---
title: "Scenic Hotel Group brands and Share of Search"
description: "The brands Scenic Hotel Group markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/scenic-hotel-group"
publisher: "Brandwave"
---

# Scenic Hotel Group brands and Share of Search

The brands Scenic Hotel Group markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Scenic Hotel Group
- **Market**: New Zealand
- **Brands tracked**: 4
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Scenic Hotel Group | Hotel chains | 8 | 2.4% | 2.3K |
| Scenic Hotel Marlborough | Blenheim hotels and accommodation | 2 | 33.3% | 1.9K |
| Scenic Hotel Southern Cross | Dunedin hotels | 2 | 22.7% | 4.1K |
| Scenic Hotel Te Pania | Napier hotels and accommodation | 1 | 63.2% | 6.3K |

- [Scenic Hotel Group](/demand/nz/brands/scenic-hotel-group)
- [Scenic Hotel Marlborough](/demand/nz/brands/scenic-hotel-marlborough)
- [Scenic Hotel Southern Cross](/demand/nz/brands/scenic-hotel-southern-cross)
- [Scenic Hotel Te Pania](/demand/nz/brands/scenic-hotel-te-pania)

## Brand competitors

- [Carnmore Chateau Marlborough](/demand/nz/brands/carnmore-chateau-marlborough): 1st place in NZ Blenheim hotels and accommodation estimated Share of Search at 52.7% in Aug 2026.
- [IHG](/demand/nz/brands/ihg): 1st place in NZ Hotel chains estimated Share of Search at 27.5% in Aug 2026.
- [Fable Dunedin](/demand/nz/brands/fable-dunedin): 1st place in NZ Dunedin hotels estimated Share of Search at 26.2% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Scenic Hotel Group brands and Share of Search". https://gobrandwave.com/demand/nz/companies/scenic-hotel-group

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/scenic-hotel-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.