---
title: "Casio brands and Share of Search"
description: "The brands Casio markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/casio"
publisher: "Brandwave"
---

# Casio brands and Share of Search

The brands Casio markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Casio
- **Market**: New Zealand
- **Brands tracked**: 2
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Casio | Digital piano and keyboard brands | 1 | 92.5% | 30.5K |
| Casio | Watch brands | 1 | 28.4% | 30.5K |
| Casio Calculators | Calculator brands | 1 | 66.7% | 4.7K |

- [Casio](/demand/nz/brands/casio)
- [Casio Calculators](/demand/nz/brands/casio-calculators)

## Brand competitors

- [Texas Instruments](/demand/nz/brands/texas-instruments): 2nd place in NZ Calculator brands estimated Share of Search at 31.9% in Aug 2026.
- [Seiko](/demand/nz/brands/seiko): 2nd place in NZ Watch brands estimated Share of Search at 22.8% in Aug 2026.
- [Rolex](/demand/nz/brands/rolex): 3rd place in NZ Watch brands estimated Share of Search at 21.8% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Casio brands and Share of Search". https://gobrandwave.com/demand/nz/companies/casio

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/casio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.