---
title: "Windscreen repair companies in New Zealand: Which brands are most popular in search?"
description: "Compare the windscreen repair and replacement companies New Zealand drivers use. Share of Search among Smith & Smith, Novus and Instant Windscreens, the windscreen repair companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-windscreen-repair"
publisher: "Brandwave"
---

# Windscreen repair companies in New Zealand: Which brands are most popular in search?

Compare the windscreen repair and replacement companies New Zealand drivers use. Share of Search among Smith & Smith, Novus and Instant Windscreens, the windscreen repair companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Windscreen repair companies
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: Smith & Smith, 74.7%

## Which brand is most popular in search among windscreen repair companies in New Zealand?

- In August 2026, Smith & Smith was the most searched among windscreen repair companies in New Zealand, with an estimated 12.5K branded searches and 74.7% estimated Share of Search within this set.
- Novus is in 2nd place, 51.8 percentage points behind at 22.9% Share of Search.
- Across the 11 months ending August 2026, Novus’ estimated Share of Search among windscreen repair companies in New Zealand increased from 21.9% to 22.9%.
- Across the 11 months ending August 2026, Instant Windscreens’ estimated Share of Search among windscreen repair companies in New Zealand decreased from 3.5% to 2.4%.
- Across the 11 months ending August 2026, Smith & Smith’s estimated Share of Search among windscreen repair companies in New Zealand peaked at 77.4% in November 2025 and was lowest at 74.3% in April 2026.
- Across the 11 months ending August 2026, Novus’ estimated Share of Search among windscreen repair companies in New Zealand peaked at 22.9% in July 2026 and was lowest at 19.5% in November 2025.
- Across the 11 months ending August 2026, Instant Windscreens’ estimated Share of Search among windscreen repair companies in New Zealand peaked at 3.7% in March 2026 and was lowest at 2.4% in August 2026.
- Across the 11 months ending August 2026, Smith & Smith held steady: its estimated Share of Search among windscreen repair companies in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Smith & Smith vs Novus: compare search popularity](/demand/nz/compare/novus-vs-smith-and-smith): 74.7% against 22.9% Share of Search.
- [Smith & Smith vs Instant Windscreens: compare search popularity](/demand/nz/compare/instant-windscreens-vs-smith-and-smith): 74.7% against 2.4% Share of Search.
- [Novus vs Instant Windscreens: compare search popularity](/demand/nz/compare/instant-windscreens-vs-novus): 22.9% against 2.4% Share of Search.

## How did search popularity change for New Zealand windscreen repair companies in August 2026?

- Instant Windscreens’ estimated Share of Search among windscreen repair companies in New Zealand has lost ground for 3 months in a row, from 3.1% to 2.4% in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Smith & Smith | 74.7% | 12.5K | 0.0% | Smith & Smith |
| 2 | Novus | 22.9% | 3.8K | -0.3% | Novus |
| 3 | Instant Windscreens | 2.4% | 410 | -2.4% | Instant Windscreens |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Smith & Smith | 13.4K | 74.6% | 1 |
| Oct 2025 | Novus | 3.9K | 21.9% | 2 |
| Oct 2025 | Instant Windscreens | 630 | 3.5% | 3 |
| Nov 2025 | Smith & Smith | 19.3K | 77.4% | 1 |
| Nov 2025 | Novus | 4.9K | 19.5% | 2 |
| Nov 2025 | Instant Windscreens | 770 | 3.1% | 3 |
| Dec 2025 | Smith & Smith | 19.7K | 74.3% | 1 |
| Dec 2025 | Novus | 5.9K | 22.3% | 2 |
| Dec 2025 | Instant Windscreens | 900 | 3.4% | 3 |
| Jan 2026 | Smith & Smith | 20.1K | 74.9% | 1 |
| Jan 2026 | Novus | 5.9K | 22% | 2 |
| Jan 2026 | Instant Windscreens | 850 | 3.2% | 3 |
| Feb 2026 | Smith & Smith | 20K | 74.4% | 1 |
| Feb 2026 | Novus | 5.9K | 21.9% | 2 |
| Feb 2026 | Instant Windscreens | 990 | 3.7% | 3 |
| Mar 2026 | Smith & Smith | 22.1K | 76.1% | 1 |
| Mar 2026 | Novus | 5.9K | 20.2% | 2 |
| Mar 2026 | Instant Windscreens | 1.1K | 3.7% | 3 |
| Apr 2026 | Smith & Smith | 15.3K | 74.3% | 1 |
| Apr 2026 | Novus | 4.7K | 22.8% | 2 |
| Apr 2026 | Instant Windscreens | 610 | 3% | 3 |
| May 2026 | Smith & Smith | 13.2K | 75.2% | 1 |
| May 2026 | Novus | 3.8K | 21.7% | 2 |
| May 2026 | Instant Windscreens | 550 | 3.1% | 3 |
| Jun 2026 | Smith & Smith | 12.5K | 74.3% | 1 |
| Jun 2026 | Novus | 3.8K | 22.7% | 2 |
| Jun 2026 | Instant Windscreens | 500 | 3% | 3 |
| Jul 2026 | Smith & Smith | 12.5K | 74.6% | 1 |
| Jul 2026 | Novus | 3.8K | 22.9% | 2 |
| Jul 2026 | Instant Windscreens | 420 | 2.5% | 3 |
| Aug 2026 | Smith & Smith | 12.5K | 74.7% | 1 |
| Aug 2026 | Novus | 3.8K | 22.9% | 2 |
| Aug 2026 | Instant Windscreens | 410 | 2.4% | 3 |
| Sep 2026 | Instant Windscreens | — | — | — |
| Sep 2026 | Novus | — | — | — |
| Sep 2026 | Smith & Smith | — | — | — |

## What is being compared

- **Instant Windscreens**: Measured on the search terms “instant windscreen”, “instant windscreens & tinting”, “instant windscreens hamilton repairs & tinting”, “instant windscreens near me” and “instant windscreens nz”, summed into one figure.
- **Novus**: Measured on the search terms “novus glass”, “novus windscreen”, “novus windscreen repair” and “novus windscreen replacement”, summed into one figure.
- **Smith & Smith**: Measured on the search terms “smith & smith”, “smith & smith auto glass”, “smith & smith glass”, “smith & smith near me”, “smith & smith new zealand”, “smith & smith nz”, “smith & smith windscreen”, “smith & smith windscreen replacement”, “smith and smith”, “smith and smith windscreen replacement”, “smith smith”, “smith smith glass”, “smithandsmith co nz” and “smithsmith”, summed into one figure.

- [Instant Windscreens](/demand/nz/brands/instant-windscreens)
- [Novus](/demand/nz/brands/novus)
- [Smith & Smith](/demand/nz/brands/smith-and-smith)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among windscreen repair companies in New Zealand?

In August 2026, Smith & Smith was the most searched among windscreen repair companies in New Zealand, with an estimated 12.5K branded searches and 74.7% estimated Share of Search within this set.

## Cite this page

Brandwave. "Windscreen repair companies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-windscreen-repair

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-windscreen-repair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
