--- title: "Upper hutt restaurants in New Zealand: Which brands are most popular in search?" description: "Compare Upper Hutt restaurants in New Zealand by measured brand search demand. Share of Search among Panhead and Boneface Brewing, the upper hutt restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-upper-hutt-restaurants" publisher: "Brandwave" --- # Upper hutt restaurants in New Zealand: Which brands are most popular in search? Compare Upper Hutt restaurants in New Zealand by measured brand search demand. Share of Search among Panhead and Boneface Brewing, the upper hutt restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Upper Hutt restaurants - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Aug 2026 - **Highest Share of Search**: Panhead, 74% ## Which brand is most popular in search among upper hutt restaurants in New Zealand? - In August 2026, Panhead was the most searched among upper hutt restaurants in New Zealand, with an estimated 5.8K branded searches and 74% estimated Share of Search within this set. - Boneface Brewing is in 2nd place, 48.1 percentage points behind at 26% Share of Search. - Across the 11 months ending August 2026, Panhead’s estimated Share of Search among upper hutt restaurants in New Zealand decreased from 77.1% to 74%. - Across the 11 months ending August 2026, Boneface Brewing’s estimated Share of Search among upper hutt restaurants in New Zealand increased from 22.9% to 26%. - Across the 11 months ending August 2026, Panhead’s estimated Share of Search among upper hutt restaurants in New Zealand peaked at 79.8% in March 2026 and was lowest at 70.5% in June 2026. - Across the 11 months ending August 2026, Boneface Brewing’s estimated Share of Search among upper hutt restaurants in New Zealand peaked at 29.5% in June 2026 and was lowest at 20.2% in March 2026. ## Compare search popularity between leading brands - [Panhead vs Boneface Brewing: compare search popularity](/demand/nz/compare/boneface-brewing-vs-panhead): 74% against 26% Share of Search. ## How did search popularity change for New Zealand upper hutt restaurants in August 2026? - Estimated monthly branded searches for Boneface Brewing in New Zealand rose 32.9% over 11 measured months, from 1.5K to 2K in August 2026. - Estimated monthly branded searches for Panhead in New Zealand rose 12.7% over 11 measured months, from 5.1K to 5.8K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Panhead | 74% | 5.8K | +45.1% | Lion New Zealand | | 2 | Boneface Brewing | 26% | 2K | +47.4% | Boneface Brewing | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Panhead | 5.1K | 77.1% | 1 | | Oct 2025 | Boneface Brewing | 1.5K | 22.9% | 2 | | Nov 2025 | Panhead | 5.2K | 76.8% | 1 | | Nov 2025 | Boneface Brewing | 1.6K | 23.2% | 2 | | Dec 2025 | Panhead | 6.8K | 78.7% | 1 | | Dec 2025 | Boneface Brewing | 1.8K | 21.3% | 2 | | Jan 2026 | Panhead | 5.3K | 77.7% | 1 | | Jan 2026 | Boneface Brewing | 1.5K | 22.3% | 2 | | Feb 2026 | Panhead | 5K | 79.2% | 1 | | Feb 2026 | Boneface Brewing | 1.3K | 20.8% | 2 | | Mar 2026 | Panhead | 4.9K | 79.8% | 1 | | Mar 2026 | Boneface Brewing | 1.2K | 20.2% | 2 | | Apr 2026 | Panhead | 3.9K | 75.3% | 1 | | Apr 2026 | Boneface Brewing | 1.3K | 24.7% | 2 | | May 2026 | Panhead | 3.8K | 72.2% | 1 | | May 2026 | Boneface Brewing | 1.5K | 27.8% | 2 | | Jun 2026 | Panhead | 3.6K | 70.5% | 1 | | Jun 2026 | Boneface Brewing | 1.5K | 29.5% | 2 | | Jul 2026 | Panhead | 4K | 74.3% | 1 | | Jul 2026 | Boneface Brewing | 1.4K | 25.7% | 2 | | Aug 2026 | Panhead | 5.8K | 74% | 1 | | Aug 2026 | Boneface Brewing | 2K | 26% | 2 | | Sep 2026 | Boneface Brewing | — | — | — | | Sep 2026 | Panhead | — | — | — | ## What is being compared - **Boneface Brewing**: Measured on the search terms “boneface”, “boneface beer”, “boneface beers”, “boneface brewing”, “boneface brewing menu”, “boneface brewtown”, “boneface the juice” and “boneface upper hutt”, summed into one figure. - **Panhead**: Measured on the search terms “panhead ale”, “panhead apa”, “panhead apa supercharger”, “panhead beer”, “panhead beer range”, “panhead blacktop oat stout”, “panhead brewery”, “panhead brewing”, “panhead custom ales”, “panhead hazy ipa”, “panhead hazy pale ale”, “panhead menu”, “panhead pale ale”, “panhead pickup”, “panhead port road pilsner”, “panhead quickchange”, “panhead quickchange xpa”, “panhead rat rod”, “panhead rat rod hazy ipa”, “panhead rat rod review”, “panhead restaurant”, “panhead road hog”, “panhead sandman”, “panhead sandman hazy”, “panhead sandman hazy pale ale”, “panhead super charger”, “panhead supercharger”, “panhead supercharger apa”, “panhead supercharger beer”, “panhead supercharger review”, “panhead tasting room”, “panhead upper hutt”, “panhead xpa review”, “rat rod panhead”, “sandman panhead” and “supercharger panhead”, summed into one figure. - [Boneface Brewing](/demand/nz/brands/boneface-brewing) - [Panhead](/demand/nz/brands/panhead) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among upper hutt restaurants in New Zealand? In August 2026, Panhead was the most searched among upper hutt restaurants in New Zealand, with an estimated 5.8K branded searches and 74% estimated Share of Search within this set. ## Cite this page Brandwave. "Upper hutt restaurants in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-upper-hutt-restaurants This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-upper-hutt-restaurants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.