---
title: "Sunscreen brands in New Zealand: Which brands are most popular in search?"
description: "Compare the sunscreen brands New Zealanders use. Share of Search among La Roche-Posay, Skinnies, Neutrogena, Nivea, Bondi Sands, Ultra Violette, Invisible Zinc, Cancer Society Sunscreen and Banana Boat, the sunscreen brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands"
publisher: "Brandwave"
---

# Sunscreen brands in New Zealand: Which brands are most popular in search?

Compare the sunscreen brands New Zealanders use. Share of Search among La Roche-Posay, Skinnies, Neutrogena, Nivea, Bondi Sands, Ultra Violette, Invisible Zinc, Cancer Society Sunscreen and Banana Boat, the sunscreen brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Sunscreen brands
- **Market**: New Zealand
- **Brands compared**: 9
- **Month measured**: Aug 2026
- **Highest Share of Search**: La Roche-Posay, 32.7%

## Which brand is most popular in search among sunscreen brands in New Zealand?

- In August 2026, La Roche-Posay was the most searched among sunscreen brands in New Zealand, with an estimated 31K branded searches and 32.7% estimated Share of Search within this set.
- Skinnies is in 2nd place, 3.3 percentage points behind at 29.4% Share of Search.
- Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among sunscreen brands in New Zealand increased from 27.6% to 32.7%.
- Across the 11 months ending August 2026, Skinnies’ estimated Share of Search among sunscreen brands in New Zealand decreased from 36.6% to 29.4%.
- Across the 11 months ending August 2026, Neutrogena’s estimated Share of Search among sunscreen brands in New Zealand increased from 13% to 16.2%.
- Across the 11 months ending August 2026, Nivea’s estimated Share of Search among sunscreen brands in New Zealand increased from 8.5% to 10.1%.
- Across the 11 months ending August 2026, Bondi Sands’ estimated Share of Search among sunscreen brands in New Zealand decreased from 10.1% to 9.5%.
- Across the 11 months ending August 2026, Ultra Violette’s estimated Share of Search among sunscreen brands in New Zealand decreased from 1.8% to 0.94%.
- Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among sunscreen brands in New Zealand peaked at 36% in July 2026 and was lowest at 27.6% in October 2025.
- Across the 11 months ending August 2026, Skinnies’ estimated Share of Search among sunscreen brands in New Zealand peaked at 36.6% in October 2025 and was lowest at 29% in July 2026.
- Across the 11 months ending August 2026, Nivea’s estimated Share of Search among sunscreen brands in New Zealand peaked at 10.1% in August 2026 and was lowest at 8.5% in November 2025.
- Across the 11 months ending August 2026, Bondi Sands’ estimated Share of Search among sunscreen brands in New Zealand peaked at 11.2% in December 2025 and was lowest at 7.5% in March 2026.
- Across the 11 months ending August 2026, Cancer Society Sunscreen’s estimated Share of Search among sunscreen brands in New Zealand peaked at 1.4% in November 2025 and was lowest at 0.29% in June 2026.
- Across the 11 months ending August 2026, La Roche-Posay rose from 2nd to 1st among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Skinnies fell from 1st to 2nd among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Nivea rose from 5th to 4th among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Bondi Sands fell from 4th to 5th among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Invisible Zinc rose from 8th to 7th among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Cancer Society Sunscreen fell from 7th to 8th among sunscreen brands in New Zealand.
- Across the 11 months ending August 2026, Banana Boat held steady: its estimated Share of Search among sunscreen brands in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [La Roche-Posay vs Skinnies: compare search popularity](/demand/nz/compare/la-roche-posay-vs-skinnies): 32.7% against 29.4% Share of Search.
- [La Roche-Posay vs Neutrogena: compare search popularity](/demand/nz/compare/la-roche-posay-vs-neutrogena): 32.7% against 16.2% Share of Search.
- [La Roche-Posay vs Nivea: compare search popularity](/demand/nz/compare/la-roche-posay-vs-nivea): 32.7% against 10.1% Share of Search.
- [La Roche-Posay vs Bondi Sands: compare search popularity](/demand/nz/compare/bondi-sands-vs-la-roche-posay): 32.7% against 9.5% Share of Search.
- [Skinnies vs Neutrogena: compare search popularity](/demand/nz/compare/neutrogena-vs-skinnies): 29.4% against 16.2% Share of Search.
- [Skinnies vs Nivea: compare search popularity](/demand/nz/compare/nivea-vs-skinnies): 29.4% against 10.1% Share of Search.
- [Skinnies vs Bondi Sands: compare search popularity](/demand/nz/compare/bondi-sands-vs-skinnies): 29.4% against 9.5% Share of Search.
- [Neutrogena vs Nivea: compare search popularity](/demand/nz/compare/neutrogena-vs-nivea): 16.2% against 10.1% Share of Search.
- [Neutrogena vs Bondi Sands: compare search popularity](/demand/nz/compare/bondi-sands-vs-neutrogena): 16.2% against 9.5% Share of Search.
- [Nivea vs Bondi Sands: compare search popularity](/demand/nz/compare/bondi-sands-vs-nivea): 10.1% against 9.5% Share of Search.

