---
title: "Slimline dishwasher brands in New Zealand: Which are searched most?"
description: "Compare the slimline dishwasher brands people buy. Share of Search among Fisher & Paykel, Miele, Hisense, Beko, Samsung and Bosch, the slimline dishwasher brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands"
publisher: "Brandwave"
---

# Slimline dishwasher brands in New Zealand: Which are searched most?

Compare the slimline dishwasher brands people buy. Share of Search among Fisher & Paykel, Miele, Hisense, Beko, Samsung and Bosch, the slimline dishwasher brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Slimline dishwasher brands
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Fisher & Paykel, 80.8%

## Which brand is most popular in search among slimline dishwasher brands in New Zealand?

- In September 2026, Fisher & Paykel was the most searched among slimline dishwasher brands in New Zealand, with an estimated 20.1K branded searches, 80.8% of all searches for the six we track.
- Miele is in 2nd place, 69.1 percentage points behind at 11.6%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among slimline dishwasher brands in New Zealand increased from 79.4% to 80.8%.
- Across the 12 months ending September 2026, Hisense’s share of searches among slimline dishwasher brands in New Zealand decreased from 5.1% to 4.2%.
- Across the 12 months ending September 2026, Beko’s share of searches among slimline dishwasher brands in New Zealand decreased from 2.5% to 1.7%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among slimline dishwasher brands in New Zealand peaked at 83.3% in August 2026 and was lowest at 78% in November 2025.
- Across the 12 months ending September 2026, Miele’s share of searches among slimline dishwasher brands in New Zealand peaked at 13.5% in November 2025 and was lowest at 8.7% in July 2026.
- Across the 12 months ending September 2026, Hisense’s share of searches among slimline dishwasher brands in New Zealand peaked at 6.5% in December 2025 and was lowest at 3.5% in August 2026.
- Across the 12 months ending September 2026, Miele, Samsung and Bosch held steady: their share of searches among slimline dishwasher brands in New Zealand each moved less than 0.5 percentage points.

## Top slimline dishwasher brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Fisher & Paykel and Bosch were mentioned most often, in four of the five answers. Bosch was recommended most often, coming first in all three answers that gave a list. Miele was second, and Fisher & Paykel was third. Hisense, which ranked third in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Miele | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Fisher & Paykel | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Beko | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about slimline dishwasher brands

- Asked ChatGPT "Which slimline dishwasher brand should I buy in New Zealand?": 1. Bosch, 2. Miele, 3. Fisher & Paykel
- Asked ChatGPT "What are the best slimline dishwasher brands in New Zealand?": 1. Bosch, 2. Miele, 3. Beko, 4. Fisher & Paykel
- Asked ChatGPT "What's the best slimline dishwasher brand in New Zealand for a small kitchen?": 1. Bosch, 2. Fisher & Paykel
- Searched Google, AI Overview "45cm dishwasher nz": 1. Bosch
- Searched Google, AI Overview "small dishwasher nz": 1. Fisher & Paykel

Not named in any answer: Hisense and Samsung.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Fisher & Paykel vs Miele: compare search popularity](/demand/nz/compare/fisher-and-paykel-vs-miele): 80.8% against 11.6% Share of Search.
- [Fisher & Paykel vs Hisense: compare search popularity](/demand/nz/compare/fisher-and-paykel-vs-hisense): 80.8% against 4.2% Share of Search.
- [Miele vs Hisense: compare search popularity](/demand/nz/compare/hisense-vs-miele): 11.6% against 4.2% Share of Search.

