---
title: "Zipline and canopy tours in New Zealand: Which brands are most popular in search?"
description: "Compare the zipline and forest canopy tours visitors and families book in New Zealand. Share of Search among Velocity Valley, Ziptrek Ecotours, Taupo Bungy & Cliffhanger, Rotorua Canopy Tours and EcoZip Adventures, the zipline and canopy tours Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-zipline-tours"
publisher: "Brandwave"
---

# Zipline and canopy tours in New Zealand: Which brands are most popular in search?

Compare the zipline and forest canopy tours visitors and families book in New Zealand. Share of Search among Velocity Valley, Ziptrek Ecotours, Taupo Bungy & Cliffhanger, Rotorua Canopy Tours and EcoZip Adventures, the zipline and canopy tours Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Zipline and canopy tours
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Velocity Valley, 34%

## Which brand is most popular in search among zipline and canopy tours in New Zealand?

- In August 2026, Velocity Valley was the most searched among zipline and canopy tours in New Zealand, with an estimated 3.6K branded searches and 34% estimated Share of Search within this set.
- Ziptrek Ecotours is in 2nd place, 11.9 percentage points behind at 22.1% Share of Search.
- Across the 11 months ending August 2026, Velocity Valley’s estimated Share of Search among zipline and canopy tours in New Zealand increased from 30.8% to 34%.
- Across the 11 months ending August 2026, Ziptrek Ecotours’ estimated Share of Search among zipline and canopy tours in New Zealand increased from 21% to 22.1%.
- Across the 11 months ending August 2026, Taupo Bungy & Cliffhanger’s estimated Share of Search among zipline and canopy tours in New Zealand decreased from 19.2% to 18.1%.
- Across the 11 months ending August 2026, Rotorua Canopy Tours’ estimated Share of Search among zipline and canopy tours in New Zealand increased from 16.2% to 17.4%.
- Across the 11 months ending August 2026, EcoZip Adventures’ estimated Share of Search among zipline and canopy tours in New Zealand decreased from 12.8% to 8.4%.
- Across the 11 months ending August 2026, Velocity Valley’s estimated Share of Search among zipline and canopy tours in New Zealand peaked at 37.7% in July 2026 and was lowest at 25.2% in November 2025.
- Across the 11 months ending August 2026, Ziptrek Ecotours’ estimated Share of Search among zipline and canopy tours in New Zealand peaked at 22.1% in November 2025 and was lowest at 17.9% in July 2026.
- Across the 11 months ending August 2026, Taupo Bungy & Cliffhanger’s estimated Share of Search among zipline and canopy tours in New Zealand peaked at 20.9% in December 2025 and was lowest at 17% in March 2026.
- Across the 11 months ending August 2026, Rotorua Canopy Tours’ estimated Share of Search among zipline and canopy tours in New Zealand peaked at 21.2% in June 2026 and was lowest at 14% in April 2026.
- Across the 11 months ending August 2026, EcoZip Adventures’ estimated Share of Search among zipline and canopy tours in New Zealand peaked at 13.8% in December 2025 and was lowest at 8.4% in August 2026.

## Compare search popularity between leading brands

- [Velocity Valley vs Ziptrek Ecotours: compare search popularity](/demand/nz/compare/velocity-valley-vs-ziptrek-ecotours): 34% against 22.1% Share of Search.
- [Velocity Valley vs Taupo Bungy & Cliffhanger: compare search popularity](/demand/nz/compare/taupo-bungy-and-cliffhanger-vs-velocity-valley): 34% against 18.1% Share of Search.
- [Velocity Valley vs Rotorua Canopy Tours: compare search popularity](/demand/nz/compare/rotorua-canopy-tours-vs-velocity-valley): 34% against 17.4% Share of Search.
- [Velocity Valley vs EcoZip Adventures: compare search popularity](/demand/nz/compare/ecozip-adventures-vs-velocity-valley): 34% against 8.4% Share of Search.
- [Ziptrek Ecotours vs Taupo Bungy & Cliffhanger: compare search popularity](/demand/nz/compare/taupo-bungy-and-cliffhanger-vs-ziptrek-ecotours): 22.1% against 18.1% Share of Search.
- [Ziptrek Ecotours vs Rotorua Canopy Tours: compare search popularity](/demand/nz/compare/rotorua-canopy-tours-vs-ziptrek-ecotours): 22.1% against 17.4% Share of Search.
- [Ziptrek Ecotours vs EcoZip Adventures: compare search popularity](/demand/nz/compare/ecozip-adventures-vs-ziptrek-ecotours): 22.1% against 8.4% Share of Search.
- [Taupo Bungy & Cliffhanger vs Rotorua Canopy Tours: compare search popularity](/demand/nz/compare/rotorua-canopy-tours-vs-taupo-bungy-and-cliffhanger): 18.1% against 17.4% Share of Search.
- [Taupo Bungy & Cliffhanger vs EcoZip Adventures: compare search popularity](/demand/nz/compare/ecozip-adventures-vs-taupo-bungy-and-cliffhanger): 18.1% against 8.4% Share of Search.
- [Rotorua Canopy Tours vs EcoZip Adventures: compare search popularity](/demand/nz/compare/ecozip-adventures-vs-rotorua-canopy-tours): 17.4% against 8.4% Share of Search.

