---
title: "La Roche-Posay vs Neutrogena: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, La Roche-Posay or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/la-roche-posay-vs-neutrogena"
publisher: "Brandwave"
---

# La Roche-Posay vs Neutrogena: Which is more popular by branded search in New Zealand?

Which is more popular in search, La Roche-Posay or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: La Roche-Posay and Neutrogena
- **Competitive set**: Sunscreen brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **La Roche-Posay Share of Search**: 32.7%
- **Neutrogena Share of Search**: 16.2%

## Which is more popular in search, La Roche-Posay or Neutrogena?

- In August 2026, La Roche-Posay had more branded searches than Neutrogena among sunscreen brands in New Zealand. La Roche-Posay was estimated to have 31K branded searches compared to Neutrogena’s 15.3K, and held a 32.7% Share of Search versus Neutrogena’s 16.2%.
- La Roche-Posay was ahead of Neutrogena in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among sunscreen brands in New Zealand moved from 27.6% to 32.7%, and its estimated monthly branded searches moved from 26.9K to 31K.
- Across the 11 months ending August 2026, Neutrogena’s estimated Share of Search among sunscreen brands in New Zealand moved from 13% to 16.2%, and its estimated monthly branded searches moved from 12.6K to 15.3K.

## How did search popularity change for New Zealand sunscreen brands in August 2026?

- In August 2026, Neutrogena gained estimated Share of Search among sunscreen brands in New Zealand, from 14.7% to 16.2%.
- In August 2026, La Roche-Posay lost estimated Share of Search among sunscreen brands in New Zealand, from 36% to 32.7%.

## Month by month

| Month | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank | Neutrogena estimated searches | Neutrogena Share of Search | Neutrogena rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 26.9K | 27.6% | 2 | 12.6K | 13% | 3 |
| Nov 2025 | 31.3K | 28.3% | 2 | 14.5K | 13.1% | 3 |
| Dec 2025 | 27.7K | 28.6% | 2 | 13.6K | 14% | 3 |
| Jan 2026 | 27.2K | 30.2% | 2 | 13.5K | 15% | 3 |
| Feb 2026 | 24.1K | 30.4% | 2 | 10.9K | 13.7% | 3 |
| Mar 2026 | 24.3K | 30.8% | 2 | 11.2K | 14.2% | 3 |
| Apr 2026 | 28.3K | 34.5% | 1 | 10.9K | 13.4% | 3 |
| May 2026 | 29.5K | 33.9% | 1 | 12.1K | 13.9% | 3 |
| Jun 2026 | 30.8K | 34.1% | 1 | 13.5K | 15% | 3 |
| Jul 2026 | 34.3K | 36% | 1 | 14K | 14.7% | 3 |
| Aug 2026 | 31K | 32.7% | 1 | 15.3K | 16.2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using La Roche-Posay’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **La Roche-Posay**: Measured on the search terms “la roche posay”, “la roche posay anthelios”, “la roche posay anthelios spf”, “la roche posay b5”, “la roche posay cicaplast”, “la roche posay cicaplast baume b5”, “la roche posay cicaplast baume b5+”, “la roche posay cleanser”, “la roche posay cream”, “la roche posay effaclar”, “la roche posay facewash”, “la roche posay gentle cleanser”, “la roche posay gentle hydrating cleanser”, “la roche posay hyalu b5 serum”, “la roche posay moisturiser”, “la roche posay moisturizer”, “la roche posay near me”, “la roche posay nz”, “la roche posay online”, “la roche posay retinol b3 serum”, “la roche posay sensitive skin”, “la roche posay serum”, “la roche posay skincare”, “la roche posay spf”, “la roche posay sunblock”, “la roche posay sunscreen”, “la roche posay tinted spf”, “la roche posay tinted sunscreen”, “la roche posay toleriane”, “la roche posay toleriane hydrating cleanser”, “la roche posay toleriane hydrating gentle cleanser”, “larocheposay cream”, “larocheposay spf” and “larocheposay sunblock”, summed into one figure.
- **Neutrogena**: Measured on the search terms “neutrogena”, “neutrogena body oil”, “neutrogena cleanser”, “neutrogena co nz”, “neutrogena face wash”, “neutrogena facial cleanser”, “neutrogena gel moisturiser”, “neutrogena gel moisturizer”, “neutrogena hand cream”, “neutrogena hand cream concentrated”, “neutrogena hydro boost”, “neutrogena hydro boost gel cream”, “neutrogena moisturizer”, “neutrogena near me”, “neutrogena norwegian formula hand cream”, “neutrogena nz”, “neutrogena online”, “neutrogena retinol”, “neutrogena serum”, “neutrogena skincare”, “neutrogena spf”, “neutrogena sunblock”, “neutrogena sunscreen”, “neutrogena sunscreen cream”, “neutrogena suntan lotion”, “neutrogena t gel”, “neutrogena t gel shampoo” and “neutrogena ultra sheer sunscreen”, summed into one figure.

- [La Roche-Posay profile](/demand/nz/brands/la-roche-posay)
- [Neutrogena profile](/demand/nz/brands/neutrogena)
- [All sunscreen brands in New Zealand](/demand/nz/categories/nz-sunscreen-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, La Roche-Posay or Neutrogena?

In August 2026, La Roche-Posay had more branded searches than Neutrogena among sunscreen brands in New Zealand. La Roche-Posay was estimated to have 31K branded searches compared to Neutrogena’s 15.3K, and held a 32.7% Share of Search versus Neutrogena’s 16.2%.

## Cite this page

Brandwave. "La Roche-Posay vs Neutrogena: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/la-roche-posay-vs-neutrogena

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/la-roche-posay-vs-neutrogena. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
