---
title: "Wellington electrical contractors in New Zealand: Which brands are most popular in search?"
description: "Compare Wellington electrical contractors using branded search demand from across New Zealand. Share of Search among Seven Electrical, Millars Electrical, Weka Electrical and GT Electrical, the wellington electrical contractors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-wellington-electrical-contractors"
publisher: "Brandwave"
---

# Wellington electrical contractors in New Zealand: Which brands are most popular in search?

Compare Wellington electrical contractors using branded search demand from across New Zealand. Share of Search among Seven Electrical, Millars Electrical, Weka Electrical and GT Electrical, the wellington electrical contractors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Wellington electrical contractors
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Seven Electrical, 44.4%

## Which brand is most popular in search among wellington electrical contractors in New Zealand?

- In August 2026, Seven Electrical was the most searched among wellington electrical contractors in New Zealand, with an estimated 200 branded searches and 44.4% estimated Share of Search within this set.
- Millars Electrical is in 2nd place, 15.6 percentage points behind at 28.9% Share of Search.
- Across the 11 months ending August 2026, Seven Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand decreased from 48.5% to 44.4%.
- Across the 11 months ending August 2026, Millars Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand decreased from 30.3% to 28.9%.
- Across the 11 months ending August 2026, GT Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand increased from 6.1% to 11.1%.
- Across the 11 months ending August 2026, Seven Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 55.6% in July 2026 and was lowest at 39.1% in November 2025.
- Across the 11 months ending August 2026, Millars Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 39.1% in November 2025 and was lowest at 17.8% in July 2026.
- Across the 11 months ending August 2026, Weka Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 19.1% in March 2026 and was lowest at 9.1% in February 2026.
- Across the 11 months ending August 2026, GT Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 15.2% in February 2026 and was lowest at 6.1% in October 2025.
- Across the 11 months ending August 2026, Weka Electrical held steady: its estimated Share of Search among wellington electrical contractors in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Seven Electrical vs Millars Electrical: compare search popularity](/demand/nz/compare/millars-electrical-vs-seven-electrical): 44.4% against 28.9% Share of Search.
- [Seven Electrical vs Weka Electrical: compare search popularity](/demand/nz/compare/seven-electrical-vs-weka-electrical): 44.4% against 15.6% Share of Search.
- [Seven Electrical vs GT Electrical: compare search popularity](/demand/nz/compare/gt-electrical-vs-seven-electrical): 44.4% against 11.1% Share of Search.
- [Millars Electrical vs Weka Electrical: compare search popularity](/demand/nz/compare/millars-electrical-vs-weka-electrical): 28.9% against 15.6% Share of Search.
- [Millars Electrical vs GT Electrical: compare search popularity](/demand/nz/compare/gt-electrical-vs-millars-electrical): 28.9% against 11.1% Share of Search.
- [Weka Electrical vs GT Electrical: compare search popularity](/demand/nz/compare/gt-electrical-vs-weka-electrical): 15.6% against 11.1% Share of Search.