## How did search popularity change for New Zealand sunscreen brands in August 2026?

- In August 2026, Nivea overtook Bondi Sands to rank 4th among sunscreen brands in New Zealand, at 10.1%.
- In August 2026, Neutrogena gained estimated Share of Search among sunscreen brands in New Zealand, from 14.7% to 16.2%.
- In August 2026, La Roche-Posay lost estimated Share of Search among sunscreen brands in New Zealand, from 36% to 32.7%.
- Estimated monthly branded searches for Banana Boat in New Zealand fell 55.7% over 11 measured months, from 610 to 270 in August 2026.
- Estimated monthly branded searches for Cancer Society Sunscreen in New Zealand fell 55.7% over 11 measured months, from 880 to 390 in August 2026.
- Estimated monthly branded searches for Ultra Violette in New Zealand fell 48% over 11 measured months, from 1.7K to 890 in August 2026.
- Estimated monthly branded searches for Invisible Zinc in New Zealand fell 45.7% over 11 measured months, from 810 to 440 in August 2026.
- Estimated monthly branded searches for Skinnies in New Zealand fell 21.7% over 11 measured months, from 35.6K to 27.9K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | La Roche-Posay | 32.7% | 31K | -9.5% | La Roche-Posay |
| 2 | Skinnies | 29.4% | 27.9K | +0.9% | Skinnies |
| 3 | Neutrogena | 16.2% | 15.3K | +9.6% | Neutrogena |
| 4 | Nivea | 10.1% | 9.6K | +14.3% | Nivea |
| 5 | Bondi Sands | 9.5% | 9K | -1.3% | Bondi Sands |
| 6 | Ultra Violette | 0.94% | 890 | +7.2% | Ultra Violette |
| 7 | Invisible Zinc | 0.46% | 440 | +10.0% | Invisible Zinc |
| 8 | Cancer Society Sunscreen | 0.41% | 390 | +21.9% | Cancer Society Sunscreen |
| 9 | Banana Boat | 0.28% | 270 | +22.7% | Banana Boat |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Skinnies | 35.6K | 36.6% | 1 |
| Oct 2025 | La Roche-Posay | 26.9K | 27.6% | 2 |
| Oct 2025 | Neutrogena | 12.6K | 13% | 3 |
| Oct 2025 | Bondi Sands | 9.9K | 10.1% | 4 |
| Oct 2025 | Nivea | 8.3K | 8.5% | 5 |
| Oct 2025 | Ultra Violette | 1.7K | 1.8% | 6 |
| Oct 2025 | Cancer Society Sunscreen | 880 | 0.9% | 7 |
| Oct 2025 | Invisible Zinc | 810 | 0.83% | 8 |
| Oct 2025 | Banana Boat | 610 | 0.63% | 9 |
| Nov 2025 | Skinnies | 37.8K | 34.1% | 1 |
| Nov 2025 | La Roche-Posay | 31.3K | 28.3% | 2 |
| Nov 2025 | Neutrogena | 14.5K | 13.1% | 3 |
| Nov 2025 | Bondi Sands | 12.1K | 10.9% | 4 |
| Nov 2025 | Nivea | 9.4K | 8.5% | 5 |
| Nov 2025 | Cancer Society Sunscreen | 1.6K | 1.4% | 6 |
| Nov 2025 | Ultra Violette | 1.6K | 1.4% | 7 |
| Nov 2025 | Invisible Zinc | 1.3K | 1.2% | 8 |
| Nov 2025 | Banana Boat | 1.1K | 0.97% | 9 |
| Dec 2025 | Skinnies | 31K | 31.9% | 1 |
| Dec 2025 | La Roche-Posay | 27.7K | 28.6% | 2 |
| Dec 2025 | Neutrogena | 13.6K | 14% | 3 |
| Dec 2025 | Bondi Sands | 10.9K | 11.2% | 4 |
| Dec 2025 | Nivea | 9K | 9.2% | 5 |
| Dec 2025 | Cancer Society Sunscreen | 1.3K | 1.3% | 6 |
| Dec 2025 | Ultra Violette | 1.3K | 1.3% | 7 |
| Dec 2025 | Invisible Zinc | 1.2K | 1.2% | 8 |
| Dec 2025 | Banana Boat | 1.1K | 1.1% | 9 |
| Jan 2026 | Skinnies | 29.2K | 32.4% | 1 |
| Jan 2026 | La Roche-Posay | 27.2K | 30.2% | 2 |
| Jan 2026 | Neutrogena | 13.5K | 15% | 3 |
| Jan 2026 | Nivea | 8.3K | 9.2% | 4 |
| Jan 2026 | Bondi Sands | 7.8K | 8.7% | 5 |
| Jan 2026 | Ultra Violette | 1.2K | 1.3% | 6 |
| Jan 2026 | Cancer Society Sunscreen | 1K | 1.1% | 7 |
| Jan 2026 | Invisible Zinc | 1K | 1.1% | 8 |
