---
title: "Trade and field-service job management software in New Zealand: Which brands are most popular in search?"
description: "Compare job management software used by trade and field-service businesses to quote, schedule, and invoice work, using branded searches made in New Zealand. Share of Search among Tradify, Simpro, ServiceM8, Fergus, AroFlo and NextMinute, the trade and field-service job management software Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-trade-job-management-software"
publisher: "Brandwave"
---

# Trade and field-service job management software in New Zealand: Which brands are most popular in search?

Compare job management software used by trade and field-service businesses to quote, schedule, and invoice work, using branded searches made in New Zealand. Share of Search among Tradify, Simpro, ServiceM8, Fergus, AroFlo and NextMinute, the trade and field-service job management software Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: trade and field-service job management software
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Tradify, 45.7%

## Which brand is most popular in search among trade and field-service job management software in New Zealand?

- In August 2026, Tradify was the most searched among trade and field-service job management software in New Zealand, with an estimated 4.7K branded searches and 45.7% estimated Share of Search within this set.
- Simpro is in 2nd place, 22.6 percentage points behind at 23.1% Share of Search.
- Across the 11 months ending August 2026, Tradify’s estimated Share of Search among trade and field-service job management software in New Zealand increased from 43.6% to 45.7%.
- Across the 11 months ending August 2026, ServiceM8’s estimated Share of Search among trade and field-service job management software in New Zealand decreased from 11.3% to 10%.
- Across the 11 months ending August 2026, Fergus’ estimated Share of Search among trade and field-service job management software in New Zealand decreased from 9.2% to 7.9%.
- Across the 11 months ending August 2026, AroFlo’s estimated Share of Search among trade and field-service job management software in New Zealand increased from 6.6% to 7.7%.
- Across the 11 months ending August 2026, NextMinute’s estimated Share of Search among trade and field-service job management software in New Zealand decreased from 6.4% to 5.7%.
- Across the 11 months ending August 2026, Tradify’s estimated Share of Search among trade and field-service job management software in New Zealand peaked at 50.8% in May 2026 and was lowest at 40.7% in November 2025.
- Across the 11 months ending August 2026, Simpro’s estimated Share of Search among trade and field-service job management software in New Zealand peaked at 25.1% in November 2025 and was lowest at 21.1% in January 2026.
- Across the 11 months ending August 2026, ServiceM8’s estimated Share of Search among trade and field-service job management software in New Zealand peaked at 12.7% in December 2025 and was lowest at 9.1% in May 2026.
- Across the 11 months ending August 2026, Fergus’ estimated Share of Search among trade and field-service job management software in New Zealand peaked at 9.8% in November 2025 and was lowest at 7% in April 2026.
- Across the 11 months ending August 2026, AroFlo’s estimated Share of Search among trade and field-service job management software in New Zealand peaked at 7.7% in August 2026 and was lowest at 4.5% in January 2026.
- Across the 11 months ending August 2026, NextMinute’s estimated Share of Search among trade and field-service job management software in New Zealand peaked at 6.4% in October 2025 and was lowest at 4.7% in July 2026.
- Across the 11 months ending August 2026, Simpro held steady: its estimated Share of Search among trade and field-service job management software in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Tradify vs Simpro: compare search popularity](/demand/nz/compare/simpro-vs-tradify): 45.7% against 23.1% Share of Search.
- [Tradify vs ServiceM8: compare search popularity](/demand/nz/compare/servicem8-vs-tradify): 45.7% against 10% Share of Search.
- [Tradify vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-tradify): 45.7% against 7.9% Share of Search.
- [Tradify vs AroFlo: compare search popularity](/demand/nz/compare/aroflo-vs-tradify): 45.7% against 7.7% Share of Search.
- [Simpro vs ServiceM8: compare search popularity](/demand/nz/compare/servicem8-vs-simpro): 23.1% against 10% Share of Search.
- [Simpro vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-simpro): 23.1% against 7.9% Share of Search.
- [Simpro vs AroFlo: compare search popularity](/demand/nz/compare/aroflo-vs-simpro): 23.1% against 7.7% Share of Search.
- [ServiceM8 vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-servicem8): 10% against 7.9% Share of Search.
- [ServiceM8 vs AroFlo: compare search popularity](/demand/nz/compare/aroflo-vs-servicem8): 10% against 7.7% Share of Search.
- [Fergus vs AroFlo: compare search popularity](/demand/nz/compare/aroflo-vs-fergus): 7.9% against 7.7% Share of Search.

