--- title: "Bondi Sands vs St.Tropez: Which is searched more in New Zealand?" description: "Is Bondi Sands or St.Tropez more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tan remover brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-tan-remover-brands/compare/bondi-sands-vs-st-tropez" publisher: "Brandwave" --- # Bondi Sands vs St.Tropez: Which is searched more in New Zealand? Is Bondi Sands or St.Tropez more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tan remover brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bondi Sands and St.Tropez - **Competitive set**: Tan remover brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bondi Sands Share of Search**: 70.7% - **St.Tropez Share of Search**: 18.1% ## Is Bondi Sands or St.Tropez more popular in search? - In September 2026, Bondi Sands had more branded searches than St.Tropez among tan remover brands in New Zealand. Bondi Sands had about 4,180 branded searches, while St.Tropez had 1,070. Bondi Sands made up 70.7% of all tan remover brand searches we track, and St.Tropez accounted for 18.1%. - Bondi Sands was ahead of St.Tropez in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bondi Sands’ share of searches among tan remover brands in New Zealand moved from 78.4% to 70.7%, and its estimated monthly branded searches moved from 4.7K to 4.2K. - Across the 12 months ending September 2026, St.Tropez’s share of searches among tan remover brands in New Zealand moved from 15.6% to 18.1%, and its estimated monthly branded searches moved from 930 to 1.1K. ## Top tan remover brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bondi Sands appeared in all five answers. St.Tropez was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Bondi Sands was listed before St.Tropez in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bondi Sands | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | St.Tropez | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Isle of Paradise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tanologist | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about tan remover brands - Asked ChatGPT "Which tan remover brand should I buy in New Zealand?": 1. Bondi Sands, 2. St.Tropez - Asked ChatGPT "What are the best tan remover brands in New Zealand?": 1. Bondi Sands, 2. St.Tropez - Asked ChatGPT "What's the best tan remover brand in New Zealand for sunless tan stains?": 1. Bondi Sands - Searched Google, AI Overview "tan remover nz": 1. Bondi Sands, 2. St.Tropez - Searched Google, AI Overview "fake tan remover": 1. Bondi Sands Not named in any answer: Isle of Paradise and Tanologist. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand tan remover brands in September 2026? - In September 2026, Bondi Sands lost share of searches among tan remover brands in New Zealand, from 75.2% to 70.7%. - In September 2026, St.Tropez lost share of searches among tan remover brands in New Zealand, from 21.4% to 18.1%. ## Month by month | Month | Bondi Sands estimated searches | Bondi Sands Share of Search | Bondi Sands rank | St.Tropez estimated searches | St.Tropez Share of Search | St.Tropez rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.7K | 78.4% | 1 | 930 | 15.6% | 2 | | Nov 2025 | 5.5K | 83% | 1 | 820 | 12.4% | 2 | | Dec 2025 | 4.7K | 77.3% | 1 | 1.1K | 17.3% | 2 | | Jan 2026 | 3.1K | 71.9% | 1 | 950 | 22% | 2 | | Feb 2026 | 2.6K | 75.2% | 1 | 640 | 18.4% | 2 | | Mar 2026 | 2.5K | 75.1% | 1 | 640 | 19.5% | 2 | | Apr 2026 | 2.5K | 74.2% | 1 | 660 | 19.6% | 2 | | May 2026 | 2.6K | 72.5% | 1 | 780 | 21.7% | 2 | | Jun 2026 | 2.7K | 69.2% | 1 | 1.1K | 27.2% | 2 | | Jul 2026 | 2.9K | 69.4% | 1 | 1.1K | 26.7% | 2 | | Aug 2026 | 3.3K | 75.2% | 1 | 950 | 21.4% | 2 | | Sep 2026 | 4.2K | 70.7% | 1 | 1.1K | 18.1% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Bondi Sands’ and St.Tropez’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bondi Sands**: Measured on the search terms “Bondi Sands”, “bondi sands aero”, “bondi sands dark”, “bondi sands express”, “bondi sands foam”, “bondi sands foam tanner”, “bondi sands pure”, “bondi sands tan”, “bondi sands tanner” and “bondi sands tanning foam”, summed into one figure. - **St.Tropez**: Measured on the search terms “saint tropez tan”, “st tropez”, “st tropez express”, “st tropez purity”, “st tropez tan”, “st tropez tanning” and “st. tropez tan”, summed into one figure. - [Bondi Sands profile](/demand/nz/brands/bondi-sands) - [St.Tropez profile](/demand/nz/brands/st-tropez) - [All tan remover brands in New Zealand](/demand/nz/categories/nz-tan-remover-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bondi Sands or St.Tropez more popular in search? In September 2026, Bondi Sands had more branded searches than St.Tropez among tan remover brands in New Zealand. Bondi Sands had about 4,180 branded searches, while St.Tropez had 1,070. Bondi Sands made up 70.7% of all tan remover brand searches we track, and St.Tropez accounted for 18.1%. ## Cite this page Brandwave. "Bondi Sands vs St.Tropez: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-tan-remover-brands/compare/bondi-sands-vs-st-tropez This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-tan-remover-brands/compare/bondi-sands-vs-st-tropez. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.