---
title: "Tinted moisturizer brands in New Zealand: Which are searched most?"
description: "Compare the tinted moisturizer brands people buy. Share of Search among CeraVe, NARS, Rare Beauty, SkinCeuticals and bareMinerals, the tinted moisturizer brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-tinted-moisturizer-brands"
publisher: "Brandwave"
---

# Tinted moisturizer brands in New Zealand: Which are searched most?

Compare the tinted moisturizer brands people buy. Share of Search among CeraVe, NARS, Rare Beauty, SkinCeuticals and bareMinerals, the tinted moisturizer brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tinted moisturizer brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: CeraVe, 60.6%

## Which brand is most popular in search among tinted moisturizer brands in New Zealand?

- In September 2026, CeraVe was the most searched among tinted moisturizer brands in New Zealand, with an estimated 11.1K branded searches, 60.6% of all searches for the five we track.
- NARS is in 2nd place, 43.2 percentage points behind at 17.4%.
- Across the 12 months ending September 2026, CeraVe’s share of searches among tinted moisturizer brands in New Zealand increased from 54.6% to 60.6%.
- Across the 12 months ending September 2026, Rare Beauty’s share of searches among tinted moisturizer brands in New Zealand decreased from 22% to 14.6%.
- Across the 12 months ending September 2026, SkinCeuticals’ share of searches among tinted moisturizer brands in New Zealand increased from 3.5% to 4.8%.
- Across the 12 months ending September 2026, CeraVe’s share of searches among tinted moisturizer brands in New Zealand peaked at 64.8% in January 2026 and was lowest at 53.5% in November 2025.
- Across the 12 months ending September 2026, NARS’s share of searches among tinted moisturizer brands in New Zealand peaked at 18.9% in November 2025 and was lowest at 12.8% in February 2026.
- Across the 12 months ending September 2026, Rare Beauty’s share of searches among tinted moisturizer brands in New Zealand peaked at 22% in October 2025 and was lowest at 12.4% in June 2026.
- Across the 12 months ending September 2026, SkinCeuticals’ share of searches among tinted moisturizer brands in New Zealand peaked at 4.9% in February 2026 and was lowest at 3.5% in October 2025.
- Across the 12 months ending September 2026, bareMinerals’ share of searches among tinted moisturizer brands in New Zealand peaked at 3.8% in March 2026 and was lowest at 2.2% in January 2026.
- Across the 12 months ending September 2026, NARS rose from 3rd to 2nd among tinted moisturizer brands in New Zealand.
- Across the 12 months ending September 2026, Rare Beauty fell from 2nd to 3rd among tinted moisturizer brands in New Zealand.
- Across the 12 months ending September 2026, bareMinerals held steady: its share of searches among tinted moisturizer brands in New Zealand moved less than 0.5 percentage points.

## Top tinted moisturizer brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, NARS and bareMinerals appeared every time. bareMinerals was recommended most often, coming first in every answer. NARS was second. CeraVe, which ranked first in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| bareMinerals | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| NARS | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| CeraVe | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Rare Beauty | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| SkinCeuticals | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about tinted moisturizer brands

- Asked ChatGPT "Which tinted moisturizer brand should I buy in New Zealand?": 1. bareMinerals, 2. NARS
- Asked ChatGPT "What are the best tinted moisturizer brands in New Zealand?": 1. bareMinerals, 2. NARS
- Asked ChatGPT "What's the best tinted moisturizer brand in New Zealand for everyday makeup?": 1. bareMinerals, 2. NARS
- Searched Google, AI Overview "tinted moisturiser nz": 1. bareMinerals, 2. NARS

