--- title: "Bosch vs Fisher & Paykel: Which is searched more in New Zealand?" description: "Is Bosch or Fisher & Paykel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Slimline dishwasher brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands/compare/bosch-vs-fisher-and-paykel" publisher: "Brandwave" --- # Bosch vs Fisher & Paykel: Which is searched more in New Zealand? Is Bosch or Fisher & Paykel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Slimline dishwasher brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bosch and Fisher & Paykel - **Competitive set**: Slimline dishwasher brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bosch Share of Search**: 0.16% - **Fisher & Paykel Share of Search**: 80.8% ## Is Bosch or Fisher & Paykel more popular in search? - In September 2026, Fisher & Paykel had more branded searches than Bosch among slimline dishwasher brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Bosch had 40. Fisher & Paykel made up 80.8% of all slimline dishwasher brand searches we track, and Bosch accounted for 0.16%. - Fisher & Paykel was ahead of Bosch in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bosch’s share of searches among slimline dishwasher brands in New Zealand moved from 0.15% to 0.16%, and its estimated monthly branded searches held steady at 40. - Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among slimline dishwasher brands in New Zealand moved from 79.4% to 80.8%, and its estimated monthly branded searches moved from 20.7K to 20.1K. ## Top slimline dishwasher brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bosch and Fisher & Paykel were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bosch was listed before Fisher & Paykel in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Miele | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Fisher & Paykel | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Beko | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about slimline dishwasher brands - Asked ChatGPT "Which slimline dishwasher brand should I buy in New Zealand?": 1. Bosch, 2. Miele, 3. Fisher & Paykel - Asked ChatGPT "What are the best slimline dishwasher brands in New Zealand?": 1. Bosch, 2. Miele, 3. Beko, 4. Fisher & Paykel - Asked ChatGPT "What's the best slimline dishwasher brand in New Zealand for a small kitchen?": 1. Bosch, 2. Fisher & Paykel - Searched Google, AI Overview "45cm dishwasher nz": 1. Bosch - Searched Google, AI Overview "small dishwasher nz": 1. Fisher & Paykel Not named in any answer: Hisense and Samsung. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand slimline dishwasher brands in September 2026? - In September 2026, Fisher & Paykel lost share of searches among slimline dishwasher brands in New Zealand, from 83.3% to 80.8%. ## Month by month | Month | Bosch estimated searches | Bosch Share of Search | Bosch rank | Fisher & Paykel estimated searches | Fisher & Paykel Share of Search | Fisher & Paykel rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40 | 0.15% | 6 | 20.7K | 79.4% | 1 | | Nov 2025 | 30 | 0.09% | 6 | 24.8K | 78% | 1 | | Dec 2025 | 40 | 0.16% | 6 | 20.2K | 78.4% | 1 | | Jan 2026 | 40 | 0.16% | 6 | 20.1K | 78.3% | 1 | | Feb 2026 | 30 | 0.12% | 6 | 20.2K | 80.5% | 1 | | Mar 2026 | 90 | 0.29% | 6 | 24.7K | 81% | 1 | | Apr 2026 | 90 | 0.34% | 6 | 20.7K | 78.5% | 1 | | May 2026 | 70 | 0.23% | 6 | 24.4K | 79.9% | 1 | | Jun 2026 | 30 | 0.1% | 6 | 24.4K | 79.9% | 1 | | Jul 2026 | 30 | 0.09% | 6 | 27.8K | 83.1% | 1 | | Aug 2026 | 40 | 0.13% | 6 | 24.8K | 83.3% | 1 | | Sep 2026 | 40 | 0.16% | 6 | 20.1K | 80.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Bosch’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bosch**: Measured on the search term “bosch slimline dishwasher”. - **Fisher & Paykel**: Measured on the search terms “fisher & paykel”, “fisher and paykel”, “fisher paykel”, “fisher paykel dishdrawer” and “fisherpaykel”, summed into one figure. - [Bosch profile](/demand/nz/brands/bosch) - [Fisher & Paykel profile](/demand/nz/brands/fisher-and-paykel) - [All slimline dishwasher brands in New Zealand](/demand/nz/categories/nz-slimline-dishwasher-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bosch or Fisher & Paykel more popular in search? In September 2026, Fisher & Paykel had more branded searches than Bosch among slimline dishwasher brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Bosch had 40. Fisher & Paykel made up 80.8% of all slimline dishwasher brand searches we track, and Bosch accounted for 0.16%. ## Cite this page Brandwave. "Bosch vs Fisher & Paykel: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands/compare/bosch-vs-fisher-and-paykel This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands/compare/bosch-vs-fisher-and-paykel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.