---
title: "Bondi Sands vs Skinnies: Which is searched more in New Zealand?"
description: "Is Bondi Sands or Skinnies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/bondi-sands-vs-skinnies"
publisher: "Brandwave"
---

# Bondi Sands vs Skinnies: Which is searched more in New Zealand?

Is Bondi Sands or Skinnies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bondi Sands and Skinnies
- **Competitive set**: Sunscreen brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bondi Sands Share of Search**: 3.8%
- **Skinnies Share of Search**: 44.8%

## Is Bondi Sands or Skinnies more popular in search?

- In September 2026, Skinnies had more branded searches than Bondi Sands among sunscreen brands in New Zealand. Skinnies had about 34,500 branded searches, while Bondi Sands had 2,920. Skinnies made up 44.8% of all sunscreen brand searches we track, and Bondi Sands accounted for 3.8%.
- Skinnies was ahead of Bondi Sands in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bondi Sands’ share of searches among sunscreen brands in New Zealand moved from 4.6% to 3.8%, and its estimated monthly branded searches moved from 3.5K to 2.9K.
- Across the 12 months ending September 2026, Skinnies’ share of searches among sunscreen brands in New Zealand moved from 47.9% to 44.8%, and its estimated monthly branded searches moved from 35.6K to 34.5K.

## Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bondi Sands was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Skinnies was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Skinnies was listed before Bondi Sands in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Cancer Society Sunscreen | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Skinnies | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Bondi Sands | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Neutrogena | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Nivea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ultra Violette | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Banana Boat | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Invisible Zinc | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sunscreen brands

- Asked ChatGPT "Which sunscreen brand should I buy in New Zealand?": 1. Cancer Society Sunscreen, 2. Skinnies, 3. Neutrogena
- Asked ChatGPT "What are the best sunscreen brands in New Zealand?": 1. Cancer Society Sunscreen, 2. Skinnies, 3. La Roche-Posay, 4. Bondi Sands
- Asked ChatGPT "What's the best sunscreen brand in New Zealand for daily sun protection?": 1. La Roche-Posay, 2. Skinnies, 3. Cancer Society Sunscreen
- Searched Google, AI Overview "best sunscreen": 1. La Roche-Posay, 2. Bondi Sands
- Searched Google, AI Overview "spf 50 sunscreen": 1. La Roche-Posay, 2. Bondi Sands

Not named in any answer: Nivea, Ultra Violette, Banana Boat and Invisible Zinc.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026.

## How did search popularity change for New Zealand sunscreen brands in September 2026?

- In September 2026, Skinnies gained share of searches among sunscreen brands in New Zealand, from 42% to 44.8%.
- Estimated monthly branded searches for Bondi Sands in New Zealand fell 15.4% over 12 measured months, from 3.5K to 2.9K in September 2026.

## Month by month

| Month | Bondi Sands estimated searches | Bondi Sands Share of Search | Bondi Sands rank | Skinnies estimated searches | Skinnies Share of Search | Skinnies rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.5K | 4.6% | 5 | 35.6K | 47.9% | 1 |
| Nov 2025 | 4.3K | 5.1% | 5 | 37.8K | 44.9% | 1 |
| Dec 2025 | 3.5K | 4.9% | 5 | 31K | 43.1% | 1 |
| Jan 2026 | 2.3K | 3.4% | 5 | 29.2K | 43.8% | 1 |
| Feb 2026 | 1.9K | 3.3% | 5 | 28.5K | 49.1% | 1 |
| Mar 2026 | 1.9K | 3.3% | 5 | 27.9K | 48.4% | 1 |
| Apr 2026 | 1.9K | 3.3% | 5 | 27.6K | 46.7% | 1 |
| May 2026 | 1.9K | 3.2% | 5 | 27.6K | 46.5% | 1 |
| Jun 2026 | 2K | 3.4% | 5 | 27.6K | 46.7% | 1 |
| Jul 2026 | 2K | 3.3% | 5 | 27.6K | 45.5% | 1 |
| Aug 2026 | 2.4K | 3.6% | 5 | 27.9K | 42% | 1 |
| Sep 2026 | 2.9K | 3.8% | 5 | 34.5K | 44.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bondi Sands’ and Skinnies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bondi Sands**: Measured on the search terms “Bondi Sands”, “bondi sands aero”, “bondi sands dark”, “bondi sands express”, “bondi sands foam”, “bondi sands foam tanner”, “bondi sands pure”, “bondi sands spf”, “bondi sands sunblock”, “bondi sands tanner”, “bondi sands tanning foam” and “bondisands spf”, summed into one figure.
- **Skinnies**: Measured on the search terms “skinnies”, “skinnies conquer”, “skinnies spf”, “skinnies sunblock” and “skinnies sungel”, summed into one figure.

- [Bondi Sands profile](/demand/nz/brands/bondi-sands)
- [Skinnies profile](/demand/nz/brands/skinnies)
- [All sunscreen brands in New Zealand](/demand/nz/categories/nz-sunscreen-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bondi Sands or Skinnies more popular in search?

In September 2026, Skinnies had more branded searches than Bondi Sands among sunscreen brands in New Zealand. Skinnies had about 34,500 branded searches, while Bondi Sands had 2,920. Skinnies made up 44.8% of all sunscreen brand searches we track, and Bondi Sands accounted for 3.8%.

## Cite this page

Brandwave. "Bondi Sands vs Skinnies: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/bondi-sands-vs-skinnies

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands/compare/bondi-sands-vs-skinnies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
