--- title: "1st Domains vs GoDaddy: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, 1st Domains or GoDaddy? Compare estimated monthly branded-search demand and Share of Search inside the Domain and hosting providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/1st-domains-vs-godaddy" publisher: "Brandwave" --- # 1st Domains vs GoDaddy: Which is more popular by branded search in New Zealand? Which is more popular in search, 1st Domains or GoDaddy? Compare estimated monthly branded-search demand and Share of Search inside the Domain and hosting providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: 1st Domains and GoDaddy - **Competitive set**: Domain and hosting providers - **Market**: New Zealand - **Month measured**: Aug 2026 - **1st Domains Share of Search**: 13.1% - **GoDaddy Share of Search**: 27.8% ## Which is more popular in search, 1st Domains or GoDaddy? - In August 2026, GoDaddy had more branded searches than 1st Domains among domain and hosting providers in New Zealand. GoDaddy was estimated to have 12K branded searches compared to 1st Domains’ 5.6K, and held a 27.8% Share of Search versus 1st Domains’ 13.1%. - GoDaddy was ahead of 1st Domains in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, 1st Domains’ estimated Share of Search among domain and hosting providers in New Zealand moved from 11.8% to 13.1%, and its estimated monthly branded searches held steady at 5.6K. - Across the 11 months ending August 2026, GoDaddy’s estimated Share of Search among domain and hosting providers in New Zealand moved from 24.5% to 27.8%, and its estimated monthly branded searches moved from 11.6K to 12K. ## How did search popularity change for New Zealand domain and hosting providers in August 2026? - In August 2026, GoDaddy lost estimated Share of Search among domain and hosting providers in New Zealand, from 29.8% to 27.8%. ## Month by month | Month | 1st Domains estimated searches | 1st Domains Share of Search | 1st Domains rank | GoDaddy estimated searches | GoDaddy Share of Search | GoDaddy rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.6K | 11.8% | 4 | 11.6K | 24.5% | 1 | | Nov 2025 | 5.6K | 11.8% | 4 | 9.7K | 20.5% | 2 | | Dec 2025 | 4.5K | 10.4% | 4 | 9.3K | 21.5% | 2 | | Jan 2026 | 5.6K | 11.2% | 4 | 11.6K | 23.1% | 2 | | Feb 2026 | 5.7K | 11.2% | 4 | 11.9K | 23.6% | 2 | | Mar 2026 | 6.8K | 12.8% | 4 | 12.2K | 22.9% | 2 | | Apr 2026 | 6.8K | 13.7% | 4 | 11.9K | 23.9% | 1 | | May 2026 | 5.6K | 11.5% | 5 | 12.8K | 26.3% | 1 | | Jun 2026 | 5.6K | 12% | 4 | 13K | 27.7% | 1 | | Jul 2026 | 5.6K | 13.1% | 4 | 12.8K | 29.8% | 1 | | Aug 2026 | 5.6K | 13.1% | 4 | 12K | 27.8% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using 1st Domains’ and GoDaddy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **1st Domains**: Measured on the search terms “1st domains”, “1st domains hosting”, “1st domains nz”, “1stdomains”, “1stdomains nz” and “www 1stdomains”, summed into one figure. - **GoDaddy**: Measured on the search terms “godaddy”, “godaddy domain”, “godaddy domain and email”, “godaddy domain checker”, “godaddy domain names”, “godaddy domain registrar”, “godaddy domain registration”, “godaddy email”, “godaddy find domain”, “godaddy hosting”, “godaddy india”, “godaddy near me”, “godaddy nz”, “godaddy online”, “godaddy page builder”, “godaddy templates”, “godaddy web hosting”, “godaddy website” and “transfer domain name to godaddy”, summed into one figure. - [1st Domains profile](/demand/nz/brands/1st-domains) - [GoDaddy profile](/demand/nz/brands/godaddy) - [All domain and hosting providers in New Zealand](/demand/nz/categories/nz-domain-and-hosting-providers): The set both shares are measured inside, 9 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, 1st Domains or GoDaddy? In August 2026, GoDaddy had more branded searches than 1st Domains among domain and hosting providers in New Zealand. GoDaddy was estimated to have 12K branded searches compared to 1st Domains’ 5.6K, and held a 27.8% Share of Search versus 1st Domains’ 13.1%. ## Cite this page Brandwave. "1st Domains vs GoDaddy: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/1st-domains-vs-godaddy This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/1st-domains-vs-godaddy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.