--- title: "Web data extraction platforms in New Zealand: Which are most popular?" description: "Compare services and tools used to collect structured business data from websites. Share of Search among Apify, Bright Data, Octoparse, Oxylabs, Zyte, ScrapingBee and Browse AI, the web data extraction platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-web-data-extraction-platforms" publisher: "Brandwave" --- # Web data extraction platforms in New Zealand: Which are most popular? Compare services and tools used to collect structured business data from websites. Share of Search among Apify, Bright Data, Octoparse, Oxylabs, Zyte, ScrapingBee and Browse AI, the web data extraction platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Web data extraction platforms - **Market**: New Zealand - **Brands compared**: 7 - **Month measured**: Oct 2026 - **Highest Share of Search**: Apify, 63.7% ## Which brand is most popular in search among web data extraction platforms in New Zealand? - In October 2026, Apify was the most searched among web data extraction platforms in New Zealand, with an estimated 720 branded searches, 63.7% of all searches for the seven tracked by the Brandwave Brand Demand Index. - Bright Data is in 2nd place, 44.2 percentage points behind at 19.5%. - Across the 12 months ending October 2026, Apify’s share of searches among web data extraction platforms in New Zealand increased from 52.7% to 63.7%. - Across the 12 months ending October 2026, Octoparse’s share of searches among web data extraction platforms in New Zealand decreased from 9.9% to 6.2%. - Across the 12 months ending October 2026, Oxylabs’ share of searches among web data extraction platforms in New Zealand decreased from 5.5% to 4.4%. - Across the 12 months ending October 2026, Zyte’s share of searches among web data extraction platforms in New Zealand decreased from 4.4% to 3.5%. - Across the 12 months ending October 2026, Browse AI’s share of searches among web data extraction platforms in New Zealand decreased from 5.5% to 0.88%. - Across the 12 months ending October 2026, Apify’s share of searches among web data extraction platforms in New Zealand peaked at 63.8% in April 2026 and was lowest at 47.1% in February 2026. - Across the 12 months ending October 2026, Bright Data’s share of searches among web data extraction platforms in New Zealand peaked at 29.5% in January 2026 and was lowest at 15.7% in May 2026. - Across the 12 months ending October 2026, Octoparse’s share of searches among web data extraction platforms in New Zealand peaked at 10.8% in March 2026 and was lowest at 2.5% in August 2026. - Across the 12 months ending October 2026, Oxylabs’ share of searches among web data extraction platforms in New Zealand peaked at 8.1% in December 2025 and was lowest at 3.4% in August 2026. - Across the 12 months ending October 2026, Zyte’s share of searches among web data extraction platforms in New Zealand peaked at 6.8% in June 2026 and was lowest at 2.5% in March 2026. - Across the 12 months ending October 2026, ScrapingBee’s share of searches among web data extraction platforms in New Zealand peaked at 3.2% in July 2026 and was lowest at 1.1% in January 2026. - Across the 12 months ending October 2026, Browse AI’s share of searches among web data extraction platforms in New Zealand peaked at 8.8% in February 2026 and was lowest at 0.88% in October 2026. - Across the 12 months ending October 2026, Oxylabs rose from 5th to 4th among web data extraction platforms in New Zealand. - Across the 12 months ending October 2026, Zyte rose from 6th to 5th among web data extraction platforms in New Zealand. - Across the 12 months ending October 2026, ScrapingBee rose from 7th to 6th among web data extraction platforms in New Zealand. - Across the 12 months ending October 2026, Browse AI fell from 4th to 7th among web data extraction platforms in New Zealand. - Across the 12 months ending October 2026, Bright Data held steady: its share of searches among web data extraction platforms in New Zealand moved less than 0.5 percentage points. ## Top web data extraction platforms in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, Apify appeared every time. Apify was recommended most often, coming first in three out of five answers. Octoparse was second, and Browse AI was third. Oxylabs, which ranked fourth