## How did search popularity change for New Zealand zipline and canopy tours in August 2026?

- In August 2026, Ziptrek Ecotours overtook Taupo Bungy & Cliffhanger to rank 2nd among zipline and canopy tours in New Zealand, at 22.1%.
- In August 2026, Rotorua Canopy Tours gained estimated Share of Search among zipline and canopy tours in New Zealand, from 15.9% to 17.4%.
- In August 2026, Velocity Valley lost estimated Share of Search among zipline and canopy tours in New Zealand, from 37.7% to 34%.
- In August 2026, EcoZip Adventures lost estimated Share of Search among zipline and canopy tours in New Zealand, from 10.1% to 8.4%.
- Estimated monthly branded searches for Taupo Bungy & Cliffhanger in New Zealand fell 20.7% over 11 measured months, from 2.4K to 1.9K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Velocity Valley | 34% | 3.6K | -27.1% | Velocity Valley |
| 2 | Ziptrek Ecotours | 22.1% | 2.3K | 0.0% | Ziptrek Ecotours |
| 3 | Taupo Bungy & Cliffhanger | 18.1% | 1.9K | -20.7% | Taupo Bungy & Cliffhanger |
| 4 | Rotorua Canopy Tours | 17.4% | 1.8K | -11.6% | Rotorua Canopy Tours |
| 5 | EcoZip Adventures | 8.4% | 890 | -32.1% | EcoZip Adventures |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Velocity Valley | 3.9K | 30.8% | 1 |
| Oct 2025 | Ziptrek Ecotours | 2.6K | 21% | 2 |
| Oct 2025 | Taupo Bungy & Cliffhanger | 2.4K | 19.2% | 3 |
| Oct 2025 | Rotorua Canopy Tours | 2K | 16.2% | 4 |
| Oct 2025 | EcoZip Adventures | 1.6K | 12.8% | 5 |
| Nov 2025 | Velocity Valley | 3.6K | 25.2% | 1 |
| Nov 2025 | Ziptrek Ecotours | 3.1K | 22.1% | 2 |
| Nov 2025 | Taupo Bungy & Cliffhanger | 2.9K | 20.5% | 3 |
| Nov 2025 | Rotorua Canopy Tours | 2.6K | 18.7% | 4 |
| Nov 2025 | EcoZip Adventures | 1.9K | 13.5% | 5 |
| Dec 2025 | Velocity Valley | 6.6K | 31.3% | 1 |
| Dec 2025 | Taupo Bungy & Cliffhanger | 4.4K | 20.9% | 2 |
| Dec 2025 | Ziptrek Ecotours | 3.9K | 18.5% | 3 |
| Dec 2025 | Rotorua Canopy Tours | 3.3K | 15.4% | 4 |
| Dec 2025 | EcoZip Adventures | 2.9K | 13.8% | 5 |
| Jan 2026 | Velocity Valley | 6.6K | 31.1% | 1 |
| Jan 2026 | Taupo Bungy & Cliffhanger | 4.4K | 20.8% | 2 |
| Jan 2026 | Ziptrek Ecotours | 3.9K | 18.5% | 3 |
| Jan 2026 | Rotorua Canopy Tours | 3.3K | 15.8% | 4 |
| Jan 2026 | EcoZip Adventures | 2.9K | 13.8% | 5 |
| Feb 2026 | Velocity Valley | 4.6K | 31.3% | 1 |
| Feb 2026 | Ziptrek Ecotours | 3.1K | 21.4% | 2 |
| Feb 2026 | Taupo Bungy & Cliffhanger | 2.9K | 19.8% | 3 |
| Feb 2026 | Rotorua Canopy Tours | 2.1K | 14.4% | 4 |
| Feb 2026 | EcoZip Adventures | 1.9K | 13% | 5 |
| Mar 2026 | Velocity Valley | 4.4K | 30.9% | 1 |
| Mar 2026 | Ziptrek Ecotours | 3.1K | 22.1% | 2 |
| Mar 2026 | Rotorua Canopy Tours | 2.6K | 18.7% | 3 |
| Mar 2026 | Taupo Bungy & Cliffhanger | 2.4K | 17% | 4 |
| Mar 2026 | EcoZip Adventures | 1.6K | 11.4% | 5 |
| Apr 2026 | Velocity Valley | 5.4K | 35.6% | 1 |
| Apr 2026 | Ziptrek Ecotours | 3.1K | 20.6% | 2 |
| Apr 2026 | Taupo Bungy & Cliffhanger | 2.9K | 19.1% | 3 |
| Apr 2026 | Rotorua Canopy Tours | 2.1K | 14% | 4 |
| Apr 2026 | EcoZip Adventures | 1.6K | 10.6% | 5 |
| May 2026 | Velocity Valley | 3.6K | 32.5% | 1 |
| May 2026 | Rotorua Canopy Tours | 2.1K | 19.2% | 2 |
| May 2026 | Ziptrek Ecotours | 2.1K | 19.1% | 3 |
| May 2026 | Taupo Bungy & Cliffhanger | 1.9K | 17.3% | 4 |
| May 2026 | EcoZip Adventures | 1.3K | 11.9% | 5 |
| Jun 2026 | Velocity Valley | 3.3K | 32.6% | 1 |
| Jun 2026 | Rotorua Canopy Tours | 2.1K | 21.2% | 2 |
| Jun 2026 | Taupo Bungy & Cliffhanger | 1.9K | 18.7% | 3 |
| Jun 2026 | Ziptrek Ecotours | 1.9K | 18.6% | 4 |
| Jun 2026 | EcoZip Adventures | 890 | 8.8% | 5 |
| Jul 2026 | Velocity Valley | 4.9K | 37.7% | 1 |
| Jul 2026 | Taupo Bungy & Cliffhanger | 2.4K | 18.5% | 2 |
| Jul 2026 | Ziptrek Ecotours | 2.3K | 17.9% | 3 |
| Jul 2026 | Rotorua Canopy Tours | 2.1K | 15.9% | 4 |
| Jul 2026 | EcoZip Adventures | 1.3K | 10.1% | 5 |
| Aug 2026 | Velocity Valley | 3.6K | 34% | 1 |
| Aug 2026 | Ziptrek Ecotours | 2.3K | 22.1% | 2 |
| Aug 2026 | Taupo Bungy & Cliffhanger | 1.9K | 18.1% | 3 |
| Aug 2026 | Rotorua Canopy Tours | 1.8K | 17.4% | 4 |
| Aug 2026 | EcoZip Adventures | 890 | 8.4% | 5 |
| Sep 2026 | EcoZip Adventures | — | — | — |
| Sep 2026 | Rotorua Canopy Tours | — | — | — |
| Sep 2026 | Taupo Bungy & Cliffhanger | — | — | — |
| Sep 2026 | Velocity Valley | — | — | — |
| Sep 2026 | Ziptrek Ecotours | — | — | — |

