--- title: "Salary benchmarking and pay intelligence providers in New Zealand: Which brands are most popular in search?" description: "Employer-facing salary benchmarking data and pay intelligence available in New Zealand, including live payroll-derived benchmarks, remuneration survey tools, and compensation software. Share of Search among Strategic Pay, LiveRem and Payscale, the salary benchmarking and pay intelligence providers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/salary-benchmarking-and-pay-intelligence" publisher: "Brandwave" --- # Salary benchmarking and pay intelligence providers in New Zealand: Which brands are most popular in search? Employer-facing salary benchmarking data and pay intelligence available in New Zealand, including live payroll-derived benchmarks, remuneration survey tools, and compensation software. Share of Search among Strategic Pay, LiveRem and Payscale, the salary benchmarking and pay intelligence providers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Salary benchmarking and pay intelligence providers - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Strategic Pay, 55.1% ## Which brand is most popular in search among salary benchmarking and pay intelligence providers in New Zealand? - In August 2026, Strategic Pay was the most searched among salary benchmarking and pay intelligence providers in New Zealand, with an estimated 430 branded searches and 55.1% estimated Share of Search within this set. - LiveRem is in 2nd place, 26.9 percentage points behind at 28.2% Share of Search. - Across the 11 months ending August 2026, Strategic Pay’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand increased from 51.3% to 55.1%. - Across the 11 months ending August 2026, LiveRem’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand increased from 19.2% to 28.2%. - Across the 11 months ending August 2026, Payscale’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand decreased from 29.5% to 16.7%. - Across the 11 months ending August 2026, Strategic Pay’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand peaked at 66.1% in December 2025 and was lowest at 46.5% in May 2026. - Across the 11 months ending August 2026, LiveRem’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand peaked at 37.8% in January 2026 and was lowest at 16.1% in December 2025. - Across the 11 months ending August 2026, Payscale’s estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand peaked at 29.5% in October 2025 and was lowest at 14.3% in November 2025. - Across the 11 months ending August 2026, LiveRem rose from 3rd to 2nd among salary benchmarking and pay intelligence providers in New Zealand. - Across the 11 months ending August 2026, Payscale fell from 2nd to 3rd among salary benchmarking and pay intelligence providers in New Zealand. ## Compare search popularity between leading brands - [Strategic Pay vs LiveRem: compare search popularity](/demand/nz/compare/liverem-vs-strategic-pay): 55.1% against 28.2% Share of Search. - [Strategic Pay vs Payscale: compare search popularity](/demand/nz/compare/payscale-vs-strategic-pay): 55.1% against 16.7% Share of Search. - [LiveRem vs Payscale: compare search popularity](/demand/nz/compare/liverem-vs-payscale): 28.2% against 16.7% Share of Search. ## How did search popularity change for New Zealand salary benchmarking and pay intelligence providers in August 2026? - In August 2026, Strategic Pay gained estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand, from 49.5% to 55.1%. - In August 2026, Payscale gained estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand, from 15.8% to 16.7%. - In August 2026, LiveRem lost estimated Share of Search among salary benchmarking and pay intelligence providers in New Zealand, from 34.7% to 28.2%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Strategic Pay | 55.1% | 430 | -14.0% | Strategic Pay | | 2 | LiveRem | 28.2% | 220 | -37.1% | LiveRem | | 3 | Payscale | 16.7% | 130 | -18.8% | Payscale | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Strategic Pay | 400 | 51.3% | 1 | | Oct 2025 | Payscale | 230 | 29.5% | 2 | | Oct 2025 | LiveRem | 150 | 19.2% | 3 | | Nov 2025 | Strategic Pay | 530 | 63.1% | 1 | | Nov 2025 | LiveRem | 190 | 22.6% | 2 | | Nov 2025 | Payscale | 120 | 14.3% | 3 | | Dec 2025 | Strategic Pay | 410 | 66.1% | 1 | | Dec 2025 | Payscale | 110 | 17.7% | 2 | | Dec 2025 | LiveRem | 100 | 16.1% | 3 | | Jan 2026 | Strategic Pay | 430 | 47.8% | 1 | | Jan 2026 | LiveRem | 340 | 37.8% | 2 | | Jan 2026 | Payscale | 130 | 14.4% | 3 | | Feb 2026 | Strategic Pay | 410 | 47.1% | 1 | | Feb 2026 | LiveRem | 270 | 31% | 2 | | Feb 2026 | Payscale | 190 | 21.8% | 3 | | Mar 2026 | Strategic Pay | 550 | 48.2% | 1 | | Mar 2026 | LiveRem | 400 | 35.1% | 2 | | Mar 2026 | Payscale | 190 | 16.7% | 3 | | Apr 2026 | Strategic Pay | 520 | 62.7% | 1 | | Apr 2026 | LiveRem | 190 | 22.9% | 2 | | Apr 2026 | Payscale | 120 | 14.5% | 3 | | May 2026 | Strategic Pay | 460 | 46.5% | 1 | | May 2026 | LiveRem | 370 | 37.4% | 2 | | May 2026 | Payscale | 160 | 16.2% | 3 | | Jun 2026 | Strategic Pay | 430 | 48.3% | 1 | | Jun 2026 | LiveRem | 270 | 30.3% | 2 | | Jun 2026 | Payscale | 190 | 21.3% | 3 | | Jul 2026 | Strategic Pay | 500 | 49.5% | 1 | | Jul 2026 | LiveRem | 350 | 34.7% | 2 | | Jul 2026 | Payscale | 160 | 15.8% | 3 | | Aug 2026 | Strategic Pay | 430 | 55.1% | 1 | | Aug 2026 | LiveRem | 220 | 28.2% | 2 | | Aug 2026 | Payscale | 130 | 16.7% | 3 | | Sep 2026 | LiveRem | — | — | — | | Sep 2026 | Payscale | — | — | — | | Sep 2026 | Strategic Pay | — | — | — | ## What is being compared - **LiveRem**: Measured on the search terms “live rem”, “live rem nz”, “liverem” and “liverem nz”, summed into one figure. - **Payscale**: Measured on the search terms “payscale”, “payscale com” and “payscale salary”, summed into one figure. - **Strategic Pay**: Measured on the search terms “rem on demand”, “rem on-demand”, “strategic pay”, “strategic pay nz” and “strategicpay”, summed into one figure. - [LiveRem](/demand/nz/brands/liverem) - [Payscale](/demand/nz/brands/payscale) - [Strategic Pay](/demand/nz/brands/strategic-pay) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among salary benchmarking and pay intelligence providers in New Zealand? In August 2026, Strategic Pay was the most searched among salary benchmarking and pay intelligence providers in New Zealand, with an estimated 430 branded searches and 55.1% estimated Share of Search within this set. ## Cite this page Brandwave. "Salary benchmarking and pay intelligence providers in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/salary-benchmarking-and-pay-intelligence This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/salary-benchmarking-and-pay-intelligence. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.