## How did search popularity change for New Zealand wellington electrical contractors in August 2026?

- In August 2026, Millars Electrical gained estimated Share of Search among wellington electrical contractors in New Zealand, from 17.8% to 28.9%.
- In August 2026, Seven Electrical lost estimated Share of Search among wellington electrical contractors in New Zealand, from 55.6% to 44.4%.
- Estimated monthly branded searches for GT Electrical in New Zealand rose 150% over 11 measured months, from 20 to 50 in August 2026.
- Estimated monthly branded searches for Weka Electrical in New Zealand rose 40% over 11 measured months, from 50 to 70 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Seven Electrical | 44.4% | 200 | -20.0% | Seven Electrical |
| 2 | Millars Electrical | 28.9% | 130 | +62.5% | Millars Electrical |
| 3 | Weka Electrical | 15.6% | 70 | 0.0% | Weka Electrical |
| 4 | GT Electrical | 11.1% | 50 | 0.0% | GT Electrical |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Seven Electrical | 160 | 48.5% | 1 |
| Oct 2025 | Millars Electrical | 100 | 30.3% | 2 |
| Oct 2025 | Weka Electrical | 50 | 15.2% | 3 |
| Oct 2025 | GT Electrical | 20 | 6.1% | 4 |
| Nov 2025 | Millars Electrical | 180 | 39.1% | 1 |
| Nov 2025 | Seven Electrical | 180 | 39.1% | 2 |
| Nov 2025 | GT Electrical | 50 | 10.9% | 3 |
| Nov 2025 | Weka Electrical | 50 | 10.9% | 4 |
| Dec 2025 | Seven Electrical | 160 | 47.1% | 1 |
| Dec 2025 | Millars Electrical | 100 | 29.4% | 2 |
| Dec 2025 | GT Electrical | 40 | 11.8% | 3 |
| Dec 2025 | Weka Electrical | 40 | 11.8% | 4 |
| Jan 2026 | Seven Electrical | 190 | 50% | 1 |
| Jan 2026 | Millars Electrical | 80 | 21.1% | 2 |
| Jan 2026 | Weka Electrical | 70 | 18.4% | 3 |
| Jan 2026 | GT Electrical | 40 | 10.5% | 4 |
| Feb 2026 | Seven Electrical | 150 | 45.5% | 1 |
| Feb 2026 | Millars Electrical | 100 | 30.3% | 2 |
| Feb 2026 | GT Electrical | 50 | 15.2% | 3 |
| Feb 2026 | Weka Electrical | 30 | 9.1% | 4 |
| Mar 2026 | Seven Electrical | 200 | 42.6% | 1 |
| Mar 2026 | Millars Electrical | 130 | 27.7% | 2 |
| Mar 2026 | Weka Electrical | 90 | 19.1% | 3 |
| Mar 2026 | GT Electrical | 50 | 10.6% | 4 |
| Apr 2026 | Seven Electrical | 200 | 48.8% | 1 |
| Apr 2026 | Millars Electrical | 100 | 24.4% | 2 |
| Apr 2026 | Weka Electrical | 70 | 17.1% | 3 |
| Apr 2026 | GT Electrical | 40 | 9.8% | 4 |
| May 2026 | Seven Electrical | 240 | 48% | 1 |
| May 2026 | Millars Electrical | 150 | 30% | 2 |
| May 2026 | Weka Electrical | 70 | 14% | 3 |
| May 2026 | GT Electrical | 40 | 8% | 4 |
| Jun 2026 | Seven Electrical | 230 | 47.9% | 1 |
| Jun 2026 | Millars Electrical | 100 | 20.8% | 2 |
| Jun 2026 | Weka Electrical | 90 | 18.8% | 3 |
| Jun 2026 | GT Electrical | 60 | 12.5% | 4 |
| Jul 2026 | Seven Electrical | 250 | 55.6% | 1 |
| Jul 2026 | Millars Electrical | 80 | 17.8% | 2 |
| Jul 2026 | Weka Electrical | 70 | 15.6% | 3 |
| Jul 2026 | GT Electrical | 50 | 11.1% | 4 |
| Aug 2026 | Seven Electrical | 200 | 44.4% | 1 |
| Aug 2026 | Millars Electrical | 130 | 28.9% | 2 |
| Aug 2026 | Weka Electrical | 70 | 15.6% | 3 |
| Aug 2026 | GT Electrical | 50 | 11.1% | 4 |
| Sep 2026 | GT Electrical | — | — | — |
| Sep 2026 | Millars Electrical | — | — | — |
| Sep 2026 | Seven Electrical | — | — | — |
| Sep 2026 | Weka Electrical | — | — | — |

## What is being compared

- **GT Electrical**: Measured on the search terms “gt electrical”, “gt electrical services” and “gt electrical wellington”, summed into one figure.
- **Millars Electrical**: Measured on the search terms “millars electrical” and “millars electrical wellington”, summed into one figure.
- **Seven Electrical**: Measured on the search terms “seven electrical” and “seven electrical wellington”, summed into one figure.
- **Weka Electrical**: Measured on the search term “weka electrical”.

- [GT Electrical](/demand/nz/brands/gt-electrical)
- [Millars Electrical](/demand/nz/brands/millars-electrical)
- [Seven Electrical](/demand/nz/brands/seven-electrical)
- [Weka Electrical](/demand/nz/brands/weka-electrical)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among wellington electrical contractors in New Zealand?

In August 2026, Seven Electrical was the most searched among wellington electrical contractors in New Zealand, with an estimated 200 branded searches and 44.4% estimated Share of Search within this set.

## Cite this page

Brandwave. "Wellington electrical contractors in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-wellington-electrical-contractors

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-wellington-electrical-contractors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.