## What is being compared

- **EcoZip Adventures**: Measured on the search terms “ecozip adventures nz” and “ecozip waiheke”, summed into one figure.
- **Rotorua Canopy Tours**: Measured on the search terms “canopytours co nz”, “rotorua canopy tours”, “rotorua canopy tours new zealand”, “rotorua canopy tours reviews”, “rotorua canopy tours zipline” and “rotoruacanopytours”, summed into one figure.
- **Taupo Bungy & Cliffhanger**: Measured on the search terms “taupo bungy” and “taupo bungy and cliffhanger”, summed into one figure.
- **Velocity Valley**: Measured on the search terms “velocity valley”, “velocity valley adrenaline park”, “velocity valley adventure park”, “velocity valley near me”, “velocity valley new zealand”, “velocity valley nz” and “velocityvalley”, summed into one figure.
- **Ziptrek Ecotours**: Measured on the search terms “ziptrek com”, “ziptrek ecotours”, “ziptrek ecotours zipline” and “ziptrek queenstown”, summed into one figure.

- [EcoZip Adventures](/demand/nz/brands/ecozip-adventures)
- [Rotorua Canopy Tours](/demand/nz/brands/rotorua-canopy-tours)
- [Taupo Bungy & Cliffhanger](/demand/nz/brands/taupo-bungy-and-cliffhanger)
- [Velocity Valley](/demand/nz/brands/velocity-valley)
- [Ziptrek Ecotours](/demand/nz/brands/ziptrek-ecotours)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among zipline and canopy tours in New Zealand?

In August 2026, Velocity Valley was the most searched among zipline and canopy tours in New Zealand, with an estimated 3.6K branded searches and 34% estimated Share of Search within this set.

## Cite this page

Brandwave. "Zipline and canopy tours in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-zipline-tours

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-zipline-tours. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.