--- title: "Sun Mountain vs Titleist: Which is searched more in New Zealand?" description: "Is Sun Mountain or Titleist more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stand bag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-stand-bag-brands/compare/sun-mountain-vs-titleist" publisher: "Brandwave" --- # Sun Mountain vs Titleist: Which is searched more in New Zealand? Is Sun Mountain or Titleist more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stand bag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Sun Mountain and Titleist - **Competitive set**: Stand bag brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Sun Mountain Share of Search**: 4.1% - **Titleist Share of Search**: 32.5% ## Is Sun Mountain or Titleist more popular in search? - In September 2026, Titleist had more branded searches than Sun Mountain among stand bag brands in New Zealand. Titleist had about 1,920 branded searches, while Sun Mountain had 240. Titleist made up 32.5% of all stand bag brand searches we track, and Sun Mountain accounted for 4.1%. - Titleist was ahead of Sun Mountain in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Sun Mountain’s share of searches among stand bag brands in New Zealand moved from 4% to 4.1%, and its estimated monthly branded searches moved from 320 to 240. - Across the 12 months ending September 2026, Titleist’s share of searches among stand bag brands in New Zealand moved from 34.4% to 32.5%, and its estimated monthly branded searches moved from 2.7K to 1.9K. ## Top stand bag brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Titleist appeared in all five answers. Sun Mountain was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sun Mountain was listed before Titleist in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Sun Mountain | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | PING | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Titleist | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Ogio | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Callaway | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | TaylorMade | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about stand bag brands - Asked ChatGPT "Which golf stand bag brand should I buy in New Zealand?": 1. Sun Mountain, 2. PING, 3. Titleist, 4. Ogio - Asked ChatGPT "What are the best golf stand bag brands in New Zealand?": 1. Sun Mountain, 2. PING, 3. Titleist, 4. Callaway, 5. Ogio - Asked ChatGPT "What's the best golf stand bag brand in New Zealand for walking the course?": 1. PING, 2. Sun Mountain, 3. Titleist - Searched Google, AI Overview "golf carry bag": 1. Titleist - Searched Google, AI Overview "stand golf bag": 1. Titleist Not named in any answer: TaylorMade. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand stand bag brands in September 2026? - In September 2026, Titleist overtook Callaway and TaylorMade to become the leader among stand bag brands in New Zealand, with 32.5% of the searches. - Sun Mountain’s share of searches among stand bag brands in New Zealand has gained ground for 3 months in a row, from 3.1% to 4.1% in September 2026. ## Month by month | Month | Sun Mountain estimated searches | Sun Mountain Share of Search | Sun Mountain rank | Titleist estimated searches | Titleist Share of Search | Titleist rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 4% | 5 | 2.7K | 34.4% | 1 | | Nov 2025 | 370 | 4.4% | 4 | 3K | 35.6% | 1 | | Dec 2025 | 320 | 3.8% | 5 | 3.3K | 39.3% | 1 | | Jan 2026 | 320 | 3.5% | 4 | 3.4K | 36.9% | 1 | | Feb 2026 | 480 | 5.9% | 4 | 2.3K | 28.8% | 3 | | Mar 2026 | 830 | 9.6% | 4 | 2.7K | 31.2% | 1 | | Apr 2026 | 700 | 6% | 4 | 2.8K | 23.5% | 2 | | May 2026 | 350 | 4% | 4 | 2.3K | 26.5% | 3 | | Jun 2026 | 240 | 3.1% | 5 | 2.2K | 28.9% | 3 | | Jul 2026 | 260 | 3.5% | 5 | 1.9K | 26.3% | 3 | | Aug 2026 | 280 | 3.7% | 5 | 2.3K | 30.3% | 3 | | Sep 2026 | 240 | 4.1% | 5 | 1.9K | 32.5% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Sun Mountain’s and Titleist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Sun Mountain**: Measured on the search terms “sun mountain” and “sun mountain golf bag”, summed into one figure. - **Titleist**: Measured on the search terms “titleist”, “titleist bag”, “titleist caps”, “titleist hats”, “titleist trufeel” and “titleist vokey wedges”, summed into one figure. - [Sun Mountain profile](/demand/nz/brands/sun-mountain) - [Titleist profile](/demand/nz/brands/titleist) - [All stand bag brands in New Zealand](/demand/nz/categories/nz-stand-bag-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Sun Mountain or Titleist more popular in search? In September 2026, Titleist had more branded searches than Sun Mountain among stand bag brands in New Zealand. Titleist had about 1,920 branded searches, while Sun Mountain had 240. Titleist made up 32.5% of all stand bag brand searches we track, and Sun Mountain accounted for 4.1%. ## Cite this page Brandwave. "Sun Mountain vs Titleist: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-stand-bag-brands/compare/sun-mountain-vs-titleist This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-stand-bag-brands/compare/sun-mountain-vs-titleist. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.