## How did search popularity change for New Zealand trade and field-service job management software in August 2026?

- In August 2026, AroFlo gained estimated Share of Search among trade and field-service job management software in New Zealand, from 6.2% to 7.7%.
- In August 2026, NextMinute gained estimated Share of Search among trade and field-service job management software in New Zealand, from 4.7% to 5.7%.
- In August 2026, Tradify lost estimated Share of Search among trade and field-service job management software in New Zealand, from 46.7% to 45.7%.
- In August 2026, Fergus lost estimated Share of Search among trade and field-service job management software in New Zealand, from 8.8% to 7.9%.
- Estimated monthly branded searches for Simpro in New Zealand rose 13.3% over 11 measured months, from 2.1K to 2.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Tradify | 45.7% | 4.7K | -0.2% | Tradify |
| 2 | Simpro | 23.1% | 2.4K | +0.8% | Simpro |
| 3 | ServiceM8 | 10% | 1K | 0.0% | ServiceM8 |
| 4 | Fergus | 7.9% | 810 | -9.0% | Fergus |
| 5 | AroFlo | 7.7% | 790 | +25.4% | AroFlo |
| 6 | NextMinute | 5.7% | 590 | +22.9% | NextMinute |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tradify | 4K | 43.6% | 1 |
| Oct 2025 | Simpro | 2.1K | 22.8% | 2 |
| Oct 2025 | ServiceM8 | 1K | 11.3% | 3 |
| Oct 2025 | Fergus | 850 | 9.2% | 4 |
| Oct 2025 | AroFlo | 610 | 6.6% | 5 |
| Oct 2025 | NextMinute | 590 | 6.4% | 6 |
| Nov 2025 | Tradify | 3.9K | 40.7% | 1 |
| Nov 2025 | Simpro | 2.4K | 25.1% | 2 |
| Nov 2025 | ServiceM8 | 1K | 10.7% | 3 |
| Nov 2025 | Fergus | 940 | 9.8% | 4 |
| Nov 2025 | AroFlo | 720 | 7.5% | 5 |
| Nov 2025 | NextMinute | 590 | 6.2% | 6 |
| Dec 2025 | Tradify | 3.1K | 43.8% | 1 |
| Dec 2025 | Simpro | 1.6K | 22.9% | 2 |
| Dec 2025 | ServiceM8 | 910 | 12.7% | 3 |
| Dec 2025 | Fergus | 630 | 8.8% | 4 |
| Dec 2025 | AroFlo | 450 | 6.3% | 5 |
| Dec 2025 | NextMinute | 390 | 5.5% | 6 |
| Jan 2026 | Tradify | 4.7K | 49.2% | 1 |
| Jan 2026 | Simpro | 2K | 21.1% | 2 |
| Jan 2026 | ServiceM8 | 1K | 10.7% | 3 |
| Jan 2026 | Fergus | 810 | 8.4% | 4 |
| Jan 2026 | NextMinute | 590 | 6.1% | 5 |
| Jan 2026 | AroFlo | 430 | 4.5% | 6 |
| Feb 2026 | Tradify | 4.8K | 46.5% | 1 |
| Feb 2026 | Simpro | 2.4K | 23.1% | 2 |
| Feb 2026 | ServiceM8 | 1K | 10% | 3 |
| Feb 2026 | Fergus | 1K | 9.7% | 4 |
| Feb 2026 | NextMinute | 590 | 5.7% | 5 |
| Feb 2026 | AroFlo | 530 | 5.1% | 6 |
| Mar 2026 | Tradify | 5.9K | 46.8% | 1 |
| Mar 2026 | Simpro | 2.9K | 23.1% | 2 |
| Mar 2026 | ServiceM8 | 1.4K | 10.7% | 3 |
| Mar 2026 | Fergus | 960 | 7.6% | 4 |
| Mar 2026 | AroFlo | 790 | 6.2% | 5 |
| Mar 2026 | NextMinute | 720 | 5.7% | 6 |
| Apr 2026 | Tradify | 4.8K | 45.9% | 1 |
| Apr 2026 | Simpro | 2.4K | 22.7% | 2 |
| Apr 2026 | ServiceM8 | 1.3K | 12.6% | 3 |
| Apr 2026 | Fergus | 740 | 7% | 4 |
| Apr 2026 | AroFlo | 650 | 6.2% | 5 |
| Apr 2026 | NextMinute | 590 | 5.6% | 6 |
| May 2026 | Tradify | 5.8K | 50.8% | 1 |
| May 2026 | Simpro | 2.5K | 21.5% | 2 |
| May 2026 | ServiceM8 | 1K | 9.1% | 3 |
| May 2026 | Fergus | 870 | 7.6% | 4 |
| May 2026 | AroFlo | 660 | 5.8% | 5 |
| May 2026 | NextMinute | 590 | 5.2% | 6 |
| Jun 2026 | Tradify | 4.8K | 44.1% | 1 |
| Jun 2026 | Simpro | 2.5K | 22.9% | 2 |
| Jun 2026 | ServiceM8 | 1.3K | 12.3% | 3 |
| Jun 2026 | Fergus | 890 | 8.2% | 4 |
| Jun 2026 | AroFlo | 770 | 7.1% | 5 |
| Jun 2026 | NextMinute | 590 | 5.4% | 6 |
| Jul 2026 | Tradify | 4.7K | 46.7% | 1 |
| Jul 2026 | Simpro | 2.4K | 23.3% | 2 |
| Jul 2026 | ServiceM8 | 1K | 10.2% | 3 |
| Jul 2026 | Fergus | 890 | 8.8% | 4 |
| Jul 2026 | AroFlo | 630 | 6.2% | 5 |
| Jul 2026 | NextMinute | 480 | 4.7% | 6 |
| Aug 2026 | Tradify | 4.7K | 45.7% | 1 |
| Aug 2026 | Simpro | 2.4K | 23.1% | 2 |
| Aug 2026 | ServiceM8 | 1K | 10% | 3 |
| Aug 2026 | Fergus | 810 | 7.9% | 4 |
| Aug 2026 | AroFlo | 790 | 7.7% | 5 |
| Aug 2026 | NextMinute | 590 | 5.7% | 6 |
| Sep 2026 | AroFlo | — | — | — |
| Sep 2026 | Fergus | — | — | — |
| Sep 2026 | NextMinute | — | — | — |
| Sep 2026 | ServiceM8 | — | — | — |
| Sep 2026 | Simpro | — | — | — |
| Sep 2026 | Tradify | — | — | — |