| Jan 2026 | Banana Boat | 770 | 0.86% | 9 |
| Feb 2026 | Skinnies | 28.5K | 36.1% | 1 |
| Feb 2026 | La Roche-Posay | 24.1K | 30.4% | 2 |
| Feb 2026 | Neutrogena | 10.9K | 13.7% | 3 |
| Feb 2026 | Nivea | 6.9K | 8.7% | 4 |
| Feb 2026 | Bondi Sands | 6.4K | 8.1% | 5 |
| Feb 2026 | Ultra Violette | 730 | 0.92% | 6 |
| Feb 2026 | Cancer Society Sunscreen | 590 | 0.75% | 7 |
| Feb 2026 | Invisible Zinc | 550 | 0.69% | 8 |
| Feb 2026 | Banana Boat | 510 | 0.64% | 9 |
| Mar 2026 | Skinnies | 27.9K | 35.2% | 1 |
| Mar 2026 | La Roche-Posay | 24.3K | 30.8% | 2 |
| Mar 2026 | Neutrogena | 11.2K | 14.2% | 3 |
| Mar 2026 | Nivea | 7.6K | 9.6% | 4 |
| Mar 2026 | Bondi Sands | 6K | 7.5% | 5 |
| Mar 2026 | Ultra Violette | 790 | 1% | 6 |
| Mar 2026 | Invisible Zinc | 510 | 0.64% | 7 |
| Mar 2026 | Cancer Society Sunscreen | 480 | 0.61% | 8 |
| Mar 2026 | Banana Boat | 340 | 0.43% | 9 |
| Apr 2026 | La Roche-Posay | 28.3K | 34.5% | 1 |
| Apr 2026 | Skinnies | 27.6K | 33.7% | 2 |
| Apr 2026 | Neutrogena | 10.9K | 13.4% | 3 |
| Apr 2026 | Nivea | 7.1K | 8.7% | 4 |
| Apr 2026 | Bondi Sands | 6.3K | 7.7% | 5 |
| Apr 2026 | Ultra Violette | 740 | 0.9% | 6 |
| Apr 2026 | Invisible Zinc | 380 | 0.46% | 7 |
| Apr 2026 | Cancer Society Sunscreen | 320 | 0.39% | 8 |
| Apr 2026 | Banana Boat | 220 | 0.27% | 9 |
| May 2026 | La Roche-Posay | 29.5K | 33.9% | 1 |
| May 2026 | Skinnies | 27.6K | 31.6% | 2 |
| May 2026 | Neutrogena | 12.1K | 13.9% | 3 |
| May 2026 | Bondi Sands | 8.2K | 9.4% | 4 |
| May 2026 | Nivea | 8K | 9.2% | 5 |
| May 2026 | Ultra Violette | 870 | 1% | 6 |
| May 2026 | Invisible Zinc | 320 | 0.37% | 7 |
| May 2026 | Cancer Society Sunscreen | 260 | 0.3% | 8 |
| May 2026 | Banana Boat | 220 | 0.25% | 9 |
| Jun 2026 | La Roche-Posay | 30.8K | 34.1% | 1 |
| Jun 2026 | Skinnies | 27.6K | 30.5% | 2 |
| Jun 2026 | Neutrogena | 13.5K | 15% | 3 |
| Jun 2026 | Bondi Sands | 8.7K | 9.7% | 4 |
| Jun 2026 | Nivea | 8.2K | 9.1% | 5 |
| Jun 2026 | Ultra Violette | 720 | 0.8% | 6 |
| Jun 2026 | Invisible Zinc | 330 | 0.37% | 7 |
| Jun 2026 | Cancer Society Sunscreen | 260 | 0.29% | 8 |
| Jun 2026 | Banana Boat | 180 | 0.2% | 9 |
| Jul 2026 | La Roche-Posay | 34.3K | 36% | 1 |
| Jul 2026 | Skinnies | 27.6K | 29% | 2 |
| Jul 2026 | Neutrogena | 14K | 14.7% | 3 |
| Jul 2026 | Bondi Sands | 9.1K | 9.6% | 4 |
| Jul 2026 | Nivea | 8.4K | 8.8% | 5 |
| Jul 2026 | Ultra Violette | 830 | 0.87% | 6 |
| Jul 2026 | Invisible Zinc | 400 | 0.42% | 7 |
| Jul 2026 | Cancer Society Sunscreen | 320 | 0.34% | 8 |
| Jul 2026 | Banana Boat | 220 | 0.23% | 9 |
| Aug 2026 | La Roche-Posay | 31K | 32.7% | 1 |
| Aug 2026 | Skinnies | 27.9K | 29.4% | 2 |
| Aug 2026 | Neutrogena | 15.3K | 16.2% | 3 |
| Aug 2026 | Nivea | 9.6K | 10.1% | 4 |
| Aug 2026 | Bondi Sands | 9K | 9.5% | 5 |
| Aug 2026 | Ultra Violette | 890 | 0.94% | 6 |
| Aug 2026 | Invisible Zinc | 440 | 0.46% | 7 |
| Aug 2026 | Cancer Society Sunscreen | 390 | 0.41% | 8 |
| Aug 2026 | Banana Boat | 270 | 0.28% | 9 |
| Sep 2026 | Banana Boat | — | — | — |
| Sep 2026 | Bondi Sands | — | — | — |
| Sep 2026 | Cancer Society Sunscreen | — | — | — |
| Sep 2026 | Invisible Zinc | — | — | — |
| Sep 2026 | La Roche-Posay | — | — | — |
| Sep 2026 | Neutrogena | — | — | — |
| Sep 2026 | Nivea | — | — | — |
| Sep 2026 | Skinnies | — | — | — |
| Sep 2026 | Ultra Violette | — | — | — |

