--- title: "Tauranga law firms in New Zealand: Which brands are most popular in search?" description: "Compare Tauranga law firms using branded search demand from across New Zealand. Share of Search among Cooney Lees Morgan, Sharp Tudhope and Burley Castle Hawkins, the tauranga law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-tauranga-law-firms" publisher: "Brandwave" --- # Tauranga law firms in New Zealand: Which brands are most popular in search? Compare Tauranga law firms using branded search demand from across New Zealand. Share of Search among Cooney Lees Morgan, Sharp Tudhope and Burley Castle Hawkins, the tauranga law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Tauranga law firms - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Cooney Lees Morgan, 56.8% ## Which brand is most popular in search among tauranga law firms in New Zealand? - In August 2026, Cooney Lees Morgan was the most searched among tauranga law firms in New Zealand, with an estimated 1.3K branded searches and 56.8% estimated Share of Search within this set. - Sharp Tudhope is in 2nd place, 28.8 percentage points behind at 27.9% Share of Search. - Across the 11 months ending August 2026, Cooney Lees Morgan’s estimated Share of Search among tauranga law firms in New Zealand increased from 51% to 56.8%. - Across the 11 months ending August 2026, Sharp Tudhope’s estimated Share of Search among tauranga law firms in New Zealand decreased from 32.1% to 27.9%. - Across the 11 months ending August 2026, Burley Castle Hawkins’ estimated Share of Search among tauranga law firms in New Zealand decreased from 16.8% to 15.3%. - Across the 11 months ending August 2026, Cooney Lees Morgan’s estimated Share of Search among tauranga law firms in New Zealand peaked at 59.9% in November 2025 and was lowest at 51% in October 2025. - Across the 11 months ending August 2026, Sharp Tudhope’s estimated Share of Search among tauranga law firms in New Zealand peaked at 33% in February 2026 and was lowest at 27.5% in March 2026. - Across the 11 months ending August 2026, Burley Castle Hawkins’ estimated Share of Search among tauranga law firms in New Zealand peaked at 16.8% in October 2025 and was lowest at 12% in November 2025. ## Compare search popularity between leading brands - [Cooney Lees Morgan vs Sharp Tudhope: compare search popularity](/demand/nz/compare/cooney-lees-morgan-vs-sharp-tudhope): 56.8% against 27.9% Share of Search. - [Cooney Lees Morgan vs Burley Castle Hawkins: compare search popularity](/demand/nz/compare/burley-castle-hawkins-vs-cooney-lees-morgan): 56.8% against 15.3% Share of Search. - [Sharp Tudhope vs Burley Castle Hawkins: compare search popularity](/demand/nz/compare/burley-castle-hawkins-vs-sharp-tudhope): 27.9% against 15.3% Share of Search. ## How did search popularity change for New Zealand tauranga law firms in August 2026? - In August 2026, Burley Castle Hawkins gained estimated Share of Search among tauranga law firms in New Zealand, from 14.6% to 15.3%. - In August 2026, Cooney Lees Morgan lost estimated Share of Search among tauranga law firms in New Zealand, from 57.5% to 56.8%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Cooney Lees Morgan | 56.8% | 1.3K | 0.0% | Cooney Lees Morgan | | 2 | Sharp Tudhope | 27.9% | 640 | +1.6% | Sharp Tudhope | | 3 | Burley Castle Hawkins | 15.3% | 350 | +6.1% | Burley Castle Hawkins | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Cooney Lees Morgan | 1K | 51% | 1 | | Oct 2025 | Sharp Tudhope | 630 | 32.1% | 2 | | Oct 2025 | Burley Castle Hawkins | 330 | 16.8% | 3 | | Nov 2025 | Cooney Lees Morgan | 1.3K | 59.9% | 1 | | Nov 2025 | Sharp Tudhope | 610 | 28.1% | 2 | | Nov 2025 | Burley Castle Hawkins | 260 | 12% | 3 | | Dec 2025 | Cooney Lees Morgan | 1K | 57.1% | 1 | | Dec 2025 | Sharp Tudhope | 510 | 29.1% | 2 | | Dec 2025 | Burley Castle Hawkins | 240 | 13.7% | 3 | | Jan 2026 | Cooney Lees Morgan | 1K | 58.1% | 1 | | Jan 2026 | Sharp Tudhope | 500 | 29.1% | 2 | | Jan 2026 | Burley Castle Hawkins | 220 | 12.8% | 3 | | Feb 2026 | Cooney Lees Morgan | 1K | 53.2% | 1 | | Feb 2026 | Sharp Tudhope | 620 | 33% | 2 | | Feb 2026 | Burley Castle Hawkins | 260 | 13.8% | 3 | | Mar 2026 | Cooney Lees Morgan | 1.6K | 59.5% | 1 | | Mar 2026 | Sharp Tudhope | 740 | 27.5% | 2 | | Mar 2026 | Burley Castle Hawkins | 350 | 13% | 3 | | Apr 2026 | Cooney Lees Morgan | 1.3K | 59.4% | 1 | | Apr 2026 | Sharp Tudhope | 610 | 27.9% | 2 | | Apr 2026 | Burley Castle Hawkins | 280 | 12.8% | 3 | | May 2026 | Cooney Lees Morgan | 1K | 52.1% | 1 | | May 2026 | Sharp Tudhope | 620 | 32.3% | 2 | | May 2026 | Burley Castle Hawkins | 300 | 15.6% | 3 | | Jun 2026 | Cooney Lees Morgan | 1.3K | 55.1% | 1 | | Jun 2026 | Sharp Tudhope | 760 | 32.2% | 2 | | Jun 2026 | Burley Castle Hawkins | 300 | 12.7% | 3 | | Jul 2026 | Cooney Lees Morgan | 1.3K | 57.5% | 1 | | Jul 2026 | Sharp Tudhope | 630 | 27.9% | 2 | | Jul 2026 | Burley Castle Hawkins | 330 | 14.6% | 3 | | Aug 2026 | Cooney Lees Morgan | 1.3K | 56.8% | 1 | | Aug 2026 | Sharp Tudhope | 640 | 27.9% | 2 | | Aug 2026 | Burley Castle Hawkins | 350 | 15.3% | 3 | | Sep 2026 | Burley Castle Hawkins | — | — | — | | Sep 2026 | Cooney Lees Morgan | — | — | — | | Sep 2026 | Sharp Tudhope | — | — | — | ## What is being compared - **Burley Castle Hawkins**: Measured on the search terms “burley castle hawkins” and “burley castle hawkins lawyers”, summed into one figure. - **Cooney Lees Morgan**: Measured on the search terms “Cooney Lees Morgan”, “cooney lees morgan lawyers”, “cooney lees morgan tauranga” and “cooneyleesmorgan”, summed into one figure. - **Sharp Tudhope**: Measured on the search terms “sharp tudhope”, “sharp tudhope tauranga” and “sharptudhope”, summed into one figure. - [Burley Castle Hawkins](/demand/nz/brands/burley-castle-hawkins) - [Cooney Lees Morgan](/demand/nz/brands/cooney-lees-morgan) - [Sharp Tudhope](/demand/nz/brands/sharp-tudhope) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among tauranga law firms in New Zealand? In August 2026, Cooney Lees Morgan was the most searched among tauranga law firms in New Zealand, with an estimated 1.3K branded searches and 56.8% estimated Share of Search within this set. ## Cite this page Brandwave. "Tauranga law firms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-tauranga-law-firms This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-tauranga-law-firms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.