---
title: "Tauranga digital marketing agencies in New Zealand: Which brands are most popular in search?"
description: "Compare Tauranga digital marketing agencies using branded search demand from across New Zealand. Share of Search among Collab Digital, Likeable Lab, Digital Pie and dd Marketing, the tauranga digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-tauranga-digital-marketing-agencies"
publisher: "Brandwave"
---

# Tauranga digital marketing agencies in New Zealand: Which brands are most popular in search?

Compare Tauranga digital marketing agencies using branded search demand from across New Zealand. Share of Search among Collab Digital, Likeable Lab, Digital Pie and dd Marketing, the tauranga digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tauranga digital marketing agencies
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Collab Digital, 49.3%

## Which brand is most popular in search among tauranga digital marketing agencies in New Zealand?

- In August 2026, Collab Digital was the most searched among tauranga digital marketing agencies in New Zealand, with an estimated 340 branded searches and 49.3% estimated Share of Search within this set.
- Likeable Lab is in 2nd place, 20.3 percentage points behind at 29% Share of Search.
- Across the 11 months ending August 2026, Collab Digital’s estimated Share of Search among tauranga digital marketing agencies in New Zealand increased from 32.6% to 49.3%.
- Across the 11 months ending August 2026, Likeable Lab’s estimated Share of Search among tauranga digital marketing agencies in New Zealand decreased from 34.9% to 29%.
- Across the 11 months ending August 2026, Digital Pie’s estimated Share of Search among tauranga digital marketing agencies in New Zealand decreased from 31.4% to 21.7%.
- Across the 11 months ending August 2026, dd Marketing’s estimated Share of Search among tauranga digital marketing agencies in New Zealand decreased from 1.2% to 0%.
- Across the 11 months ending August 2026, Collab Digital’s estimated Share of Search among tauranga digital marketing agencies in New Zealand peaked at 50% in July 2026 and was lowest at 28.3% in December 2025.
- Across the 11 months ending August 2026, Likeable Lab’s estimated Share of Search among tauranga digital marketing agencies in New Zealand peaked at 55.7% in June 2026 and was lowest at 28.6% in July 2026.
- Across the 11 months ending August 2026, Digital Pie’s estimated Share of Search among tauranga digital marketing agencies in New Zealand peaked at 34.4% in November 2025 and was lowest at 15.2% in June 2026.
- Across the 11 months ending August 2026, dd Marketing’s estimated Share of Search among tauranga digital marketing agencies in New Zealand peaked at 2.2% in December 2025 and was lowest at 0% in November 2025.
- Across the 11 months ending August 2026, Collab Digital rose from 2nd to 1st among tauranga digital marketing agencies in New Zealand.
- Across the 11 months ending August 2026, Likeable Lab fell from 1st to 2nd among tauranga digital marketing agencies in New Zealand.

## Compare search popularity between leading brands

- [Collab Digital vs Likeable Lab: compare search popularity](/demand/nz/compare/collab-digital-vs-likeable-lab): 49.3% against 29% Share of Search.
- [Collab Digital vs Digital Pie: compare search popularity](/demand/nz/compare/collab-digital-vs-digital-pie): 49.3% against 21.7% Share of Search.
- [Likeable Lab vs Digital Pie: compare search popularity](/demand/nz/compare/digital-pie-vs-likeable-lab): 29% against 21.7% Share of Search.