in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Apify | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Octoparse | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Browse AI | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Zyte | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Bright Data | 5th | 3 of 3 | 1 of 2 | 4 of 5 | | Oxylabs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ScrapingBee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about web data extraction platforms - Asked ChatGPT "Which web data extraction platform should I use in New Zealand?": 1. Apify, 2. Browse AI, 3. Octoparse, 4. Bright Data - Asked ChatGPT "What are the best web data extraction platforms in New Zealand?": 1. Apify, 2. Zyte, 3. Bright Data, 4. Octoparse, 5. Browse AI - Asked ChatGPT "What's the best web data extraction platform in New Zealand for structured website data?": 1. Zyte, 2. Apify, 3. Browse AI, 4. Bright Data - Searched Google, AI Overview "web data extraction platform": 1. Apify, 2. Bright Data, 3. Octoparse - Searched Google, AI Overview "best web scraping tool": 1. Octoparse, 2. Browse AI, 3. Apify Not named in any answer: Oxylabs and ScrapingBee. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Apify vs Bright Data: compare search popularity](/demand/nz/compare/apify-vs-bright-data): 63.7% against 19.5% Share of Search. - [Apify vs Octoparse: compare search popularity](/demand/nz/compare/apify-vs-octoparse): 63.7% against 6.2% Share of Search. - [Apify vs Oxylabs: compare search popularity](/demand/nz/compare/apify-vs-oxylabs): 63.7% against 4.4% Share of Search. - [Apify vs Zyte: compare search popularity](/demand/nz/compare/apify-vs-zyte): 63.7% against 3.5% Share of Search. - [Bright Data vs Octoparse: compare search popularity](/demand/nz/compare/bright-data-vs-octoparse): 19.5% against 6.2% Share of Search. - [Bright Data vs Oxylabs: compare search popularity](/demand/nz/compare/bright-data-vs-oxylabs): 19.5% against 4.4% Share of Search. - [Bright Data vs Zyte: compare search popularity](/demand/nz/compare/bright-data-vs-zyte): 19.5% against 3.5% Share of Search. - [Octoparse vs Oxylabs: compare search popularity](/demand/nz/compare/octoparse-vs-oxylabs): 6.2% against 4.4% Share of Search. - [Octoparse vs Zyte: compare search popularity](/demand/nz/compare/octoparse-vs-zyte): 6.2% against 3.5% Share of Search. - [Oxylabs vs Zyte: compare search popularity](/demand/nz/compare/oxylabs-vs-zyte): 4.4% against 3.5% Share of Search. ## How did search popularity change for New Zealand web data extraction platforms in October 2026? - In October 2026, Octoparse overtook Zyte to rank 3rd among web data extraction platforms in New Zealand, with 6.2% of the searches. - In October 2026, Apify gained share of searches among web data extraction platforms in New Zealand, from 56.7% to 63.7%. - In October 2026, Zyte lost share of searches among web data extraction platforms in New Zealand, from 6.7% to 3.5%. - In October 2026, Browse AI lost share of searches among web data extraction platforms in New Zealand, from 3.8% to 0.88%. - In October 2026, Bright Data lost share of searches among web data extraction platforms in New Zealand, from 21.2% to 19.5%. - In October 2026, Oxylabs rose from 5th to 4th among web data extraction platforms in New Zealand. - In October 2026, ScrapingBee rose from 7th to 6th among web data extraction platforms in New Zealand. ## Which web data extraction platforms do people search for most? | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Apify | 63.7% | 720 | +22.0% | Apify | | 2 | Bright Data | 19.5% | 220 | 0.0% | Bright Data | | 3 | Octoparse | 6.2% | 70 | +40.0% | Octoparse | | 4 | Oxylabs | 4.4% | 50 | 0.0% | Oxylabs | | 5 | Zyte | 3.5% | 40 | -42.9% | Zyte | | 6 | ScrapingBee | 1.8% | 20 | 0.0% | ScrapingBee | | 7 | Browse AI | 0.88% | 10 | -75.0% | Browse AI | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Apify | 480 | 52.7% | 1 | | Nov 2025 | Bright Data | 180 | 19.8% | 2 | | Nov 2025 | Octoparse | 90 | 9.9% | 3 | | Nov 2025 | Browse AI | 50 | 5.5% | 4 | | Nov 2025 | Oxylabs | 50 | 5.5% | 5 | | Nov 2025 | Zyte | 40 | 4.4% | 6 | | Nov 2025 | ScrapingBee | 20 | 2.2% | 7 | | Dec 2025 | Apify | 320 | 51.6% | 1 | | Dec 2025 | Bright Data | 140 | 22.6% | 2 | | Dec 2025 | Oxylabs | 50 | 8.1% | 3 | | Dec 2025 | Octoparse | 40 | 6.5% | 4 | | Dec 