Not named in any answer: CeraVe, Rare Beauty and SkinCeuticals.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [CeraVe vs NARS: compare search popularity](/demand/nz/compare/cerave-vs-nars-cosmetics): 60.6% against 17.4% Share of Search.
- [CeraVe vs Rare Beauty: compare search popularity](/demand/nz/compare/cerave-vs-rare-beauty): 60.6% against 14.6% Share of Search.
- [CeraVe vs SkinCeuticals: compare search popularity](/demand/nz/compare/cerave-vs-skinceuticals): 60.6% against 4.8% Share of Search.
- [CeraVe vs bareMinerals: compare search popularity](/demand/nz/compare/bareminerals-vs-cerave): 60.6% against 2.6% Share of Search.
- [NARS vs Rare Beauty: compare search popularity](/demand/nz/compare/nars-cosmetics-vs-rare-beauty): 17.4% against 14.6% Share of Search.
- [NARS vs SkinCeuticals: compare search popularity](/demand/nz/compare/nars-cosmetics-vs-skinceuticals): 17.4% against 4.8% Share of Search.
- [NARS vs bareMinerals: compare search popularity](/demand/nz/compare/bareminerals-vs-nars-cosmetics): 17.4% against 2.6% Share of Search.
- [Rare Beauty vs SkinCeuticals: compare search popularity](/demand/nz/compare/rare-beauty-vs-skinceuticals): 14.6% against 4.8% Share of Search.
- [Rare Beauty vs bareMinerals: compare search popularity](/demand/nz/compare/bareminerals-vs-rare-beauty): 14.6% against 2.6% Share of Search.
- [SkinCeuticals vs bareMinerals: compare search popularity](/demand/nz/compare/bareminerals-vs-skinceuticals): 4.8% against 2.6% Share of Search.

## How did search popularity change for New Zealand tinted moisturizer brands in September 2026?

- In September 2026, NARS gained share of searches among tinted moisturizer brands in New Zealand, from 15.2% to 17.4%.
- In September 2026, CeraVe lost share of searches among tinted moisturizer brands in New Zealand, from 63.9% to 60.6%.
- Estimated monthly branded searches for SkinCeuticals in New Zealand rose 49.2% over 12 measured months, from 590 to 880 in September 2026.
- Estimated monthly branded searches for Rare Beauty in New Zealand fell 27% over 12 measured months, from 3.7K to 2.7K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | CeraVe | 60.6% | 11.1K | -14.1% | CeraVe |
| 2 | NARS | 17.4% | 3.2K | +3.2% | NARS |
| 3 | Rare Beauty | 14.6% | 2.7K | -6.6% | Rare Beauty |
| 4 | SkinCeuticals | 4.8% | 880 | 0.0% | SkinCeuticals |
| 5 | bareMinerals | 2.6% | 480 | 0.0% | bareMinerals |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | CeraVe | 9.1K | 54.6% | 1 |
| Oct 2025 | Rare Beauty | 3.7K | 22% | 2 |
| Oct 2025 | NARS | 2.8K | 17% | 3 |
| Oct 2025 | SkinCeuticals | 590 | 3.5% | 4 |
| Oct 2025 | bareMinerals | 480 | 2.9% | 5 |
| Nov 2025 | CeraVe | 9.7K | 53.5% | 1 |
| Nov 2025 | Rare Beauty | 3.8K | 21% | 2 |
| Nov 2025 | NARS | 3.4K | 18.9% | 3 |
| Nov 2025 | SkinCeuticals | 720 | 4% | 4 |
| Nov 2025 | bareMinerals | 480 | 2.7% | 5 |
| Dec 2025 | CeraVe | 10K | 58.1% | 1 |
| Dec 2025 | Rare Beauty | 3.1K | 18.3% | 2 |
| Dec 2025 | NARS | 2.9K | 16.6% | 3 |
| Dec 2025 | SkinCeuticals | 720 | 4.2% | 4 |
| Dec 2025 | bareMinerals | 480 | 2.8% | 5 |
| Jan 2026 | CeraVe | 11.3K | 64.8% | 1 |
| Jan 2026 | Rare Beauty | 2.6K | 15.2% | 2 |
| Jan 2026 | NARS | 2.4K | 13.6% | 3 |
| Jan 2026 | SkinCeuticals | 720 | 4.1% | 4 |
| Jan 2026 | bareMinerals | 390 | 2.2% | 5 |
| Feb 2026 | CeraVe | 9.3K | 63.1% | 1 |
| Feb 2026 | Rare Beauty | 2.5K | 16.6% | 2 |
| Feb 2026 | NARS | 1.9K | 12.8% | 3 |
| Feb 2026 | SkinCeuticals | 720 | 4.9% | 4 |
| Feb 2026 | bareMinerals | 390 | 2.6% | 5 |
| Mar 2026 | CeraVe | 9.9K | 63.4% | 1 |
| Mar 2026 | NARS | 2.3K | 15% | 2 |
| Mar 2026 | Rare Beauty | 2.2K | 14% | 3 |
| Mar 2026 | bareMinerals | 590 | 3.8% | 4 |
| Mar 2026 | SkinCeuticals | 590 | 3.8% | 5 |
| Apr 2026 | CeraVe | 10.2K | 62% | 1 |
| Apr 2026 | Rare Beauty | 2.7K | 16.4% | 2 |
| Apr 2026 | NARS | 2.4K | 14.3% | 3 |
| Apr 2026 | SkinCeuticals | 720 | 4.4% | 4 |
| Apr 2026 | bareMinerals | 480 | 2.9% | 5 |
| May 2026 | CeraVe | 11.2K | 62.7% | 1 |
| May 2026 | NARS | 2.8K | 15.9% | 2 |
| May 2026 | Rare Beauty | 2.6K | 14.7% | 3 |
| May 2026 | SkinCeuticals | 720 | 4% | 4 |
| May 2026 | bareMinerals | 480 | 2.7% | 5 |
| Jun 2026 | CeraVe | 11.8K | 64.2% | 1 |
| Jun 2026 | NARS | 3.1K | 16.8% | 2 |
| Jun 2026 | Rare Beauty | 2.3K | 12.4% | 3 |
| Jun 2026 | SkinCeuticals | 720 | 3.9% | 4 |
| Jun 2026 | bareMinerals | 480 | 2.6% | 5 |
| Jul 2026 | CeraVe | 11.8K | 61.2% | 1 |
| Jul 2026 | NARS | 3.1K | 16.2% | 2 |
| Jul 2026 | Rare Beauty | 2.9K | 15% | 3 |
| Jul 2026 | SkinCeuticals | 880 | 4.6% | 4 |
| Jul 2026 | bareMinerals | 590 | 3.1% | 5 |
| Aug 2026 | CeraVe | 13K | 63.9% | 1 |
| Aug 2026 | NARS | 3.1K | 15.2% | 2 |
| Aug 2026 | Rare Beauty | 2.9K | 14.2% | 3 |
| Aug 2026 | SkinCeuticals | 880 | 4.3% | 4 |
| Aug 2026 | bareMinerals | 480 | 2.4% | 5 |
| Sep 2026 | CeraVe | 11.1K | 60.6% | 1 |
| Sep 2026 | NARS | 3.2K | 17.4% | 2 |
| Sep 2026 | Rare Beauty | 2.7K | 14.6% | 3 |
| Sep 2026 | SkinCeuticals | 880 | 4.8% | 4 |
| Sep 2026 | bareMinerals | 480 | 2.6% | 5 |

