--- title: "Eucerin vs La Roche-Posay: Which is searched more in New Zealand?" description: "Is Eucerin or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-sun-cream-brands/compare/eucerin-vs-la-roche-posay" publisher: "Brandwave" --- # Eucerin vs La Roche-Posay: Which is searched more in New Zealand? Is Eucerin or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Eucerin and La Roche-Posay - **Competitive set**: Sun cream brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Eucerin Share of Search**: 1.4% - **La Roche-Posay Share of Search**: 22.3% ## Is Eucerin or La Roche-Posay more popular in search? - In September 2026, La Roche-Posay had more branded searches than Eucerin among sun cream brands in New Zealand. La Roche-Posay had about 15,700 branded searches, while Eucerin had 1,010. La Roche-Posay made up 22.3% of all sun cream brand searches we track, and Eucerin accounted for 1.4%. - La Roche-Posay was ahead of Eucerin in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Eucerin’s share of searches among sun cream brands in New Zealand moved from 1.5% to 1.4%, and its estimated monthly branded searches moved from 940 to 1K. - Across the 12 months ending September 2026, La Roche-Posay’s share of searches among sun cream brands in New Zealand moved from 20.5% to 22.3%, and its estimated monthly branded searches moved from 12.7K to 15.7K. ## Top sun cream brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, La Roche-Posay was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Eucerin did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Cancer Society NZ | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | La Roche-Posay | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Skinnies | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Nivea | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | COSRX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Eucerin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about sun cream brands - Asked ChatGPT "Which sun cream brand should I buy in New Zealand?": 1. Cancer Society NZ, 2. La Roche-Posay, 3. Skinnies - Asked ChatGPT "What are the best sun cream brands in New Zealand?": 1. La Roche-Posay, 2. Cancer Society NZ, 3. Skinnies, 4. Nivea - Asked ChatGPT "What's the best sun cream brand in New Zealand for daily sun protection?": 1. Cancer Society NZ, 2. La Roche-Posay - Searched Google, AI Overview "spf 50 sun cream": 1. Cancer Society NZ - Searched Google, AI Overview "sun cream nz": 1. Cancer Society NZ, 2. Nivea, 3. Skinnies Not named in any answer: COSRX and Eucerin. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand sun cream brands in September 2026? - Estimated monthly branded searches for La Roche-Posay in New Zealand rose 23% over 12 measured months, from 12.7K to 15.7K in September 2026. ## Month by month | Month | Eucerin estimated searches | Eucerin Share of Search | Eucerin rank | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 940 | 1.5% | 6 | 12.7K | 20.5% | 2 | | Nov 2025 | 820 | 1.3% | 6 | 15K | 22.9% | 2 | | Dec 2025 | 730 | 1.3% | 6 | 13K | 23.1% | 2 | | Jan 2026 | 830 | 1.5% | 6 | 13K | 23.1% | 2 | | Feb 2026 | 780 | 1.5% | 6 | 10.3K | 19.8% | 2 | | Mar 2026 | 780 | 1.4% | 6 | 10.6K | 19.3% | 2 | | Apr 2026 | 820 | 1.5% | 6 | 13.2K | 23.5% | 2 | | May 2026 | 780 | 1.3% | 6 | 12.6K | 21.8% | 2 | | Jun 2026 | 860 | 1.5% | 6 | 12.8K | 22.4% | 2 | | Jul 2026 | 990 | 1.7% | 6 | 12.8K | 22.4% | 2 | | Aug 2026 | 1K | 1.7% | 6 | 13.3K | 21.9% | 2 | | Sep 2026 | 1K | 1.4% | 6 | 15.7K | 22.3% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Eucerin’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Eucerin**: Measured on the search terms “aquaphor and eucerin”, “eucerin”, “eucerin urea repair” and “spf eucerin”, summed into one figure. - **La Roche-Posay**: Measured on the search terms “la roche posay”, “la roche posay anthelios”, “la roche posay cicaplast”, “la roche posay effaclar”, “la roche posay moisturizer”, “la roche posay serum” and “la roche posay toleriane”, summed into one figure. - [Eucerin profile](/demand/nz/brands/eucerin) - [La Roche-Posay profile](/demand/nz/brands/la-roche-posay) - [All sun cream brands in New Zealand](/demand/nz/categories/nz-sun-cream-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Eucerin or La Roche-Posay more popular in search? In September 2026, La Roche-Posay had more branded searches than Eucerin among sun cream brands in New Zealand. La Roche-Posay had about 15,700 branded searches, while Eucerin had 1,010. La Roche-Posay made up 22.3% of all sun cream brand searches we track, and Eucerin accounted for 1.4%. ## Cite this page Brandwave. "Eucerin vs La Roche-Posay: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-sun-cream-brands/compare/eucerin-vs-la-roche-posay This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-sun-cream-brands/compare/eucerin-vs-la-roche-posay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.