---
title: "Accor brands and Share of Search"
description: "The brands Accor markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/nz/companies/accor"
publisher: "Brandwave"
---

# Accor brands and Share of Search

The brands Accor markets in New Zealand, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Accor
- **Market**: New Zealand
- **Brands tracked**: 12
- **Measured through**: Aug 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Accor | Hotel chains | 4 | 9% | 8.5K |
| Novotel Auckland Airport | Auckland hotels | 4 | 11.4% | 18.2K |
| Novotel Christchurch Cathedral Square | Christchurch hotels | 3 | 23.5% | 10.6K |
| Novotel Hamilton Tainui | Hamilton hotels and accommodation | 1 | 78.8% | 25.8K |
| Novotel New Plymouth Taranaki | New Plymouth hotels and accommodation | 3 | 17.8% | 3.6K |
| Novotel Queenstown Lakeside | Queenstown hotels | 3 | 13.5% | 8.7K |
| Novotel Rotorua Lakeside | Rotorua hotels | 2 | 24.4% | 8.4K |
| Pullman Auckland | Auckland hotels | 3 | 14.9% | 23.7K |
| Pullman Rotorua | Rotorua hotels | 3 | 20.2% | 6.9K |
| Sofitel Auckland Viaduct Harbour | Auckland hotels | 6 | 9.6% | 15.3K |
| Sofitel Queenstown | Queenstown hotels | 8 | 6.3% | 4K |
| Sofitel Wellington | Wellington hotels | 6 | 9.5% | 4.9K |

- [Accor](/demand/nz/brands/accor)
- [Novotel Auckland Airport](/demand/nz/brands/novotel-auckland-airport)
- [Novotel Christchurch Cathedral Square](/demand/nz/brands/novotel-christchurch-cathedral-square)
- [Novotel Hamilton Tainui](/demand/nz/brands/novotel-hamilton-tainui)
- [Novotel New Plymouth Taranaki](/demand/nz/brands/novotel-new-plymouth-taranaki)
- [Novotel Queenstown Lakeside](/demand/nz/brands/novotel-queenstown-lakeside)
- [Novotel Rotorua Lakeside](/demand/nz/brands/novotel-rotorua-lakeside)
- [Pullman Auckland](/demand/nz/brands/pullman-auckland)
- [Pullman Rotorua](/demand/nz/brands/pullman-rotorua)
- [Sofitel Auckland Viaduct Harbour](/demand/nz/brands/sofitel-auckland-viaduct-harbour)
- [Sofitel Queenstown](/demand/nz/brands/sofitel-queenstown)
- [Sofitel Wellington](/demand/nz/brands/sofitel-wellington)

## Brand competitors

- [King & Queen Hotel Suites](/demand/nz/brands/king-and-queen-hotel-suites): 1st place in NZ New Plymouth hotels and accommodation estimated Share of Search at 47.3% in Aug 2026.
- [The Devon Hotel](/demand/nz/brands/the-devon-hotel): 2nd place in NZ New Plymouth hotels and accommodation estimated Share of Search at 34.9% in Aug 2026.
- [Cordis Auckland](/demand/nz/brands/cordis-auckland): 1st place in NZ Auckland hotels estimated Share of Search at 34% in Aug 2026.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Accor brands and Share of Search". https://gobrandwave.com/demand/nz/companies/accor

This page is also available as HTML at https://gobrandwave.com/demand/nz/companies/accor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.