock Hill profile](/demand/nz/brands/tussock-hill) - [All Christchurch destination restaurants in New Zealand](/demand/nz/locations/christchurch/restaurants): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is 5th Street or Tussock Hill more popular in search? In September 2026, 5th Street had more branded searches than Tussock Hill among Christchurch destination restaurants in New Zealand. 5th Street had about 8,450 branded searches, while Tussock Hill had 3,600. 5th Street made up 16.1% of all Christchurch destination restaurant searches we track, and Tussock Hill accounted for 6.9%. ## Cite this page Brandwave. "5th Street vs Tussock Hill: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/5th-street-vs-tussock-hill This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/5th-street-vs-tussock-hill. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.