## What is being compared

- **Banana Boat**: Measured on the search terms “banana boat spf” and “banana boat sport spf”, summed into one figure.
- **Bondi Sands**: Measured on the search terms “Bondi Sands”, “bondi sands 1 hour express”, “bondi sands 1 hour express self tanning foam”, “bondi sands aero”, “bondi sands aero 1 hour express”, “bondi sands application mitt”, “bondi sands bronzing drops”, “bondi sands dark”, “bondi sands dark tan”, “bondi sands everyday gradual tanning milk”, “bondi sands exfoliating glove”, “bondi sands exfoliating mitt”, “bondi sands express”, “bondi sands express tan”, “bondi sands face tan”, “bondi sands fake tan”, “bondi sands fake tan eraser”, “bondi sands foam”, “bondi sands foam self tanner”, “bondi sands foam tanner”, “bondi sands glo matte one day tan”, “bondi sands gold”, “bondi sands gradual tan”, “bondi sands gradual tanning lotion”, “bondi sands gradual tanning lotion tinted skin perfector”, “bondi sands gradual tanning milk”, “bondi sands instant tan”, “bondi sands light medium”, “bondi sands light medium foam”, “bondi sands liquid gold”, “bondi sands liquid gold foam”, “bondi sands liquid gold self tanning foam”, “bondi sands near me”, “bondi sands new zealand”, “bondi sands nz”, “bondi sands one hour express”, “bondi sands online”, “bondi sands pure”, “bondi sands self tan”, “bondi sands self tan drops”, “bondi sands self tan eraser”, “bondi sands self tanner”, “bondi sands self tanner drops”, “bondi sands self tanner eraser”, “bondi sands self tanning foam”, “bondi sands self tanning foam dark”, “bondi sands self tanning foam ultra dark”, “bondi sands spf”, “bondi sands sun care”, “bondi sands sunblock”, “bondi sands tan”, “bondi sands tan eraser”, “bondi sands tan on face”, “bondi sands tan remover”, “bondi sands tan ultra dark”, “bondi sands tanner”, “bondi sands tanning drops”, “bondi sands tanning foam”, “bondi sands tanning foam light medium”, “bondi sands tanning glove”, “bondi sands tanning lotion”, “bondi sands tanning milk”, “bondi sands tanning mitt”, “bondi sands tanning oil”, “bondi sands ultra dark”, “bondi sands ultra dark express”, “bondisands spf”, “dark tan bondi sands”, “express tan bondi sands”, “light medium bondi sands”, “self tanning foam bondi sands”, “tanning milk bondi sands”, “tanning oil bondi sands” and “ultra dark tan bondi sands”, summed into one figure.
- **Cancer Society Sunscreen**: Measured on the search term “cancer society sunscreen”.
- **Invisible Zinc**: Measured on the search terms “invisible zinc”, “invisible zinc near me”, “invisible zinc nz”, “invisible zinc sheer defence”, “invisible zinc spf”, “invisible zinc tinted sunscreen” and “invisiblezinc”, summed into one figure.
- **La Roche-Posay**: Measured on the search terms “la roche posay”, “la roche posay anthelios”, “la roche posay anthelios spf”, “la roche posay b5”, “la roche posay cicaplast”, “la roche posay cicaplast baume b5”, “la roche posay cicaplast baume b5+”, “la roche posay cleanser”, “la roche posay cream”, “la roche posay effaclar”, “la roche posay facewash”, “la roche posay gentle cleanser”, “la roche posay gentle hydrating cleanser”, “la roche posay hyalu b5 serum”, “la roche posay moisturiser”, “la