---
title: "Electrolux Group brands and Share of Search"
description: "The brands Electrolux Group markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/electrolux-group"
publisher: "Brandwave"
---

# Electrolux Group brands and Share of Search

The brands Electrolux Group markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Electrolux Group
- **Market**: New Zealand
- **Brands tracked**: 2
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Electrolux | Home appliance brands | 9 | 4.1% | 6.7K |
| Electrolux | Oven and cooktop brands | 6 | 5.9% | 6.7K |
| Electrolux | Vacuum cleaner brands | 5 | 6.3% | 6.7K |
| Electrolux | Washing machine brands | 6 | 5.6% | 6.7K |
| Westinghouse | Fridge brands | 5 | 6.2% | 7K |
| Westinghouse | Home appliance brands | 8 | 4.2% | 7K |
| Westinghouse | Oven and cooktop brands | 5 | 6.1% | 7K |

- [Electrolux](/demand/nz/brands/electrolux)
- [Westinghouse](/demand/nz/brands/westinghouse)

## Brand competitors

- [Dyson](/demand/nz/brands/dyson): 1st place in NZ Vacuum cleaner brands estimated Share of Search at 52% in Aug 2026.
- [Fisher & Paykel](/demand/nz/brands/fisher-and-paykel): 1st place in NZ Fridge brands estimated Share of Search at 46.1% in Aug 2026.
- [Samsung](/demand/nz/brands/samsung): 2nd place in NZ Fridge brands estimated Share of Search at 19% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Electrolux Group brands and Share of Search". https://gobrandwave.com/demand/nz/companies/electrolux-group

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/electrolux-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.