## What is being compared

- **bareMinerals**: Measured on the search term “bareminerals”.
- **CeraVe**: Measured on the search terms “cerave”, “cerave face wash”, “cerave moisturiser”, “cerave moisturizer”, “cerave serum” and “cerave sunscreen”, summed into one figure.
- **NARS**: Measured on the search terms “nars concealer”, “nars cosmetics”, “nars cosmetics foundation”, “nars foundation”, “nars lipstick” and “nars mascara”, summed into one figure.
- **Rare Beauty**: Measured on the search terms “rare beauty”, “rare beauty blush”, “rare beauty foundation”, “rare beauty highlighter”, “rare beauty lipstick” and “rare beauty mascara”, summed into one figure.
- **SkinCeuticals**: Measured on the search term “skinceuticals”.

- [bareMinerals](/demand/nz/brands/bareminerals)
- [CeraVe](/demand/nz/brands/cerave)
- [NARS](/demand/nz/brands/nars-cosmetics)
- [Rare Beauty](/demand/nz/brands/rare-beauty)
- [SkinCeuticals](/demand/nz/brands/skinceuticals)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tinted moisturizer brands in New Zealand?

In September 2026, CeraVe was the most searched among tinted moisturizer brands in New Zealand, with an estimated 11.1K branded searches, 60.6% of all searches for the five we track.

## Cite this page

Brandwave. "Tinted moisturizer brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-tinted-moisturizer-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-tinted-moisturizer-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.