--- title: "Wanaka hotels and accommodation in New Zealand: Which brands are most popular in search?" description: "Compare hotels and serviced accommodation travellers can book for a stay in Wanaka, New Zealand. Share of Search among Oakridge Resort Wanaka, Edgewater Wanaka and Wanaka Hotel, the wanaka hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-wanaka-hotels" publisher: "Brandwave" --- # Wanaka hotels and accommodation in New Zealand: Which brands are most popular in search? Compare hotels and serviced accommodation travellers can book for a stay in Wanaka, New Zealand. Share of Search among Oakridge Resort Wanaka, Edgewater Wanaka and Wanaka Hotel, the wanaka hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Wanaka hotels and accommodation - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Oakridge Resort Wanaka, 68.9% ## Which brand is most popular in search among wanaka hotels and accommodation in New Zealand? - In August 2026, Oakridge Resort Wanaka was the most searched among wanaka hotels and accommodation in New Zealand, with an estimated 3.6K branded searches and 68.9% estimated Share of Search within this set. - Edgewater Wanaka is in 2nd place, 38.3 percentage points behind at 30.7% Share of Search. - Across the 11 months ending August 2026, Oakridge Resort Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand increased from 64.8% to 68.9%. - Across the 11 months ending August 2026, Edgewater Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand decreased from 34.8% to 30.7%. - Across the 11 months ending August 2026, Oakridge Resort Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand peaked at 69.3% in April 2026 and was lowest at 59.9% in June 2026. - Across the 11 months ending August 2026, Edgewater Wanaka’s estimated Share of Search among wanaka hotels and accommodation in New Zealand peaked at 39.7% in June 2026 and was lowest at 30.3% in April 2026. - Across the 11 months ending August 2026, Wanaka Hotel held steady: its estimated Share of Search among wanaka hotels and accommodation in New Zealand moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Oakridge Resort Wanaka vs Edgewater Wanaka: compare search popularity](/demand/nz/compare/edgewater-wanaka-vs-oakridge-resort-wanaka): 68.9% against 30.7% Share of Search. ## How did search popularity change for New Zealand wanaka hotels and accommodation in August 2026? - In August 2026, Oakridge Resort Wanaka gained estimated Share of Search among wanaka hotels and accommodation in New Zealand, from 68.3% to 68.9%. - Estimated monthly branded searches for Edgewater Wanaka in New Zealand fell 17.3% over 11 measured months, from 2K to 1.6K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Oakridge Resort Wanaka | 68.9% | 3.6K | +23.4% | Oakridge Resort Wanaka | | 2 | Edgewater Wanaka | 30.7% | 1.6K | +20.9% | Edgewater Wanaka | | 3 | Wanaka Hotel | 0.38% | 20 | -33.3% | Wanaka Hotel | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Oakridge Resort Wanaka | 3.6K | 64.8% | 1 | | Oct 2025 | Edgewater Wanaka | 2K | 34.8% | 2 | | Oct 2025 | Wanaka Hotel | 20 | 0.36% | 3 | | Nov 2025 | Oakridge Resort Wanaka | 4.5K | 64.8% | 1 | | Nov 2025 | Edgewater Wanaka | 2.4K | 35.1% | 2 | | Nov 2025 | Wanaka Hotel | 10 | 0.14% | 3 | | Dec 2025 | Oakridge Resort Wanaka | 5.5K | 68.8% | 1 | | Dec 2025 | Edgewater Wanaka | 2.5K | 30.8% | 2 | | Dec 2025 | Wanaka Hotel | 30 | 0.38% | 3 | | Jan 2026 | Oakridge Resort Wanaka | 5.5K | 64.5% | 1 | | Jan 2026 | Edgewater Wanaka | 3K | 35.2% | 2 | | Jan 2026 | Wanaka Hotel | 20 | 0.24% | 3 | | Feb 2026 | Oakridge Resort Wanaka | 4.5K | 64.2% | 1 | | Feb 2026 | Edgewater Wanaka | 2.5K | 35.2% | 2 | | Feb 2026 | Wanaka Hotel | 40 | 0.57% | 3 | | Mar 2026 | Oakridge Resort Wanaka | 4.5K | 64.4% | 1 | | Mar 2026 | Edgewater Wanaka | 2.5K | 35% | 2 | | Mar 2026 | Wanaka Hotel | 40 | 0.57% | 3 | | Apr 2026 | Oakridge Resort Wanaka | 4.5K | 69.3% | 1 | | Apr 2026 | Edgewater Wanaka | 1.9K | 30.3% | 2 | | Apr 2026 | Wanaka Hotel | 30 | 0.47% | 3 | | May 2026 | Oakridge Resort Wanaka | 3K | 64.4% | 1 | | May 2026 | Edgewater Wanaka | 1.6K | 35.4% | 2 | | May 2026 | Wanaka Hotel | 10 | 0.22% | 3 | | Jun 2026 | Oakridge Resort Wanaka | 2.5K | 59.9% | 1 | | Jun 2026 | Edgewater Wanaka | 1.6K | 39.7% | 2 | | Jun 2026 | Wanaka Hotel | 20 | 0.49% | 3 | | Jul 2026 | Oakridge Resort Wanaka | 3K | 68.3% | 1 | | Jul 2026 | Edgewater Wanaka | 1.3K | 31% | 2 | | Jul 2026 | Wanaka Hotel | 30 | 0.69% | 3 | | Aug 2026 | Oakridge Resort Wanaka | 3.6K | 68.9% | 1 | | Aug 2026 | Edgewater Wanaka | 1.6K | 30.7% | 2 | | Aug 2026 | Wanaka Hotel | 20 | 0.38% | 3 | | Sep 2026 | Edgewater Wanaka | — | — | — | | Sep 2026 | Oakridge Resort Wanaka | — | — | — | | Sep 2026 | Wanaka Hotel | — | — | — | ## What is being compared - **Edgewater Wanaka**: Measured on the search terms “edgewater co nz”, “edgewater wanaka” and “the edgewater wanaka”, summed into one figure. - **Oakridge Resort Wanaka**: Measured on the search terms “mercure oakridge resort wanaka”, “oakridge co nz”, “oakridge resort wanaka reviews”, “oakridge wanaka” and “the oakridge wanaka”, summed into one figure. - **Wanaka Hotel**: Measured on the search term “the wanaka hotel”. - [Edgewater Wanaka](/demand/nz/brands/edgewater-wanaka) - [Oakridge Resort Wanaka](/demand/nz/brands/oakridge-resort-wanaka) - [Wanaka Hotel](/demand/nz/brands/wanaka-hotel) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among wanaka hotels and accommodation in New Zealand? In August 2026, Oakridge Resort Wanaka was the most searched among wanaka hotels and accommodation in New Zealand, with an estimated 3.6K branded searches and 68.9% estimated Share of Search within this set. ## Cite this page Brandwave. "Wanaka hotels and accommodation in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-wanaka-hotels This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-wanaka-hotels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.