---
title: "15Five vs Qualtrics: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, 15Five or Qualtrics? Compare estimated monthly branded-search demand and Share of Search inside the Employee engagement platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/15five-vs-qualtrics"
publisher: "Brandwave"
---

# 15Five vs Qualtrics: Which is more popular by branded search in New Zealand?

Which is more popular in search, 15Five or Qualtrics? Compare estimated monthly branded-search demand and Share of Search inside the Employee engagement platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 15Five and Qualtrics
- **Competitive set**: Employee engagement platforms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **15Five Share of Search**: 2.4%
- **Qualtrics Share of Search**: 68.6%

## Which is more popular in search, 15Five or Qualtrics?

- In August 2026, Qualtrics had more branded searches than 15Five among employee engagement platforms in New Zealand. Qualtrics was estimated to have 2.5K branded searches compared to 15Five’s 90, and held a 68.6% Share of Search versus 15Five’s 2.4%.
- Qualtrics was ahead of 15Five in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, 15Five’s estimated Share of Search among employee engagement platforms in New Zealand moved from 7% to 2.4%, and its estimated monthly branded searches moved from 320 to 90.
- Across the 11 months ending August 2026, Qualtrics’ estimated Share of Search among employee engagement platforms in New Zealand moved from 56.4% to 68.6%, and its estimated monthly branded searches moved from 2.6K to 2.5K.

## How did search popularity change for New Zealand employee engagement platforms in August 2026?

- In August 2026, Qualtrics gained estimated Share of Search among employee engagement platforms in New Zealand, from 66.6% to 68.6%.
- In August 2026, 15Five lost estimated Share of Search among employee engagement platforms in New Zealand, from 3% to 2.4%.

## Month by month

| Month | 15Five estimated searches | 15Five Share of Search | 15Five rank | Qualtrics estimated searches | Qualtrics Share of Search | Qualtrics rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 320 | 7% | 3 | 2.6K | 56.4% | 1 |
| Nov 2025 | 320 | 8.3% | 3 | 2K | 51.6% | 1 |
| Dec 2025 | 140 | 6.6% | 3 | 1.1K | 50% | 1 |
| Jan 2026 | 110 | 4.2% | 4 | 1.4K | 53.5% | 1 |
| Feb 2026 | 90 | 3.3% | 4 | 1.4K | 51.3% | 1 |
| Mar 2026 | 110 | 2.8% | 4 | 2.5K | 65.7% | 1 |
| Apr 2026 | 90 | 3% | 3 | 2K | 66.9% | 1 |
| May 2026 | 90 | 2.4% | 4 | 2.5K | 67.6% | 1 |
| Jun 2026 | 140 | 3.7% | 4 | 2K | 53.6% | 1 |
| Jul 2026 | 90 | 3% | 3 | 2K | 66.6% | 1 |
| Aug 2026 | 90 | 2.4% | 4 | 2.5K | 68.6% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using 15Five’s and Qualtrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **15Five**: Measured on the search term “15five”.
- **Qualtrics**: Measured on the search terms “qualtrics”, “qualtrics com”, “qualtrics employee survey”, “qualtrics engagement”, “qualtrics form”, “qualtrics nz” and “qualtrics survey”, summed into one figure.

- [15Five profile](/demand/nz/brands/15five)
- [Qualtrics profile](/demand/nz/brands/qualtrics)
- [All employee engagement platforms in New Zealand](/demand/nz/categories/nz-employee-engagement-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, 15Five or Qualtrics?

In August 2026, Qualtrics had more branded searches than 15Five among employee engagement platforms in New Zealand. Qualtrics was estimated to have 2.5K branded searches compared to 15Five’s 90, and held a 68.6% Share of Search versus 15Five’s 2.4%.

## Cite this page

Brandwave. "15Five vs Qualtrics: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/15five-vs-qualtrics

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/15five-vs-qualtrics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