## What is being compared

- **AroFlo**: Measured on the search terms “AroFlo”, “aroflo field”, “aroflo nz”, “aroflo office” and “aroflo pricing”, summed into one figure.
- **Fergus**: Measured on the search terms “fergus app”, “fergus builders”, “Fergus Go”, “fergus job management”, “fergus nz”, “fergus pricing”, “Fergus software”, “Fergus Software Ltd” and “fergus software nz”, summed into one figure.
- **NextMinute**: Measured on the search terms “next minute” and “NextMinute”, summed into one figure.
- **ServiceM8**: Measured on the search terms “service m8”, “service m8 pricing”, “ServiceM8”, “servicem8 app” and “servicem8 pricing”, summed into one figure.
- **Simpro**: Measured on the search terms “Simpro”, “simpro app”, “simpro digital forms”, “simpro eforms”, “simpro estimating”, “simpro group”, “simpro help”, “simpro job management software”, “simpro mobile”, “simpro mobile app”, “simpro near me”, “simpro nz”, “simpro online”, “simpro pricing”, “simpro software”, “Simpro Suite”, “simprogroup” and “simprogroup com”, summed into one figure.
- **Tradify**: Measured on the search terms “Tradify”, “tradify app”, “tradify nz”, “tradify pricing”, “tradify review”, “tradify reviews” and “tradifyhq”, summed into one figure.

- [AroFlo](/demand/nz/brands/aroflo)
- [Fergus](/demand/nz/brands/fergus)
- [NextMinute](/demand/nz/brands/nextminute)
- [ServiceM8](/demand/nz/brands/servicem8)
- [Simpro](/demand/nz/brands/simpro)
- [Tradify](/demand/nz/brands/tradify)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among trade and field-service job management software in New Zealand?

In August 2026, Tradify was the most searched among trade and field-service job management software in New Zealand, with an estimated 4.7K branded searches and 45.7% estimated Share of Search within this set.

## Cite this page

Brandwave. "Trade and field-service job management software in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-trade-job-management-software

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-trade-job-management-software. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
