---
title: "Google brands and Share of Search"
description: "The organization behind Google."
canonical: "https://gobrandwave.com/demand/nz/companies/google"
publisher: "Brandwave"
---

# Google brands and Share of Search

The organization behind Google.

## Key facts

- **Company**: Google
- **Market**: New Zealand
- **Brands tracked**: 34
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Chrome Remote Desktop | Remote access software | 3 | 17% | 3.2K |
| Display & Video 360 | Programmatic advertising platforms | 1 | 36.4% | 200 |
| Firebase | Developer database platforms | 2 | 25.6% | 2.6K |
| Fitbit | Fitness tracker brands | 1 | 42.4% | 21.2K |
| Fitbit | Smartwatch and fitness tracker brands | 3 | 11.4% | 21.2K |
| Gmail | Email providers | 1 | 72% | 1.6M |
| Google | Search engines | 1 | 95.9% | 2.7M |
| Google Ads | Advertising platforms | 1 | 74.7% | 19.7K |
| Google Analytics | Web analytics tools | 1 | 82.9% | 9.9K |
| Google Authenticator | Authenticator apps | 1 | 57.3% | 6.5K |
| Google BigQuery | Data warehouse and lakehouse platforms | 3 | 11.1% | 370 |
| Google Chat | Team chat apps | 1 | 62.1% | 19.2K |
| Google Chrome | Web browsers | 1 | 75.2% | 96.9K |
| Google Chromecast | Streaming device brands | 1 | 60.2% | 31.3K |
| Google Classroom | Classroom apps | 1 | 92.2% | 553K |
| Google Cloud | Cloud computing platforms | 3 | 25.4% | 7.2K |
| Google DeepMind | AI model companies | 4 | 2.3% | 780 |
| Google Drive | Cloud storage services | 1 | 57% | 209K |
| Google Family Link | Family location apps | 1 | 61.4% | 5.8K |
| Google Forms | Survey and form tools | 1 | 62.2% | 41.8K |
| Google Gemini | AI chatbots | 2 | 4.1% | 221K |
| Google Keep | Note-taking apps | 3 | 16.2% | 8.1K |
| Google Maps | Maps and navigation apps | 1 | 98.7% | 754K |
| Google Maps Platform | Mapping and location platforms | 4 | 3.8% | 350 |
| Google Meet | Video conferencing tools | 1 | 54.5% | 43.2K |
| Google Nest | Home security camera brands | 5 | 7.1% | 3.9K |
| Google Nest Wifi | Wi-Fi router brands | 5 | 1.1% | 320 |
| Google Pixel | Smartphone brands | 4 | 4% | 15.8K |
| Google Slides | Presentation software | 1 | 69.6% | 76.2K |
| Google Translate | Translation tools | 1 | 92% | 598K |
| Google Workspace | Office suites | 2 | 12.4% | 10.7K |
| Looker Studio | Business intelligence tools | 3 | 8% | 1K |
| Snapseed | Photo editing apps | 4 | 4.5% | 1.3K |
| YouTube | Social media platforms | 1 | 43% | 3.5M |
| YouTube Music | Music streaming services | 2 | 22.2% | 115K |

- [Chrome Remote Desktop](/demand/nz/brands/chrome-remote-desktop)
- [Display & Video 360](/demand/nz/brands/display-and-video-360)
- [Firebase](/demand/nz/brands/firebase)
- [Fitbit](/demand/nz/brands/fitbit)
- [Gmail](/demand/nz/brands/gmail)
- [Google](/demand/nz/brands/google)
- [Google Ads](/demand/nz/brands/google-ads)
- [Google Analytics](/demand/nz/brands/google-analytics)
- [Google Authenticator](/demand/nz/brands/google-authenticator)
- [Google BigQuery](/demand/nz/brands/google-bigquery)
- [Google Chat](/demand/nz/brands/google-chat)
- [Google Chrome](/demand/nz/brands/google-chrome)
- [Google Chromecast](/demand/nz/brands/google-chromecast)
- [Google Classroom](/demand/nz/brands/google-classroom)
- [Google Cloud](/demand/nz/brands/google-cloud)
- [Google DeepMind](/demand/nz/brands/google-deepmind)
- [Google Drive](/demand/nz/brands/google-drive)
- [Google Family Link](/demand/nz/brands/google-family-link)
- [Google Forms](/demand/nz/brands/google-forms)
- [Google Gemini](/demand/nz/brands/google-gemini)
- [Google Keep](/demand/nz/brands/google-keep)
- [Google Maps](/demand/nz/brands/google-maps)
- [Google Maps Platform](/demand/nz/brands/google-maps-platform)
- [Google Meet](/demand/nz/brands/google-meet)
- [Google Nest](/demand/nz/brands/google-nest)
- [Google Nest Wifi](/demand/nz/brands/google-nest-wifi)
- [Google Pixel](/demand/nz/brands/google-pixel)
- [Google Slides](/demand/nz/brands/google-slides)
- [Google Translate](/demand/nz/brands/google-translate)
- [Google Workspace](/demand/nz/brands/google-workspace)
- [Looker Studio](/demand/nz/brands/looker-studio)
- [Snapseed](/demand/nz/brands/snapseed)
- [YouTube](/demand/nz/brands/youtube)
- [YouTube Music](/demand/nz/brands/youtube-music)

## Brand competitors

- [ChatGPT](/demand/nz/brands/chatgpt): 1st place in NZ AI chatbots estimated Share of Search at 90.6% in Aug 2026.
- [Microsoft 365](/demand/nz/brands/microsoft-365): 1st place in NZ Office suites estimated Share of Search at 81.5% in Aug 2026.
- [iPhone](/demand/nz/brands/iphone): 1st place in NZ Smartphone brands estimated Share of Search at 77.8% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Google brands and Share of Search". https://gobrandwave.com/demand/nz/companies/google

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/google. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