## How did search popularity change for New Zealand tauranga digital marketing agencies in August 2026?

- In August 2026, Collab Digital lost estimated Share of Search among tauranga digital marketing agencies in New Zealand, from 50% to 49.3%.
- Estimated monthly branded searches for dd Marketing in New Zealand fell 100% over 11 measured months, from 10 to 0 in August 2026.
- Estimated monthly branded searches for Digital Pie in New Zealand fell 44.4% over 11 measured months, from 270 to 150 in August 2026.
- Estimated monthly branded searches for Likeable Lab in New Zealand fell 33.3% over 11 measured months, from 300 to 200 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Collab Digital | 49.3% | 340 | +21.4% | Collab Digital |
| 2 | Likeable Lab | 29% | 200 | +25.0% | Likeable Lab |
| 3 | Digital Pie | 21.7% | 150 | +25.0% | Digital Pie |
| 4 | dd Marketing | 0% | 0 | — | dd Marketing |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Likeable Lab | 300 | 34.9% | 1 |
| Oct 2025 | Collab Digital | 280 | 32.6% | 2 |
| Oct 2025 | Digital Pie | 270 | 31.4% | 3 |
| Oct 2025 | dd Marketing | 10 | 1.2% | 4 |
| Nov 2025 | Likeable Lab | 230 | 35.9% | 1 |
| Nov 2025 | Digital Pie | 220 | 34.4% | 2 |
| Nov 2025 | Collab Digital | 190 | 29.7% | 3 |
| Nov 2025 | dd Marketing | 0 | 0% | 4 |
| Dec 2025 | Likeable Lab | 170 | 37% | 1 |
| Dec 2025 | Digital Pie | 150 | 32.6% | 2 |
| Dec 2025 | Collab Digital | 130 | 28.3% | 3 |
| Dec 2025 | dd Marketing | 10 | 2.2% | 4 |
| Jan 2026 | Collab Digital | 230 | 37.7% | 1 |
| Jan 2026 | Likeable Lab | 230 | 37.7% | 2 |
| Jan 2026 | Digital Pie | 150 | 24.6% | 3 |
| Jan 2026 | dd Marketing | 0 | 0% | 4 |
| Feb 2026 | Likeable Lab | 290 | 38.7% | 1 |
| Feb 2026 | Collab Digital | 230 | 30.7% | 2 |
| Feb 2026 | Digital Pie | 230 | 30.7% | 3 |
| Feb 2026 | dd Marketing | 0 | 0% | 4 |
| Mar 2026 | Collab Digital | 340 | 37.8% | 1 |
| Mar 2026 | Likeable Lab | 340 | 37.8% | 2 |
| Mar 2026 | Digital Pie | 220 | 24.4% | 3 |
| Mar 2026 | dd Marketing | 0 | 0% | 4 |
| Apr 2026 | Likeable Lab | 240 | 42.9% | 1 |
| Apr 2026 | Collab Digital | 220 | 39.3% | 2 |
| Apr 2026 | Digital Pie | 100 | 17.9% | 3 |
| Apr 2026 | dd Marketing | 0 | 0% | 4 |
| May 2026 | Likeable Lab | 200 | 38.5% | 1 |
| May 2026 | Collab Digital | 190 | 36.5% | 2 |
| May 2026 | Digital Pie | 120 | 23.1% | 3 |
| May 2026 | dd Marketing | 10 | 1.9% | 4 |
| Jun 2026 | Likeable Lab | 440 | 55.7% | 1 |
| Jun 2026 | Collab Digital | 230 | 29.1% | 2 |
| Jun 2026 | Digital Pie | 120 | 15.2% | 3 |
| Jun 2026 | dd Marketing | 0 | 0% | 4 |
| Jul 2026 | Collab Digital | 280 | 50% | 1 |
| Jul 2026 | Likeable Lab | 160 | 28.6% | 2 |
| Jul 2026 | Digital Pie | 120 | 21.4% | 3 |
| Jul 2026 | dd Marketing | 0 | 0% | 4 |
| Aug 2026 | Collab Digital | 340 | 49.3% | 1 |
| Aug 2026 | Likeable Lab | 200 | 29% | 2 |
| Aug 2026 | Digital Pie | 150 | 21.7% | 3 |
| Aug 2026 | dd Marketing | 0 | 0% | 4 |
| Sep 2026 | Collab Digital | — | — | — |
| Sep 2026 | dd Marketing | — | — | — |
| Sep 2026 | Digital Pie | — | — | — |
| Sep 2026 | Likeable Lab | — | — | — |

## What is being compared

- **Collab Digital**: Measured on the search terms “collab digital”, “collab digital agency” and “collab digital tauranga”, summed into one figure.
- **dd Marketing**: Measured on the search terms “dd marketing” and “ddmarketing”, summed into one figure.
- **Digital Pie**: Measured on the search terms “digital pie”, “digital pie tauranga” and “digitalpie”, summed into one figure.
- **Likeable Lab**: Measured on the search terms “likeable lab”, “likeable lab hamilton” and “likeable lab tauranga”, summed into one figure.

- [Collab Digital](/demand/nz/brands/collab-digital)
- [dd Marketing](/demand/nz/brands/dd-marketing)
- [Digital Pie](/demand/nz/brands/digital-pie)
- [Likeable Lab](/demand/nz/brands/likeable-lab)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tauranga digital marketing agencies in New Zealand?

In August 2026, Collab Digital was the most searched among tauranga digital marketing agencies in New Zealand, with an estimated 340 branded searches and 49.3% estimated Share of Search within this set.

## Cite this page

Brandwave. "Tauranga digital marketing agencies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-tauranga-digital-marketing-agencies

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-tauranga-digital-marketing-agencies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.