--- title: "14th Lane Urban Hotel vs Scenic Hotel Marlborough: Which is more popular in New Zealand?" description: "Is 14th Lane Urban Hotel or Scenic Hotel Marlborough more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/14th-lane-urban-hotel-vs-scenic-hotel-marlborough" publisher: "Brandwave" --- # 14th Lane Urban Hotel vs Scenic Hotel Marlborough: Which is more popular in New Zealand? Is 14th Lane Urban Hotel or Scenic Hotel Marlborough more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: 14th Lane Urban Hotel and Scenic Hotel Marlborough - **Competitive set**: Blenheim hotels and accommodation - **Market**: New Zealand - **Month measured**: Oct 2026 - **14th Lane Urban Hotel Share of Search**: 0.65% - **Scenic Hotel Marlborough Share of Search**: 39.3% ## Is 14th Lane Urban Hotel or Scenic Hotel Marlborough more popular in search? - In October 2026, Scenic Hotel Marlborough had more branded searches than 14th Lane Urban Hotel among Blenheim hotels and accommodation in New Zealand. Scenic Hotel Marlborough had about 2,400 branded searches, while 14th Lane Urban Hotel had 40. Scenic Hotel Marlborough made up 39.3% of all Blenheim hotels and accommodation searches we track, and 14th Lane Urban Hotel accounted for 0.65%. - Scenic Hotel Marlborough was ahead of 14th Lane Urban Hotel in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, 14th Lane Urban Hotel’s share of searches among Blenheim hotels and accommodation in New Zealand moved from 0.41% to 0.65%, and its estimated monthly branded searches moved from 30 to 40. - Across the 12 months ending October 2026, Scenic Hotel Marlborough’s share of searches among Blenheim hotels and accommodation in New Zealand moved from 39.8% to 39.3%, and its estimated monthly branded searches moved from 2.9K to 2.4K. ## Top Blenheim hotels and accommodation in ChatGPT and Google AI Overviews In three ChatGPT questions, 14th Lane Urban Hotel appeared in all three answers. Scenic Hotel Marlborough was mentioned in two out of three: in two of the three ChatGPT answers. 14th Lane Urban Hotel was listed before Scenic Hotel Marlborough in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | 14th Lane Urban Hotel | 1st | 3 of 3 | 3 of 3 | | The Marlborough | 2nd | 3 of 3 | 3 of 3 | | Carnmore Chateau Marlborough | 3rd | 3 of 3 | 3 of 3 | | Scenic Hotel Marlborough | 4th | 2 of 3 | 2 of 3 | | Hotel d'Urville | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Blenheim hotels and accommodation - Asked ChatGPT "Which hotel should I book in Blenheim, New Zealand?": 1. 14th Lane Urban Hotel, 2. The Marlborough, 3. Carnmore Chateau Marlborough - Asked ChatGPT "What are the best hotels in Blenheim, New Zealand?": 1. The Marlborough, 2. 14th Lane Urban Hotel, 3. Carnmore Chateau Marlborough, 4. Scenic Hotel Marlborough - Asked ChatGPT "What's the best hotel in Blenheim, New Zealand for a short stay?": 1. 14th Lane Urban Hotel, 2. Carnmore Chateau Marlborough, 3. The Marlborough, 4. Scenic Hotel Marlborough Not named in any answer: Hotel d'Urville. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Blenheim hotels and accommodation in October 2026? - In October 2026, Scenic Hotel Marlborough gained share of searches among Blenheim hotels and accommodation in New Zealand, from 34.4% to 39.3%. - Estimated monthly branded searches for 14th Lane Urban Hotel in New Zealand rose 33.3% over 12 measured months, from 30 to 40 in October 2026. ## How has branded search for 14th Lane Urban Hotel and Scenic Hotel Marlborough changed in New Zealand over the last 12 months? | Month | 14th Lane Urban Hotel estimated searches | 14th Lane Urban Hotel Share of Search | 14th Lane Urban Hotel rank | Scenic Hotel Marlborough estimated searches | Scenic Hotel Marlborough Share of Search | Scenic Hotel Marlborough rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 30 | 0.41% | 5 | 2.9K | 39.8% | 2 | | Dec 2025 | 20 | 0.24% | 5 | 2.9K | 35.4% | 2 | | Jan 2026 | 40 | 0.43% | 5 | 2.9K | 31.3% | 2 | | Feb 2026 | 20 | 0.26% | 5 | 2.4K | 31.2% | 2 | | Mar 2026 | 30 | 0.36% | 5 | 2.9K | 35% | 2 | | Apr 2026 | 20 | 0.29% | 5 | 2.4K | 34.3% | 2 | | May 2026 | 30 | 0.51% | 5 | 1.9K | 32.6% | 2 | | Jun 2026 | 20 | 0.34% | 5 | 1.9K | 32.8% | 2 | | Jul 2026 | 30 | 0.56% | 5 | 1.6K | 29.8% | 2 | | Aug 2026 | 20 | 0.34% | 5 | 1.9K | 32.4% | 2 | | Sep 2026 | 50 | 0.9% | 5 | 1.9K | 34.4% | 2 | | Oct 2026 | 40 | 0.65% | 5 | 2.4K | 39.3% | 2 | ## How are 14th Lane Urban Hotel’s and Scenic Hotel Marlborough’s branded searches counted? Brandwave collects information about searches that people make online using 14th Lane Urban Hotel’s and Scenic Hotel Marlborough’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **14th Lane Urban Hotel**: Measured on the search term “14th lane”. - **Scenic Hotel Marlborough**: Measured on the search term “scenic hotel blenheim”. - [14th Lane Urban Hotel profile](/demand/nz/brands/14th-lane-urban-hotel) - [Scenic Hotel Marlborough profile](/demand/nz/brands/scenic-hotel-marlborough) - [All Blenheim hotels and accommodation in New Zealand](/demand/nz/locations/blenheim/hotels): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is 14th Lane Urban Hotel or Scenic Hotel Marlborough more popular in search? In October 2026, Scenic Hotel Marlborough had more branded searches than 14th Lane Urban Hotel among Blenheim hotels and accommodation in New Zealand. Scenic Hotel Marlborough had about 2,400 branded searches, while 14th Lane Urban Hotel had 40. Scenic Hotel Marlborough made up 39.3% of all Blenheim hotels and accommodation searches we track, and 14th Lane Urban Hotel accounted for 0.65%. ## Cite this page Brandwave. "14th Lane Urban Hotel vs Scenic Hotel Marlborough: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/14th-lane-urban-hotel-vs-scenic-hotel-marlborough This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/14th-lane-urban-hotel-vs-scenic-hotel-marlborough. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.