2025 | Zyte | 40 | 6.5% | 5 | | Dec 2025 | Browse AI | 20 | 3.2% | 6 | | Dec 2025 | ScrapingBee | 10 | 1.6% | 7 | | Jan 2026 | Apify | 480 | 50.5% | 1 | | Jan 2026 | Bright Data | 280 | 29.5% | 2 | | Jan 2026 | Browse AI | 50 | 5.3% | 3 | | Jan 2026 | Octoparse | 50 | 5.3% | 4 | | Jan 2026 | Oxylabs | 50 | 5.3% | 5 | | Jan 2026 | Zyte | 30 | 3.2% | 6 | | Jan 2026 | ScrapingBee | 10 | 1.1% | 7 | | Feb 2026 | Apify | 480 | 47.1% | 1 | | Feb 2026 | Bright Data | 280 | 27.5% | 2 | | Feb 2026 | Browse AI | 90 | 8.8% | 3 | | Feb 2026 | Octoparse | 70 | 6.9% | 4 | | Feb 2026 | Oxylabs | 40 | 3.9% | 5 | | Feb 2026 | Zyte | 40 | 3.9% | 6 | | Feb 2026 | ScrapingBee | 20 | 2% | 7 | | Mar 2026 | Apify | 880 | 55.7% | 1 | | Mar 2026 | Bright Data | 280 | 17.7% | 2 | | Mar 2026 | Octoparse | 170 | 10.8% | 3 | | Mar 2026 | Browse AI | 110 | 7% | 4 | | Mar 2026 | Oxylabs | 70 | 4.4% | 5 | | Mar 2026 | Zyte | 40 | 2.5% | 6 | | Mar 2026 | ScrapingBee | 30 | 1.9% | 7 | | Apr 2026 | Apify | 880 | 63.8% | 1 | | Apr 2026 | Bright Data | 220 | 15.9% | 2 | | Apr 2026 | Octoparse | 70 | 5.1% | 3 | | Apr 2026 | Oxylabs | 70 | 5.1% | 4 | | Apr 2026 | Browse AI | 50 | 3.6% | 5 | | Apr 2026 | Zyte | 50 | 3.6% | 6 | | Apr 2026 | ScrapingBee | 40 | 2.9% | 7 | | May 2026 | Apify | 880 | 62.9% | 1 | | May 2026 | Bright Data | 220 | 15.7% | 2 | | May 2026 | Octoparse | 70 | 5% | 3 | | May 2026 | Oxylabs | 70 | 5% | 4 | | May 2026 | Zyte | 70 | 5% | 5 | | May 2026 | Browse AI | 50 | 3.6% | 6 | | May 2026 | ScrapingBee | 40 | 2.9% | 7 | | Jun 2026 | Apify | 720 | 54.5% | 1 | | Jun 2026 | Bright Data | 280 | 21.2% | 2 | | Jun 2026 | Oxylabs | 90 | 6.8% | 3 | | Jun 2026 | Zyte | 90 | 6.8% | 4 | | Jun 2026 | Octoparse | 70 | 5.3% | 5 | | Jun 2026 | Browse AI | 40 | 3% | 6 | | Jun 2026 | ScrapingBee | 30 | 2.3% | 7 | | Jul 2026 | Apify | 720 | 57.6% | 1 | | Jul 2026 | Bright Data | 280 | 22.4% | 2 | | Jul 2026 | Oxylabs | 70 | 5.6% | 3 | | Jul 2026 | Zyte | 70 | 5.6% | 4 | | Jul 2026 | Octoparse | 40 | 3.2% | 5 | | Jul 2026 | ScrapingBee | 40 | 3.2% | 6 | | Jul 2026 | Browse AI | 30 | 2.4% | 7 | | Aug 2026 | Apify | 720 | 60.5% | 1 | | Aug 2026 | Bright Data | 280 | 23.5% | 2 | | Aug 2026 | Browse AI | 50 | 4.2% | 3 | | Aug 2026 | Zyte | 50 | 4.2% | 4 | | Aug 2026 | Oxylabs | 40 | 3.4% | 5 | | Aug 2026 | Octoparse | 30 | 2.5% | 6 | | Aug 2026 | ScrapingBee | 20 | 1.7% | 7 | | Sep 2026 | Apify | 590 | 56.7% | 1 | | Sep 2026 | Bright Data | 220 | 21.2% | 2 | | Sep 2026 | Zyte | 70 | 6.7% | 3 | | Sep 2026 | Octoparse | 50 | 4.8% | 4 | | Sep 2026 | Oxylabs | 50 | 4.8% | 5 | | Sep 2026 | Browse AI | 40 | 3.8% | 6 | | Sep 2026 | ScrapingBee | 20 | 1.9% | 7 | | Oct 2026 | Apify | 720 | 63.7% | 1 | | Oct 2026 | Bright Data | 220 | 19.5% | 2 | | Oct 2026 | Octoparse | 70 | 6.2% | 3 | | Oct 2026 | Oxylabs | 50 | 4.4% | 4 | | Oct 2026 | Zyte | 40 | 3.5% | 5 | | Oct 2026 | ScrapingBee | 20 | 1.8% | 6 | | Oct 2026 | Browse AI | 10 | 0.88% | 7 | ## How are branded searches counted for web data extraction platforms? - **Apify**: Measured on the search term “apify”. - **Bright Data**: Measured on the search terms “bright data” and “brightdata”, summed into one figure. - **Browse AI**: Measured on the search term “browse ai”. - **Octoparse**: Measured on the search term “octoparse”. - **Oxylabs**: Measured on the search term “oxylabs”. - **ScrapingBee**: Measured on the search term “scrapingbee”. - **Zyte**: Measured on the search term “zyte”. - [Apify](/demand/nz/brands/apify) - [Bright Data](/demand/nz/brands/bright-data) - [Browse AI](/demand/nz/brands/browse-ai) - [Octoparse](/demand/nz/brands/octoparse) - [Oxylabs](/demand/nz/brands/oxylabs) - [ScrapingBee](/demand/nz/brands/scrapingbee) - [Zyte](/demand/nz/brands/zyte) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among web data extraction platforms in New Zealand? In October 2026, Apify was the most searched among web data extraction platforms in New Zealand, with an estimated 720 branded searches, 63.7% of all searches for the seven tracked by the Brandwave Brand Demand Index. ## Cite this page Brandwave. "Web data extraction platforms in New Zealand: Which are most popular?". https://gobrandwave.com/demand/nz/categories/nz-web-data-extraction-platforms This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-web-data-extraction-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.