## How did search popularity change for New Zealand slimline dishwasher brands in September 2026?

- In September 2026, Miele gained share of searches among slimline dishwasher brands in New Zealand, from 9.7% to 11.6%.
- In September 2026, Hisense gained share of searches among slimline dishwasher brands in New Zealand, from 3.5% to 4.2%.
- In September 2026, Fisher & Paykel lost share of searches among slimline dishwasher brands in New Zealand, from 83.3% to 80.8%.
- Estimated monthly branded searches for Beko in New Zealand fell 32.8% over 12 measured months, from 640 to 430 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fisher & Paykel | 80.8% | 20.1K | -18.8% | Fisher & Paykel |
| 2 | Miele | 11.6% | 2.9K | 0.0% | Miele |
| 3 | Hisense | 4.2% | 1K | -1.0% | Hisense |
| 4 | Beko | 1.7% | 430 | -17.3% | Beko |
| 5 | Samsung | 1.6% | 390 | -18.8% | Samsung |
| 6 | Bosch | 0.16% | 40 | 0.0% | Bosch |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fisher & Paykel | 20.7K | 79.4% | 1 |
| Oct 2025 | Miele | 3K | 11.4% | 2 |
| Oct 2025 | Hisense | 1.3K | 5.1% | 3 |
| Oct 2025 | Beko | 640 | 2.5% | 4 |
| Oct 2025 | Samsung | 390 | 1.5% | 5 |
| Oct 2025 | Bosch | 40 | 0.15% | 6 |
| Nov 2025 | Fisher & Paykel | 24.8K | 78% | 1 |
| Nov 2025 | Miele | 4.3K | 13.5% | 2 |
| Nov 2025 | Hisense | 1.6K | 5.2% | 3 |
| Nov 2025 | Beko | 530 | 1.7% | 4 |
| Nov 2025 | Samsung | 480 | 1.5% | 5 |
| Nov 2025 | Bosch | 30 | 0.09% | 6 |
| Dec 2025 | Fisher & Paykel | 20.2K | 78.4% | 1 |
| Dec 2025 | Miele | 2.8K | 10.8% | 2 |
| Dec 2025 | Hisense | 1.7K | 6.5% | 3 |
| Dec 2025 | Beko | 570 | 2.2% | 4 |
| Dec 2025 | Samsung | 480 | 1.9% | 5 |
| Dec 2025 | Bosch | 40 | 0.16% | 6 |
| Jan 2026 | Fisher & Paykel | 20.1K | 78.3% | 1 |
| Jan 2026 | Miele | 2.9K | 11.2% | 2 |
| Jan 2026 | Hisense | 1.6K | 6.4% | 3 |
| Jan 2026 | Beko | 620 | 2.4% | 4 |
| Jan 2026 | Samsung | 390 | 1.5% | 5 |
| Jan 2026 | Bosch | 40 | 0.16% | 6 |
| Feb 2026 | Fisher & Paykel | 20.2K | 80.5% | 1 |
| Feb 2026 | Miele | 3K | 11.9% | 2 |
| Feb 2026 | Hisense | 1K | 4.1% | 3 |
| Feb 2026 | Beko | 530 | 2.1% | 4 |
| Feb 2026 | Samsung | 320 | 1.3% | 5 |
| Feb 2026 | Bosch | 30 | 0.12% | 6 |
| Mar 2026 | Fisher & Paykel | 24.7K | 81% | 1 |
| Mar 2026 | Miele | 3.4K | 11.2% | 2 |
| Mar 2026 | Hisense | 1.4K | 4.4% | 3 |
| Mar 2026 | Beko | 530 | 1.7% | 4 |
| Mar 2026 | Samsung | 390 | 1.3% | 5 |
| Mar 2026 | Bosch | 90 | 0.29% | 6 |
| Apr 2026 | Fisher & Paykel | 20.7K | 78.5% | 1 |
| Apr 2026 | Miele | 3K | 11.4% | 2 |
| Apr 2026 | Hisense | 1.7K | 6.3% | 3 |
| Apr 2026 | Beko | 530 | 2% | 4 |
| Apr 2026 | Samsung | 390 | 1.5% | 5 |
| Apr 2026 | Bosch | 90 | 0.34% | 6 |
| May 2026 | Fisher & Paykel | 24.4K | 79.9% | 1 |
| May 2026 | Miele | 3.7K | 12.2% | 2 |
| May 2026 | Hisense | 1.3K | 4.4% | 3 |
| May 2026 | Beko | 660 | 2.2% | 4 |
| May 2026 | Samsung | 320 | 1% | 5 |
| May 2026 | Bosch | 70 | 0.23% | 6 |
| Jun 2026 | Fisher & Paykel | 24.4K | 79.9% | 1 |
| Jun 2026 | Miele | 3.5K | 11.4% | 2 |
| Jun 2026 | Hisense | 1.6K | 5.4% | 3 |
| Jun 2026 | Beko | 680 | 2.2% | 4 |
| Jun 2026 | Samsung | 320 | 1% | 5 |
| Jun 2026 | Bosch | 30 | 0.1% | 6 |
| Jul 2026 | Fisher & Paykel | 27.8K | 83.1% | 1 |
| Jul 2026 | Miele | 2.9K | 8.7% | 2 |
| Jul 2026 | Hisense | 1.6K | 4.9% | 3 |
| Jul 2026 | Beko | 680 | 2% | 4 |
| Jul 2026 | Samsung | 390 | 1.2% | 5 |
| Jul 2026 | Bosch | 30 | 0.09% | 6 |
| Aug 2026 | Fisher & Paykel | 24.8K | 83.3% | 1 |
| Aug 2026 | Miele | 2.9K | 9.7% | 2 |
| Aug 2026 | Hisense | 1.1K | 3.5% | 3 |
| Aug 2026 | Beko | 520 | 1.7% | 4 |
| Aug 2026 | Samsung | 480 | 1.6% | 5 |
| Aug 2026 | Bosch | 40 | 0.13% | 6 |
| Sep 2026 | Fisher & Paykel | 20.1K | 80.8% | 1 |
| Sep 2026 | Miele | 2.9K | 11.6% | 2 |
| Sep 2026 | Hisense | 1K | 4.2% | 3 |
| Sep 2026 | Beko | 430 | 1.7% | 4 |
| Sep 2026 | Samsung | 390 | 1.6% | 5 |
| Sep 2026 | Bosch | 40 | 0.16% | 6 |

## What is being compared

- **Beko**: Measured on the search terms “beko” and “beko appliances”, summed into one figure.
- **Bosch**: Measured on the search term “bosch slimline dishwasher”.
- **Fisher & Paykel**: Measured on the search terms “fisher & paykel”, “fisher and paykel”, “fisher paykel”, “fisher paykel dishdrawer” and “fisherpaykel”, summed into one figure.
- **Hisense**: Measured on the search terms “hisense” and “hisense brand”, summed into one figure.
- **Miele**: Measured on the search terms “miele”, “miele appliances” and “miele outlet”, summed into one figure.
- **Samsung**: Measured on the search term “samsung odyssey”.

- [Beko](/demand/nz/brands/beko)
- [Bosch](/demand/nz/brands/bosch)
- [Fisher & Paykel](/demand/nz/brands/fisher-and-paykel)
- [Hisense](/demand/nz/brands/hisense)
- [Miele](/demand/nz/brands/miele)
- [Samsung](/demand/nz/brands/samsung)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among slimline dishwasher brands in New Zealand?

In September 2026, Fisher & Paykel was the most searched among slimline dishwasher brands in New Zealand, with an estimated 20.1K branded searches, 80.8% of all searches for the six we track.

## Cite this page

Brandwave. "Slimline dishwasher brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-slimline-dishwasher-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