roche posay moisturizer”, “la roche posay near me”, “la roche posay nz”, “la roche posay online”, “la roche posay retinol b3 serum”, “la roche posay sensitive skin”, “la roche posay serum”, “la roche posay skincare”, “la roche posay spf”, “la roche posay sunblock”, “la roche posay sunscreen”, “la roche posay tinted spf”, “la roche posay tinted sunscreen”, “la roche posay toleriane”, “la roche posay toleriane hydrating cleanser”, “la roche posay toleriane hydrating gentle cleanser”, “larocheposay cream”, “larocheposay spf” and “larocheposay sunblock”, summed into one figure.
- **Neutrogena**: Measured on the search terms “neutrogena”, “neutrogena body oil”, “neutrogena cleanser”, “neutrogena co nz”, “neutrogena face wash”, “neutrogena facial cleanser”, “neutrogena gel moisturiser”, “neutrogena gel moisturizer”, “neutrogena hand cream”, “neutrogena hand cream concentrated”, “neutrogena hydro boost”, “neutrogena hydro boost gel cream”, “neutrogena moisturizer”, “neutrogena near me”, “neutrogena norwegian formula hand cream”, “neutrogena nz”, “neutrogena online”, “neutrogena retinol”, “neutrogena serum”, “neutrogena skincare”, “neutrogena spf”, “neutrogena sunblock”, “neutrogena sunscreen”, “neutrogena sunscreen cream”, “neutrogena suntan lotion”, “neutrogena t gel”, “neutrogena t gel shampoo” and “neutrogena ultra sheer sunscreen”, summed into one figure.
- **Nivea**: Measured on the search terms “nivea”, “nivea balm lip”, “nivea body lotion”, “nivea body spray”, “nivea co nz”, “nivea cream”, “nivea creme”, “nivea deo”, “nivea facial cream”, “nivea facial wash”, “nivea lotion”, “nivea men deodorant”, “nivea moisturiser”, “nivea near me”, “nivea nz”, “nivea online”, “nivea soft”, “nivea spf”, “nivea sun” and “nivea sunblock”, summed into one figure.
- **Skinnies**: Measured on the search terms “skinnies”, “skinnies conquer”, “skinnies spf”, “skinnies sunblock” and “skinnies sungel”, summed into one figure.
- **Ultra Violette**: Measured on the search terms “ultra violette”, “ultra violette near me”, “ultra violette nz”, “ultra violette sheen screen spf50 lip balm”, “ultra violette spf”, “ultra violette sunscreen”, “ultra violette supreme screen”, “ultraviolette”, “ultraviolette com”, “ultraviolette nz”, “ultraviolette spf” and “ultraviolette sunscreen”, summed into one figure.

- [Banana Boat](/demand/nz/brands/banana-boat)
- [Bondi Sands](/demand/nz/brands/bondi-sands)
- [Cancer Society Sunscreen](/demand/nz/brands/cancer-society-sunscreen)
- [Invisible Zinc](/demand/nz/brands/invisible-zinc)
- [La Roche-Posay](/demand/nz/brands/la-roche-posay)
- [Neutrogena](/demand/nz/brands/neutrogena)
- [Nivea](/demand/nz/brands/nivea)
- [Skinnies](/demand/nz/brands/skinnies)
- [Ultra Violette](/demand/nz/brands/ultra-violette)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among sunscreen brands in New Zealand?

In August 2026, La Roche-Posay was the most searched among sunscreen brands in New Zealand, with an estimated 31K branded searches and 32.7% estimated Share of Search within this set.

## Cite this page

Brandwave. "Sunscreen brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-sunscreen-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.