---
title: "2degrees vs Contact Energy: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, 2degrees or Contact Energy? Compare estimated monthly branded-search demand and Share of Search inside the Mobile and broadband providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/2degrees-vs-contact-energy"
publisher: "Brandwave"
---

# 2degrees vs Contact Energy: Which is more popular by branded search in New Zealand?

Which is more popular in search, 2degrees or Contact Energy? Compare estimated monthly branded-search demand and Share of Search inside the Mobile and broadband providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 2degrees and Contact Energy
- **Competitive set**: Mobile and broadband providers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **2degrees Share of Search**: 12.4%
- **Contact Energy Share of Search**: 18.5%

## Which is more popular in search, 2degrees or Contact Energy?

- In August 2026, Contact Energy had more branded searches than 2degrees among mobile and broadband providers in New Zealand. Contact Energy was estimated to have 99.6K branded searches compared to 2degrees’ 66.6K, and held an 18.5% Share of Search versus 2degrees’ 12.4%.
- The lead changed hands once in the 11 months ending August 2026: Contact Energy took it in January 2026.
- Across the 11 months ending August 2026, 2degrees’ estimated Share of Search among mobile and broadband providers in New Zealand moved from 15.4% to 12.4%, and its estimated monthly branded searches moved from 85.8K to 66.6K.
- Across the 11 months ending August 2026, Contact Energy’s estimated Share of Search among mobile and broadband providers in New Zealand moved from 14.8% to 18.5%, and its estimated monthly branded searches moved from 82.9K to 99.6K.

## How did search popularity change for New Zealand mobile and broadband providers in August 2026?

- In August 2026, Contact Energy lost estimated Share of Search among mobile and broadband providers in New Zealand, from 19.6% to 18.5%.
- In August 2026, 2degrees lost estimated Share of Search among mobile and broadband providers in New Zealand, from 13.1% to 12.4%.

## Month by month

| Month | 2degrees estimated searches | 2degrees Share of Search | 2degrees rank | Contact Energy estimated searches | Contact Energy Share of Search | Contact Energy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 85.8K | 15.4% | 3 | 82.9K | 14.8% | 4 |
| Nov 2025 | 83K | 13.9% | 3 | 67.9K | 11.4% | 4 |
| Dec 2025 | 71.7K | 14% | 3 | 67.2K | 13.2% | 4 |
| Jan 2026 | 72.1K | 14% | 4 | 82.5K | 16% | 3 |
| Feb 2026 | 73K | 14.1% | 4 | 81.9K | 15.8% | 3 |
| Mar 2026 | 77.3K | 14.2% | 4 | 82.5K | 15.1% | 3 |
| Apr 2026 | 67K | 12.9% | 5 | 82.6K | 15.9% | 3 |
| May 2026 | 66.8K | 12.8% | 5 | 83.1K | 15.9% | 3 |
| Jun 2026 | 78.1K | 14% | 4 | 100K | 17.9% | 2 |
| Jul 2026 | 66.7K | 13.1% | 5 | 100K | 19.6% | 2 |
| Aug 2026 | 66.6K | 12.4% | 5 | 99.6K | 18.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using 2degrees’ and Contact Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **2degrees**: Measured on the search terms “2 degrees 4g broadband”, “2 degrees broadband”, “2 degrees broadband plans”, “2 degrees fibre”, “2 degrees fibre broadband”, “2 degrees internet”, “2 degrees internet plans”, “2 degrees mobile”, “2 degrees mobile plans”, “2 degrees pay monthly”, “2 degrees phone plans”, “2 degrees prepaid”, “2 degrees prepay”, “2 degrees rural broadband”, “2 degrees wireless broadband”, “2degrees”, “2degrees 4g broadband”, “2degrees broadband”, “2degrees broadband plans”, “2degrees fibre”, “2degrees fibre broadband”, “2degrees internet”, “2degrees internet plans”, “2degrees mobile”, “2degrees mobile plans”, “2degrees pay monthly”, “2degrees phone plans”, “2degrees prepaid”, “2degrees prepay”, “2degrees rural broadband” and “2degrees wireless broadband”, summed into one figure.
- **Contact Energy**: Measured on the search terms “broadband contact energy”, “contact broadband”, “contact broadband modem”, “Contact electricity”, “Contact Energy”, “contact energy broadband”, “Contact Energy electricity”, “contact energy fast fibre”, “contact energy fibre”, “Contact Energy free power”, “contact energy mobile”, “Contact Energy New Zealand”, “Contact Energy NZ”, “Contact Energy plans”, “Contact Energy prices”, “Contact Energy pricing”, “Contact free power”, “Contact Power”, “Contact Power rates” and “Contact prepay power”, summed into one figure.

- [2degrees profile](/demand/nz/brands/2degrees)
- [Contact Energy profile](/demand/nz/brands/contact-energy)
- [All mobile and broadband providers in New Zealand](/demand/nz/categories/mobile-and-broadband): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, 2degrees or Contact Energy?

In August 2026, Contact Energy had more branded searches than 2degrees among mobile and broadband providers in New Zealand. Contact Energy was estimated to have 99.6K branded searches compared to 2degrees’ 66.6K, and held an 18.5% Share of Search versus 2degrees’ 12.4%.

## Cite this page

Brandwave. "2degrees vs Contact Energy: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/2degrees-vs-contact-energy

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/2degrees-vs-contact-energy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
