---
title: "Anker brands and Share of Search"
description: "The brands Anker markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/anker"
publisher: "Brandwave"
---

# Anker brands and Share of Search

The brands Anker markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Anker
- **Market**: New Zealand
- **Brands tracked**: 2
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Anker | Phone accessory brands | 1 | 34.2% | 6.5K |
| Eufy | Home security camera brands | 1 | 39.7% | 21.9K |
| Eufy | Robot vacuum brands | 1 | 62.4% | 21.9K |

- [Anker](/demand/nz/brands/anker)
- [Eufy](/demand/nz/brands/eufy)

## Brand competitors

- [Belkin](/demand/nz/brands/belkin): 2nd place in NZ Phone accessory brands estimated Share of Search at 24.2% in Aug 2026.
- [OtterBox](/demand/nz/brands/otterbox): 3rd place in NZ Phone accessory brands estimated Share of Search at 22.1% in Aug 2026.
- [TP-Link Tapo](/demand/nz/brands/tp-link-tapo): 2nd place in NZ Home security camera brands estimated Share of Search at 18% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Anker brands and Share of Search". https://gobrandwave.com/demand/nz/companies/anker

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/anker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.