---
title: "Yamaha Motor brands and Share of Search"
description: "The brands Yamaha Motor markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/yamaha-motor"
publisher: "Brandwave"
---

# Yamaha Motor brands and Share of Search

The brands Yamaha Motor markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Yamaha Motor
- **Market**: New Zealand
- **Brands tracked**: 2
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Yamaha Motor | Motorcycle brands | 10 | 0.65% | 340 |
| Yamaha WaveRunner | Jet ski brands | 2 | 19.5% | 490 |

- [Yamaha Motor](/demand/nz/brands/yamaha-motor)
- [Yamaha WaveRunner](/demand/nz/brands/yamaha-waverunner)

## Brand competitors

- [Sea-Doo](/demand/nz/brands/sea-doo): 1st place in NZ Jet ski brands estimated Share of Search at 64.5% in Aug 2026.
- [Harley-Davidson](/demand/nz/brands/harley-davidson): 1st place in NZ Motorcycle brands estimated Share of Search at 28.1% in Aug 2026.
- [Kawasaki Jet Ski](/demand/nz/brands/kawasaki-jet-ski): 3rd place in NZ Jet ski brands estimated Share of Search at 15.9% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Yamaha Motor brands and Share of Search". https://gobrandwave.com/demand/nz/companies/yamaha-motor

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/yamaha-motor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.